Matthew Toren engagement report
@matthewtoren - 172K followers on X
Measured over 1 original post from a 30-day window, last computed on October 20, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 12 interactions against 172K followers, an engagement rate of 0.007%. Posts are seen about 470 times each, and 2.55% of those impressions turn into an interaction. That is about 0.273% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 04:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 181K interactions, about 15118x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on October 20, 2026.
Where this sits in the catalog
At 0.007%, Matthew Toren sits above the 10th percentile of the 204,880 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 04:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -8% | -9% to -7% | 41K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 23 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 7, 202515118x their median
Hard truth. https://t.co/860seK2zXC
- Feb 13, 2024864x their median
JUST IN: 🇩🇪 German banks prepare for huge loan defaults in ‘greatest real estate crisis since the financial crisis’ - CNN https://t.co/NJHemHjTPZ
- Mar 9, 2015316x their median
5 Ways To Teach Your Kids To Be #Kidpreneurs http://t.co/o09AgblzGQ #smallbusiness #entrepreneur
- Jan 2, 202512x their median
What cool thing you can do with #ChatGPT that you can do with it, that people don’t really know about?
- Feb 3, 20252.8x their median
👉🏻 Did you know…?? Natural sunlight is healthy for you for several reasons: 1.Vitamin D Production – Sunlight triggers your skin to produce vitamin D, which is essential for bone health, immune function, and mood regulation. 2.Improved Mood – Sun exposure increases #serotonin levels, which can boost mood and help prevent #depression, including seasonal affective disorder (SAD). 3.#BetterSleep – Sunlight helps regulate your circadian rhythm by promoting the production of #melatonin at night, improving sleep quality. 4.Enhanced Immune Function – Vitamin D from sunlight supports immune health, helping the body fight infections and reduce #inflammation. 5.Heart Health – Sun exposure has been linked to lower blood pressure and a reduced risk of cardiovascular disease. 6.Eye Health – Moderate exposure to natural light, especially in childhood, may help reduce the risk of #myopia (nearsightedness). https://t.co/rWsqzxanct Benefits – While excessive sun exposure can be harmful, controlled amounts of sunlight may help with certain skin conditions like #psoriasis and #eczema. Moderation is key—too much sun exposure without protection can increase the risk of skin #cancer and premature aging.
- Aug 7, 20262.1x their median
Be honest… how many of these 10 are you actually doing? https://t.co/2Rmx0eT0ut
- Mar 25, 20242.1x their median
If you are on the same page and agree, please drop us a like. Thank you https://t.co/TGr2FzI3d6 #FinancialLiteracy #kidsbooks #teachingkids https://t.co/pDh6fkaQtr
- Sep 8, 20242.0x their median
Please spread the word about changing the system!! https://t.co/i6hPUe54vd is what we should be teaching our kids to greatly benefit them in their lives. #Teachers #FinancialLiteracy https://t.co/FClVY18uU9
- Mar 26, 20242.0x their median
Life Cycle of Blackberries.. Like an organic relationship that is getting more real over time. So beautiful… #TheBachelorFinale https://t.co/h8qZ856l4N
- Apr 11, 20241.9x their median
You gotta love @KevinHart4real https://t.co/Rg8ml6I6Qc
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 12 interactions against 172K followers, an engagement rate of 0.007%. Posts are seen about 470 times each, and 2.55% of those impressions turn into an interaction. That is about 0.273% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 04:00 UTC, and Monday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 181K interactions, about 15118x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Matthew Toren's engagement rate on X?
- Matthew Toren (@matthewtoren) has an engagement rate of 0.007%, based on the median interactions across 1 original posts from the last 30 days against 172,155 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.007%, Matthew Toren sits above the 10th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @matthewtoren have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @matthewtoren post?
- Most posts go out around 04:00 UTC, and Monday is its busiest day, at roughly 0.03 posts per day across the measured window.