マルイノアニメ engagement report
@marui_anime - 410K followers on X
Measured over 65 original posts from a 30-day window, last computed on September 27, 2026.
Engagement
A typical post picks up 274 interactions against 410K followers, an engagement rate of 0.067%. Measured over 65 original posts, its engagement rate beats 64% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 34K times each, and 0.811% of those impressions turn into an interaction. That is about 8.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 03:00 UTC, and Friday is the busiest day of the week. Of the 65 posts sampled, 98% carry an image or video and 97% link out. The account's strongest tracked post pulled 21K interactions, about 78x its own typical post. Recurring topics include #オトメイト, #オトなつ, #オトパ2026.
Measured over 65 original posts from a 30-day window, last computed on September 27, 2026. Recurring tags: #オトメイト, #オトなつ, #オトパ2026.
Compared with accounts its own size
マルイノアニメ's engagement rate beats 64% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 42% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.067%, マルイノアニメ sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 97% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 97% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 216 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 4, 202678x their median
【『チェンソーマン』POP UP SHOP】開催決定! 新宿マルイ アネックス 9/19(土)~9/27(日) なんばマルイ10/10(土)~10/18(日) 今後のお知らせは下記より発信します✅ ◆新宿マルイ アネックス @marui_shinjuku HP⇒https://t.co/nQe7QOy39V ◆なんばマルイ @marui_kansai_a HP⇒https://t.co/ihZ0plM695
- Aug 24, 202637x their median
【NIJISANJI EN Welcome home, boys!】 / マルイ3店舗にて開催決定✨ \ VTuberグループ「NIJISANJI EN」所属の撮り下ろしビジュアルを使用した新商品やオリジナルルームウェア、日本限定オリジナルグッズ セットが登場! 皆様のご来店をお待ちしています♪ イベント詳細▶ https://t.co/ZfmrK95Fx3 今後のお知らせは 各店舗アニメ公式Xアカウントより発信いたします✅ 上記詳細ページの【その他ご案内】に記載の各アカウントよりご確認ください。 #WHB_NIJIEN
- Sep 7, 202633x their median
【「文豪ストレイドッグス × h.NAOTO」於 マルイ 脱獄遊戯 篇】開催📣 -渋谷モディ 10/10(土)~10/25(日) -ELM(青森県五所川原市) 11/7(土)~11/15(日) -おのだサンパーク(山口県山陽小野田市) 11/21(土)~11/29(日) -博多マルイ 12/4(金)~12/13(日) -なんばマルイ 12/26(土)~1/10(日) https://t.co/vlJoCLreCk 今後のお知らせは以下アカウントより発信いたします -渋谷モディ @marui_shibuya_a -ELM・おのだサンパーク @marui_limited_a -博多マルイ @marui_9shu_a -なんばマルイ @marui_kansai_a #bungosd
- Aug 19, 202626x their median
【四季送り×OIOI ~あびの甘いひとやすみ~ encore】 大好評につきマルイウェブチャネル / MARUZEN & ジュンク堂書店 梅田店にて再販決定!さらに新商品のご用意もございます♪ ※一部取り扱いの無い前回販売商品もございます。 📅EC受注期間: 2026年9月3日(木)12:00~9月13日(日)23:59 📅店頭販売期間: 2026年9月3日(木)~9月6日(日) ※9月7日(月)~9月13日(日)は等身大スタンディパネル&サンプル品を展示予定です♪ 営業時間:10:00~19:00 ※9/6(日)の営業は15:00までとなります。 📍 MARUZEN & ジュンク堂書店 梅田店 2F イベントスペース 詳細▼ マルイ総合サイト: https://t.co/QBrPhyOtAu EC販売サイト: https://t.co/auPu2gghOK 今後のお知らせは @marui_limited_a より発信いたします
- Aug 28, 202620x their median
【『ニセコイ』15周年記念POP UP SHOP】開催決定! 新宿マルイ アネックス 📅9/18(金)~9/27(日) 平日11:00~19:00 / 土日祝10:30~19:00 今後のお知らせは→ @marui_shinjuku よりお知らせ 詳細⇒https://t.co/WMvDBVKsOm #ニセコイ #nisekoi https://t.co/QT37pjTeKh
- Sep 18, 202619x their median
【「#とある魔術の禁書目録外伝 #とある科学の超電磁砲」完結記念POP UP SHOP】 開催決定✨ 📅2026年10月2日(金)~10月12日(月・祝) 📍有楽町マルイ 8F イベント詳細▶https://t.co/Y97z0MbJkX 今後のお知らせは @marui_yurakucho より発信いたします✅ https://t.co/ku2tWzjG90
- Sep 10, 202619x their median
【光が死んだ夏 5周年記念 POP UP SHOP】開催決定 10/2(金)より新宿マルイアネックスにて開催決定! 「ノスタルジック」な新規描きおろしが登場 イベント詳細→https://t.co/HtGDUggjtb #光が死んだ夏 #ひかなつ https://t.co/a2XnbOxHRu
- Aug 21, 202616x their median
【『ディズニー ツイステッドワンダーランド』 プレミアムバースデー2026 POP-UP SHOP in OIOI】 \📢開催決定/ 📅9月4日(金)~9月13日(日) 📍渋谷モディ 7F 詳細▶https://t.co/0itHykaNv1 @marui_shibuya_a 📅9月18日(金)~10月4日(日) 📍なんばマルイ 5F 詳細▶https://t.co/64gaqfkTnj @marui_kansai_a #ツイステ #ディズニー
- Sep 4, 202616x their median
【TVアニメ『東京喰種 トーキョーグール』POP UP SHOP in新宿マルイ メン】 \📢開催情報/ 新宿マルイ メンにて開催決定✨ 📅2026年9月18日(金)~9月27日(日) 📍新宿マルイ メン 8F イベントスペース イベント詳細▶ https://t.co/jgAfW8SVih 今後のお知らせは @marui_shinjukuより発信いたします #東京喰種
- Sep 1, 202615x their median
TBS系火曜ドラマ『君の好きは無敵』POP UP SHOP 開催決定!! オリジナルグッズの販売やフォトパネルなどの展示を実施いたします。 ぜひお越しください! 📅開催期間:9/18(金)~9/27(日) 📍渋谷モディ 2F カレンダリウム ≫https://t.co/fIFVdfVS6h @marui_shibuya_a 📅開催期間:10/24(土)~11/8(日) 📍博多マルイ 5F イベントスペース ≫https://t.co/Cvk9xEcvXw @marui_9shu_a #君の好きは無敵
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 274 interactions against 410K followers, an engagement rate of 0.067%. Measured over 65 original posts, its engagement rate beats 64% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 34K times each, and 0.811% of those impressions turn into an interaction. That is about 8.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.3 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 03:00 UTC, and Friday is the busiest day of the week. Of the 65 posts sampled, 98% carry an image or video and 97% link out. The account's strongest tracked post pulled 21K interactions, about 78x its own typical post. Recurring topics include #オトメイト, #オトなつ, #オトパ2026.
- What is マルイノアニメ's engagement rate on X?
- マルイノアニメ (@marui_anime) has an engagement rate of 0.067%, based on the median interactions across 65 original posts from the last 30 days against 409,615 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.067%, マルイノアニメ sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @marui_anime have real engagement?
- Its engagement rate beats 64% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @marui_anime post?
- Most posts go out around 03:00 UTC, and Friday is its busiest day, at roughly 2.33 posts per day across the measured window.