Back to @marukome_family's profile

マルコメ【公式】 engagement report

@marukome_family - 53K followers on X

Measured over 18 original posts from a 30-day window, last computed on October 16, 2026.

Engagement

Middle of its size range
Per follower
0.066%
of 53K followers
Per impression
1.56%
2.2K views on a typical post
Reach
4.25%
of its followers see a post
Typical post
35
interactions (median)
Saved
0.29%
6 bookmarks on a typical post
Posting rate
0.87/day
active 57% of days
Peak time
03:00 UTC
Friday

A typical post picks up 35 interactions against 53K followers, an engagement rate of 0.066%. Measured over 18 original posts, its engagement rate beats 39% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.2K times each, and 1.56% of those impressions turn into an interaction. That is about 4.23% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 03:00 UTC, and Friday is the busiest day of the week. Of the 18 posts sampled, 94% carry an image or video, 22% are part of a thread and 28% link out. The account's strongest tracked post pulled 1.5K interactions, about 44x its own typical post. Recurring topics include #なめこ, #なめコメ, #マルコメ.

Measured over 18 original posts from a 30-day window, last computed on October 16, 2026. Recurring tags: #なめこ, #なめコメ, #マルコメ.

Compared with accounts its own size

マルコメ【公式】's engagement rate beats 39% of the tracked X accounts closest to it in follower count (20,445 accounts, accounts of similar size (decile 5 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 50% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.066%, マルコメ【公式】 sits above the 25th percentile of the 205,048 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 03:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 03:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 03:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video94% of posts+111%+108% to +115%34K
Outbound link28% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 94% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 28% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 114 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 15, 202644x their median

    んふんふ〜(マルコメさんとのコラボキャンペーン) んふんふ♪(味噌となめこは相性抜群♪) 詳しくはなめこ公式サイトにて https://t.co/mgOOjZ7MaF #なめコメ #なめこ #マルコメ https://t.co/vvMXuDABvW

    9561911238450K viewsView on X
  • Oct 14, 202622x their median

    みそ汁の中にいるのはなんでしょう? https://t.co/3mDm1RBusd

    582128203025K viewsView on X
  • Oct 5, 202610x their median

    〇〇〇に入る食べ物は? マルコメとあのキャラクターがコラボ...👀 わかった人はコメントで教えてください💬 https://t.co/hYt8U59fh9

    24951381427K viewsView on X
  • Aug 27, 20262.8x their median

    .˚⊹⁺‧🏆この食べ方大優勝🏆‧⁺ ⊹˚. トロトロなす×チーズがたまらない…🫠 「つぶみそ」のおかげで味が密着し、香ばしく焼き上がります🍆 顆粒みそなので、材料や調味料と混ざりやすいのがポイント💡 なす料理のレパートリー難民さん! ブックマークして、作ってみてください✨ レシピはスレッドに👇

    8611107.4K viewsView on X
  • Aug 31, 20262.7x their median

    / これ、たまらん~🌽 \ 大人も子どもも箸が止まらないこと間違いなし!! 夏の旬野菜!とうもろこしのおやき🤤 今回の味の決め手は「つぶみそ」 そして、豆腐を使っているからヘルシーで罪悪感ゼロかも❓ あと一品欲しいときに備えて、ブックマークがおすすめです🔖 https://t.co/uptJvJgSIh

    858104.8K viewsView on X
  • Oct 8, 20262.1x their median

    ||◤ ワンパンで作れる🍳      サバ缶パスタ  ◢|| 材料はたったの2つ! サバ缶 + 液みそ だけ👍 レシピはこちらをチェック👀↓ https://t.co/g1Z6p8cvyF https://t.co/O3I6X7xwta

    676014.2K viewsView on X
  • Oct 2, 20261.7x their median

    【常備確定】 にんにくみそ🧄 お肉に30分漬けるだけで、旨みの染みたしっとりチャーシューに🍖 にんにくがガツンと効いてご飯もお酒も進むやつ🤤 作り方はこちら👇 https://t.co/A4YB1jgMeC https://t.co/s9mcxnD67G

    515203.6K viewsView on X
  • Sep 30, 2026

    【つなぎなし】材料最小限の簡単ハンバーグ🍖 つなぎの役割は全て「生塩糀」にお任せ💪🏻 お肉の旨みUP&ジューシーに仕上がります♪ 運動会弁当に最適かも!🍱 ブックマークして、運動会に備えよう📝 https://t.co/nCfR6EmZzV

    464202.7K viewsView on X
  • Oct 13, 2026

    _人人人人人人_ > 🌰 vs 🍠 <  ̄ Y^Y^Y^Y^Y  ̄ 栗ご飯 と さつまいもご飯 どっちが好きですか❓ リアクションの多い方を、11月にレシピで紹介します😊 https://t.co/MQTJ5rijw0

    3514101.9K viewsView on X
  • Sep 10, 2026

    漬け丼は生しょうゆ糀一択💪🏻 たった10分漬けるだけ! 味染み染みの濃厚まぐろに大変身…✨ 糀のやさしい甘みとコクが、まぐろの旨みを引き出します🤤 分量はこちら👇(2人前) まぐろ刺身用:160g プラス糀 生しょうゆ糀:大さじ2 ブックマークして、作ってみてください🤳🏻 https://t.co/bozxQYRQ6n

    453002.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#なめこ#なめコメ#マルコメ

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

Buy or sell Twitter (X) accounts - escrow-protected

PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 35 interactions against 53K followers, an engagement rate of 0.066%. Measured over 18 original posts, its engagement rate beats 39% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.2K times each, and 1.56% of those impressions turn into an interaction. That is about 4.23% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 03:00 UTC, and Friday is the busiest day of the week. Of the 18 posts sampled, 94% carry an image or video, 22% are part of a thread and 28% link out. The account's strongest tracked post pulled 1.5K interactions, about 44x its own typical post. Recurring topics include #なめこ, #なめコメ, #マルコメ.

What is マルコメ【公式】's engagement rate on X?
マルコメ【公式】 (@marukome_family) has an engagement rate of 0.066%, based on the median interactions across 18 original posts from the last 30 days against 52,970 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.066%, マルコメ【公式】 sits above the 25th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @marukome_family have real engagement?
Its engagement rate beats 39% of the tracked X accounts closest to it in follower count (20,445 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @marukome_family post?
Most posts go out around 03:00 UTC, and Friday is its busiest day, at roughly 0.87 posts per day across the measured window.

Keep going