Made by Google engagement report
@madebygoogle - 1.0M followers on X
Measured over 6 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 356 interactions against 1.0M followers, an engagement rate of 0.034%. Posts are seen about 33K times each, and 1.09% of those impressions turn into an interaction. That is about 3.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 17:00 UTC, and Friday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 1.6K interactions, about 4.6x its own typical post. Recurring topics include #pixel11, #pixelwatch. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #pixel11, #pixelwatch.
Where this sits in the catalog
At 0.034%, Made by Google sits above the 25th percentile of the 205,152 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 33% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 186 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 3, 20264.6x their median
To switch phones, you have to be open to what’s new. And to what opens. Google #Pixel11 Pro Fold. Ask more of your phone. August 12. Learn more and sign up for #MadeByGoogle updates: https://t.co/FVPg37DPuZ https://t.co/aHblRdUgzM
- Aug 7, 20262.3x their median
Imagine a watch that tracks your health, sleep and fitness…but still has the decency to look like a watch. Google #PixelWatch 5. August 12. Learn more and sign up for #MadeByGoogle updates: https://t.co/huJURUYrJK https://t.co/IJ7G3EaWtC
- Aug 20, 20262.3x their median
Made to meet the moment 💯 Google #Pixel11, Pixel 11 Pro, Pixel 11 Pro XL and Pixel 11 Pro Fold are here with a stunning design, legendary camera, and Gemini Intelligence to help you stay present while managing the daily grind.¹ Take your pick: https://t.co/oUxwQ158Oi https://t.co/tRwDFjicv6
- Aug 4, 20262.2x their median
This one goes to 11. Tune in to #MadeByGoogle on August 12 at 6pm ET and see the next generation of Pixel devices. Sign up now: https://t.co/0BSiUxnFsU https://t.co/0LGe8KWyRl
- Aug 31, 20262.2x their median
Google #Pixel11 features an ultra-thin, redesigned camera bar with an upgraded 48 MP camera for amazing photography in a super slim design¹,² 📷 ¹Reflects megapixels for camera sensor. Camera image resolution output may be less when using default settings. ²Compared to Pixel 10 https://t.co/mezM334ADF
- Sep 22, 20262.0x their median
Google #Pixel11 Pro Fold design is at its best yet—open and shut 👀 A composite back is lighter and stronger, plus it has an all-new hinge and scratch-resistant glass.¹ Get your hands on it in the Google Store: https://t.co/CwpInohI7H ¹Compared to Pixel 10 Pro Fold. https://t.co/tw9ed5mGWN
- Sep 3, 20262.0x their median
More face time, less screen time 🙌 HiLight on Google #Pixel11 Pro gently alerts you with subtle glowing lights when your faves are calling, or you’re talking with Gemini. Upgraded pro lenses also let you snap amazing photos and videos 📷 https://t.co/yFm0PYzQoc https://t.co/GEIcxJucgY
- Aug 12, 20262.0x their median
Live more life with Google #Pixel11 Pro and Pro XL 🌈 HiLight: tune out, stay in the loop 🪄 Magic Capture: live the moment, keep the memories 🧠 Gemini Intelligence: helps handle simple tasks* *See video for more & get yours today: https://t.co/7rHpRbk9tw #MadeByGoogle https://t.co/V93CI7jc1o
- Oct 16, 20261.8x their median
A watch that watches out for you by tracking what matters. Google #PixelWatch 5. https://t.co/Jojumri1ju
- Aug 12, 20261.6x their median
Google #Pixel11 Pro Fold opens up a new way to go pro. 🌈 HiLight: tune out, stay in the loop 🧠 Gemini Intelligence helps handle simple tasks* 💪 Ultra-durable, 3x as strong* 🔆 Screens are 20% brighter* *See video for more & get yours today: https://t.co/dh4YqaRzcN #MadeByGoogle
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 356 interactions against 1.0M followers, an engagement rate of 0.034%. Posts are seen about 33K times each, and 1.09% of those impressions turn into an interaction. That is about 3.13% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.23 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 17:00 UTC, and Friday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 1.6K interactions, about 4.6x its own typical post. Recurring topics include #pixel11, #pixelwatch. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Made by Google's engagement rate on X?
- Made by Google (@madebygoogle) has an engagement rate of 0.034%, based on the median interactions across 6 original posts from the last 30 days against 1,044,573 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.034%, Made by Google sits above the 25th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @madebygoogle have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @madebygoogle post?
- Most posts go out around 17:00 UTC, and Friday is its busiest day, at roughly 0.23 posts per day across the measured window.