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Marcus Lemonis engagement report

@marcuslemonis - 697K followers on X

Measured over 12 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Middle of its size range
Per follower
0.049%
of 697K followers
Per impression
1.01%
34K views on a typical post
Reach
4.91%
of its followers see a post
Typical post
345
interactions (median)
Saved
0.054%
18 bookmarks on a typical post
Posting rate
0.53/day
active 40% of days
Peak time
00:00 UTC
Sunday

A typical post picks up 345 interactions against 697K followers, an engagement rate of 0.049%. Measured over 12 original posts, its engagement rate beats 59% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 34K times each, and 1.01% of those impressions turn into an interaction. That is about 4.92% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 00:00 UTC, and Sunday is the busiest day of the week. Of the 12 posts sampled, 75% carry an image or video and 25% link out. The account's strongest tracked post pulled 36K interactions, about 71x its own typical post.

Measured over 12 original posts from a 30-day window, last computed on October 2, 2026. Recurring tag: #helpfindbedbathbeyondfamily.

Compared with accounts its own size

Marcus Lemonis's engagement rate beats 59% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 48% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.049%, Marcus Lemonis sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video75% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 75% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 432 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Apr 15, 201571x their median

    If this works, I'm treating myself to a volcano lair. It's time.

    28K7.0K1.3K238View on X
  • May 24, 202648x their median

    Our new pied-à-terre tax will have the ultra-wealthy elite — those who own $5 million apartments in New York City but don’t actually live here — pay their fair share. https://t.co/oIcD0n2F41

    23K1.9K1.9K203669K viewsView on X
  • Jun 4, 202611x their median

    For all who are complaining about the @SpaceX valuation for its IPO, it’s a free market. Don’t buy it. For those who believe in future and @elonmusk , it’s a free market, buy it. RT If you are going to invest

    4.1K82536762282K viewsView on X
  • May 30, 20269.7x their median

    I’d like to do something nice for someone I don’t know today… are you that person?

    2.9K1691.8K39184K viewsView on X
  • May 21, 20266.2x their median

    Heartbroken about my friend and business partner @KyleBusch passing. A wonderful man, father, son, husband. I will miss you Rowdy.

    3.3K11195058K viewsView on X
  • Jun 28, 20269.5x their median

    WIN $5000 @BedBathBeyond @ContainerStore @kirklands @AskTheInstaller @CabinetsToGo shopping spree Must RT and use #BedBathandBeyond https://t.co/jNufAfnHtg

    1.2K698587762105K viewsView on X
  • May 30, 20264.8x their median

    It’s happening. https://t.co/BcCvIlK6wq

    2.2K911807105K viewsView on X
  • Jun 28, 20267.1x their median

    Loving @sophaller as one of the spokespeople for @BedBathBeyond .. RT if you agree https://t.co/hGCj4Biu3R

    1.8K4611042654K viewsView on X
  • Sep 20, 20265.7x their median

    What is a 5% living wage line item? California tax ? https://t.co/K9r8IbTeB6

    1.3K10653622186K viewsView on X
  • Jul 27, 20265.4x their median

    Government competing with local business owners is a bright line that can’t happen. Government has no idea had to manage money or a business. @FoxBusiness https://t.co/fwFjKNkLH5

    1.5K1311981571K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#helpfindbedbathbeyondfamily

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 345 interactions against 697K followers, an engagement rate of 0.049%. Measured over 12 original posts, its engagement rate beats 59% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 34K times each, and 1.01% of those impressions turn into an interaction. That is about 4.92% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 00:00 UTC, and Sunday is the busiest day of the week. Of the 12 posts sampled, 75% carry an image or video and 25% link out. The account's strongest tracked post pulled 36K interactions, about 71x its own typical post.

What is Marcus Lemonis's engagement rate on X?
Marcus Lemonis (@marcuslemonis) has an engagement rate of 0.049%, based on the median interactions across 12 original posts from the last 30 days against 697,087 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.049%, Marcus Lemonis sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @marcuslemonis have real engagement?
Its engagement rate beats 59% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @marcuslemonis post?
Most posts go out around 00:00 UTC, and Sunday is its busiest day, at roughly 0.53 posts per day across the measured window.

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