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Marcel van Hattem engagement report

@marcelvanhattem - 1.3M followers on X

Measured over 129 original posts from a 30-day window, last computed on October 24, 2026.

Engagement

Per follower
0.85%
of 1.3M followers
Per impression
20.1%
55K views on a typical post
Reach
4.22%
of its followers see a post
Typical post
11K
interactions (median)
Saved
0.076%
42 bookmarks on a typical post
Posting rate
5.33/day
active 97% of days
Peak time
01:00 UTC
Saturday

A typical post picks up 11K interactions against 1.3M followers, an engagement rate of 0.85%. Posts are seen about 55K times each, and 20.1% of those impressions turn into an interaction. That is about 4.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 01:00 UTC, and Saturday is the busiest day of the week. Of the 129 posts sampled, 70% carry an image or video. The account's strongest tracked post pulled 43K interactions, about 3.9x its own typical post.

Measured over 129 original posts from a 30-day window, last computed on October 24, 2026.

Where this sits in the catalog

At 0.85%, Marcel van Hattem sits above the 75th percentile of the 201,342 accounts in this comparison. That places it in the top 25% band, which runs 0.671% to 2.53%.

p100.004%
p250.024%
p50 (median)0.141%
p750.671%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 201,342 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,901 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.671%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video70% of posts+111%+108% to +115%34K
Outbound link2% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 70% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 2% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 246 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 2, 20263.9x their median

    Esta eleição presidencial precisa acabar no primeiro turno. Não tem outra saída para o Brasil! Com todo respeito ao Zema, ao Girão e aos filiados do Novo, aos quais conclamo que façam o mesmo, hoje mudei meu voto: domingo votarei Flávio Bolsonaro, 22. https://t.co/LCPR7S2WXY

    34K7.8K899211200K viewsView on X
  • Oct 17, 20263.6x their median

    Lula ter chamado Roberta Luchsinger de pilantra machucou fundo na alma dela. Percebe-se a revolta e indignação - além do medo de poder ser morta ou que matem suas filhas. O que Roberta denuncia em Lula é o comportamento de um bandido mafioso.

    34K6.1K555105167K viewsView on X
  • Oct 7, 20263.6x their median

    Nem me venham com conversa mole. O novo Senado vai fazer JUSTIÇA ao Brasil. https://t.co/iO6gPyd0as

    32K6.5K1.4K175200K viewsView on X
  • Oct 17, 20263.5x their median

    Eu, Zucco e Sanderson estamos assistindo juntos à entrevista de Roberta Luchsinger à CNN. Estamos solicitando imediatamente sua inclusão no programa de proteção à testemunha. Suas denúncias contra Lula são gravíssimas e demonstram o enorme risco de vida que ela e suas filhas correm.

    32K5.9K786197329K viewsView on X
  • Oct 6, 20263.4x their median

    Alexandre de Moraes ficou bonzinho de repente? Que curioso... só digo uma coisa: pra corrupto de toga, SEM ANISTIA!

    32K4.8K1.2K143145K viewsView on X
  • Oct 4, 20263.3x their median

    Uma campanha LINDA! Muito obrigado a todos! Assinado: Marcel van Hattem 300 e Sanderson 222. Nos vemos nas urnas! https://t.co/i0HmCQYAXQ

    32K3.6K79167185K viewsView on X
  • Sep 1, 20263.1x their median

    Cheguei em Brasília! Fim da linha para Alexandre de Moraes!!! https://t.co/mTjLTgkwwc

    27K6.1K827154156K viewsView on X
  • Oct 18, 20263.0x their median

    "Procura no Google: filho do Lula bateu na própria mulher".

    27K4.0K1.6K2741.6M viewsView on X
  • Sep 3, 20262.9x their median

    URGENTE! Andrei Rodrigues não pode continuar à frente da Polícia Federal que virou uma Gestapo do Lula. Agora, as novas revelações de que ele teria agido para proteger Vorcaro tornam a prisão preventiva de Andrei necessária e inadiável! https://t.co/K6IZRxa5OD

    26K6.8K2738293K viewsView on X
  • Sep 9, 20262.9x their median

    Parem de discutir a legalidade ou não da decisão do Dino. Nem ele se importa. O fato é: a esquerda é uma organização criminosa que tomou o poder.  Tendo maioria no STF, podem cometer crimes impunemente. É um golpe lento disfarçado de democracia. Esse é o assunto. https://t.co/No23mdQgZN

    27K4.9K474174482K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 11K interactions against 1.3M followers, an engagement rate of 0.85%. Posts are seen about 55K times each, and 20.1% of those impressions turn into an interaction. That is about 4.22% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 01:00 UTC, and Saturday is the busiest day of the week. Of the 129 posts sampled, 70% carry an image or video. The account's strongest tracked post pulled 43K interactions, about 3.9x its own typical post.

What is Marcel van Hattem's engagement rate on X?
Marcel van Hattem (@marcelvanhattem) has an engagement rate of 0.85%, based on the median interactions across 129 original posts from the last 30 days against 1,312,737 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.85%, Marcel van Hattem sits above the 75th percentile of the 201,342 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @marcelvanhattem have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @marcelvanhattem post?
Most posts go out around 01:00 UTC, and Saturday is its busiest day, at roughly 5.33 posts per day across the measured window.

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