Cancillería de Rusia 🇷🇺 engagement report
@mae_rusia - 180K followers on X
Measured over 43 original posts from a 30-day window, last computed on October 16, 2026.
Engagement
A typical post picks up 50 interactions against 180K followers, an engagement rate of 0.028%. Measured over 43 original posts, its engagement rate beats 37% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.9K times each, and 2.57% of those impressions turn into an interaction. That is about 1.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 43 posts sampled, 100% carry an image or video and 86% link out. The account's strongest tracked post pulled 1.7K interactions, about 23x its own typical post. Recurring topics include #zajárova, #crímenesdelrégimendekiev, #envivo.
Measured over 43 original posts from a 30-day window, last computed on October 16, 2026. Recurring tags: #zajárova, #crímenesdelrégimendekiev, #envivo.
Compared with accounts its own size
Cancillería de Rusia 🇷🇺's engagement rate beats 37% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 70% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.028%, Cancillería de Rusia 🇷🇺 sits above the 25th percentile of the 201,225 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.141%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.671% |
| 90th percentile | 2.53% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 86% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 86% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 283 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 12, 202623x their median
🇷🇺 El 12 de junio celebramos la fiesta de la unidad nacional, la soberanía y el espíritu fuerte de nuestro pueblo. ¡Feliz #DíaDeRusia! https://t.co/s3IvXw6EmG https://t.co/JCNXRV8t8h
- Sep 15, 202633x their median
El 15 de septiembre celebran el Día de la Independencia Guatemala, Honduras, El Salvador, Nicaragua y Costa Rica. 🇬🇹🇭🇳🇸🇻🇳🇮🇨🇷 🎉 En el día de la festividad común deseamos a los pueblos de los cinco Estados de #AméricaCentral paz, bienestar y prosperidad. https://t.co/JABpIPunia https://t.co/v61qOTuVlF
- Sep 16, 202632x their median
🗓 El 16 de septiembre, México celebra el 2️⃣1️⃣6️⃣° Aniversario desde el inicio de la lucha por la independencia, coronada en 1821 con la liberación del yugo colonial. 🇷🇺🇲🇽 ¡Rusia felicita a todo el pueblo mexicano con la fiesta nacional! https://t.co/gCbwdWCEw3 https://t.co/3JS2U5YX8H
- Sep 30, 202619x their median
🗓 #TalDíaComoHoy, tras los resultados de los referendos, las Repúblicas Populares de Donetsk y Lugansk, así como las provincias de Zaporozhie y Jersón, se incorporaron oficialmente a Rusia. La gente ejerció su legítimo derecho a la autodeterminación. https://t.co/keINZqtjr7 https://t.co/zRwfy5324A
- Sep 12, 202613x their median
🇷🇺🇮🇳 Ha comenzado la visita de trabajo de Vladímir #Putin a India. El primer punto del programa es la conversación con @narendramodi. 📹 © Kremlin.Noticias https://t.co/WYh3w3qbeb
- Oct 9, 202611x their median
⚡️ Declaración del Presidente de la Federación de Rusia, Vladímir #Putin (9 de octubre de 2026): Rusia confirmó su disposición a suministrar petróleo y productos petrolíferos a #EEUU y a los mercados internacionales. https://t.co/h2QI9ad1dO https://t.co/oElwS3aGgE
- Sep 5, 20269.6x their median
#Moscú879 Hoy se celebra el #DíaDeMoscú, una festividad que une la historia, la cultura y las tradiciones de nuestro país. https://t.co/GpL0fE7AMR https://t.co/qdcjjsJgf9
- Oct 1, 20265.7x their median
#CrímenesDelRégimenDeKiev 💬 #Zajárova: El régimen de Kiev continúa cometiendo crímenes contra la población civil con ayuda de armas occidentales. ❗️ La semana pasada, más de 330 personas resultaron heridas ▪️ 47 personas fallecieron, entre ellas tres niños https://t.co/nHxp9lVWs1
- Aug 31, 20265.7x their median
🇷🇺🇮🇳 Se celebro una reunión entre Vladímir #Putin y @narendramodi al margen de la Cumbre de #OCS. 💬 Vladímir Putin: Las relaciones #RusiaIndia siguen fortaleciéndose sobre la base de principios de la asociación estratégica especialmente privilegiada. https://t.co/WxTsd33eiE https://t.co/A8AcC84a9l
- Oct 1, 20264.9x their median
💬 #Zajárova: Quisiera felicitar a nuestros amigos chinos con el Día de la fundación de la República Popular China. 国庆节快乐! Moscú fue la primera en el mundo en reconocer a la República Popular y prestó una ayuda a gran escala al joven Estado. https://t.co/9vmKapm821
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 50 interactions against 180K followers, an engagement rate of 0.028%. Measured over 43 original posts, its engagement rate beats 37% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.9K times each, and 2.57% of those impressions turn into an interaction. That is about 1.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 43 posts sampled, 100% carry an image or video and 86% link out. The account's strongest tracked post pulled 1.7K interactions, about 23x its own typical post. Recurring topics include #zajárova, #crímenesdelrégimendekiev, #envivo.
- What is Cancillería de Rusia 🇷🇺's engagement rate on X?
- Cancillería de Rusia 🇷🇺 (@mae_rusia) has an engagement rate of 0.028%, based on the median interactions across 43 original posts from the last 30 days against 180,195 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.028%, Cancillería de Rusia 🇷🇺 sits above the 25th percentile of the 201,225 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @mae_rusia have real engagement?
- Its engagement rate beats 37% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @mae_rusia post?
- Most posts go out around 11:00 UTC, and Tuesday is its busiest day, at roughly 2.1 posts per day across the measured window.