maliactu engagement report
@maliactu - 286K followers on X
Measured over 16 original posts from a 30-day window, last computed on October 22, 2026.
Engagement
A typical post picks up 2 interactions against 286K followers, an engagement rate of 0.001%. Measured over 16 original posts, its engagement rate beats 4% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.0K times each, and 0.199% of those impressions turn into an interaction. That is about 0.351% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 06:00 UTC, and Sunday is the busiest day of the week. Of the 16 posts sampled, 94% carry an image or video and 13% link out. The account's strongest tracked post pulled 324 interactions, about 162x its own typical post. Recurring topics include #mali, #maliactu, #aes.
Measured over 16 original posts from a 30-day window, last computed on October 22, 2026. Recurring tags: #mali, #maliactu, #aes.
Compared with accounts its own size
maliactu's engagement rate beats 4% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 12% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.001%, maliactu sits below the 10th percentile of the 205,374 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 06:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 94% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 13% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 94% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 13% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 281 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 2, 2026162x their median
🧵 #MALI 🇲🇱 : quelque chose d’important est en train de se passer dans notre secteur minier. À Kobada, l’État et les investisseurs maliens vont désormais détenir jusqu’à 35 % du capital de la société exploitant cette future mine d’or. Mais derrière ce chiffre se joue une question beaucoup plus grande : 👉 À qui doit réellement profiter l’or du Mali ? Thread. ⤵️
- Oct 18, 20269.0x their median
🎶🇸🇳 Paris : Le concert de Youssou Ndour à Bercy s'est achevé sur une coupure sonore de la régie, consécutive au retard initial et au respect des horaires de la salle. NB : Image d'illustration générée partiellement par IA #Senegal #YoussouNdour #GrandBal #Paris #Culture https://t.co/Ze1OTRZR6E
- Oct 16, 20269.0x their median
⚖️🇲🇱 Institutions : Réunion du Conseil supérieur de la magistrature à Koulouba, actant l'affectation de 99 magistrats, la direction de la Cour suprême et des mesures de modernisation du système judiciaire. Source : Moussa TRAORÉ La rédaction – Maliactu #Mali #Justice #Koulouba #Magistrature #MaliActu
- Oct 17, 20264.0x their median
🏛️🇲🇱 Conseil des ministres du 16 octobre : adoption de réformes sectorielles, officialisation de la direction de la Cour suprême et suivi des chantiers de la Transition. NB : Image d’illustration générée par IA #Mali #ConseilDesMinistres #Koulouba #CourSupreme #MaliActu https://t.co/PJBQpl68wq
- Oct 14, 20262.5x their median
🇫🇷🇹🇩 Diplomatie : Emmanuel Macron a reçu le président tchadien Mahamat Idriss Déby à l'Élysée pour faire le point sur la coopération bilatérale, en marge d'appels de la société civile relatifs aux libertés fondamentales. #France #Tchad #Diplomatie #InternationalSkepticsDay Source : Abdoulaye Sadio Diallo de https://t.co/PVGbbmpd8d La rédaction – Maliactu
- Oct 13, 20262.0x their median
🤝🇲🇱🇧🇫🇳🇪 Coopération - AES : Les loteries nationales du Mali, du Burkina Faso et du Niger lancent à Bamako le premier « Pari confédéral », associant intégration sectorielle et appui solidaire au secteur de la santé. #AES #Mali #BurkinaFaso #Niger #Economie #PariConfederal NB : Image d'illustration générée par IA Source : MD/te/Sf/APA
- Oct 18, 20261.5x their median
France en colère : les limites de la Ve République. Manifestations du 17 octobre en France : un regard africain sur la Ve République, la verticalité du pouvoir et les limites de la démocratie française. https://t.co/Uq5TZcptj2
- Oct 18, 20261.5x their median
🇨🇩 RDC : D'après l'OCHA, la détérioration du contexte sécuritaire en Ituri accentue les besoins humanitaires et les déplacements de populations dans le secteur de Mambasa. NB : Image d'illustration générée par IA#RDC #Ituri #Humanitaire #MaliActu https://t.co/9fRwA1gU7O
- Oct 18, 2026
🤝🌍 CEDEAO - AES : Création de groupes de travail conjoints à Dakar afin de poser les bases d'une coopération pragmatique sous-régionale. NB : Image d’illustration générée par IA #AES #CEDEAO #Diplomatie #MaliActu https://t.co/zSS8MxBnBp
- Oct 7, 2026
💼🇲🇱 Bamako accueillera du 18 au 21 novembre 2026 la 2e édition du Salon international de l’entrepreneuriat AES (SIEAES) au stade du 26 Mars. Un rendez-vous régional placé sous le signe de la souveraineté économique et de la création de valeur. #Mali #AES #SIEAES #Entrepreneuriat #Bamako NB : Image d'illustration générée par IA
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 2 interactions against 286K followers, an engagement rate of 0.001%. Measured over 16 original posts, its engagement rate beats 4% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.0K times each, and 0.199% of those impressions turn into an interaction. That is about 0.351% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.97 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 06:00 UTC, and Sunday is the busiest day of the week. Of the 16 posts sampled, 94% carry an image or video and 13% link out. The account's strongest tracked post pulled 324 interactions, about 162x its own typical post. Recurring topics include #mali, #maliactu, #aes.
- What is maliactu's engagement rate on X?
- maliactu (@maliactu) has an engagement rate of 0.001%, based on the median interactions across 16 original posts from the last 30 days against 285,674 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, maliactu sits below the 10th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @maliactu have real engagement?
- Its engagement rate beats 4% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @maliactu post?
- Most posts go out around 06:00 UTC, and Sunday is its busiest day, at roughly 0.97 posts per day across the measured window.