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Love Island USA engagement report

@loveislandusa - 1.6M followers on X

Measured over 5 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Per follower
0.047%
of 1.6M followers
Per impression
1.39%
54K views on a typical post
Reach
3.39%
of its followers see a post
Typical post
749
interactions (median)
Saved
0.098%
53 bookmarks on a typical post
Posting rate
0.17/day
active 17% of days
Peak time
22:00 UTC
Tuesday

Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 749 interactions against 1.6M followers, an engagement rate of 0.047%. Posts are seen about 54K times each, and 1.39% of those impressions turn into an interaction. That is about 3.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 38K interactions, about 50x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 5 original posts from a 30-day window, last computed on October 7, 2026. Recurring tag: #loveislandusa.

Where this sits in the catalog

At 0.047%, Love Island USA sits above the 25th percentile of the 156,148 accounts in this comparison. That places it in the below the median band, which runs 0.022% to 0.127%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.3%
Engagement rate as a share of followers, across the 156,148 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,016 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 22:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 22:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 22:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--8%-9% to -7%41K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 69 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 13, 202650x their median

    Period, Trinity! ❤️‍🔥 #LoveIslandUSA https://t.co/48bJ03YxEG

    36K1.5K2102643.3M viewsView on X
  • Jul 13, 202639x their median

    Trinity & Bryce are our Love Island USA 2026 winners!!! https://t.co/Ix3WH5yFsV

    24K4.0K2712897.8M viewsView on X
  • May 27, 202628x their median

    https://t.co/ctKUa3ZuVW

    17K8671.0K2.5K10M viewsView on X
  • Jul 27, 202623x their median

    "Carl can do whatever he wants to me" 🥰 Aniya answers questions from her past self 🔥 #LoveIslandUSA https://t.co/KMAEd0mc4X

    15K1.3K3713632.0M viewsView on X
  • Jul 31, 202621x their median

    Memory lane with Mela 🥹 Hear what she had to say about her time in the #LoveIslandUSA Villa 🏝️ https://t.co/92ev8UQag6

    15K885236229640K viewsView on X
  • Jul 13, 202620x their median

    A message from Brinity 🥰 #LoveIslandUSA https://t.co/WM3v6eoQLa

    14K1.2K12585259K viewsView on X
  • Jul 13, 202620x their median

    Brinity has a lot of plans for the future 🥰 Ariana catches up with our #LoveIslandUSA 2026 WINNERS! 🔥 https://t.co/1I0Lqpvwwh

    14K1.1K116126286K viewsView on X
  • Jul 13, 202620x their median

    Us to all of you 🫶 Thanks for watching an epic season of #LoveIslandUSA!! 🥹 https://t.co/TfIZ6PFbmA

    14K1.2K10837220K viewsView on X
  • Jul 13, 202618x their median

    In one word: EPIC 🌊✨❤️‍🔥🏝️ #LoveIslandUSA https://t.co/cZQJvtlbSV

    13K6076839226K viewsView on X
  • Jul 23, 202617x their median

    "Yeah, we did that!" 🥹 Trinity answers questions from before she entered the Villa ❤️ #LoveIslandUSA https://t.co/suFeUptq5f

    12K732126105646K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#loveislandusa

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 749 interactions against 1.6M followers, an engagement rate of 0.047%. Posts are seen about 54K times each, and 1.39% of those impressions turn into an interaction. That is about 3.38% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 38K interactions, about 50x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Love Island USA's engagement rate on X?
Love Island USA (@loveislandusa) has an engagement rate of 0.047%, based on the median interactions across 5 original posts from the last 30 days against 1,591,820 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.047%, Love Island USA sits above the 25th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @loveislandusa have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @loveislandusa post?
Most posts go out around 22:00 UTC, and Tuesday is its busiest day, at roughly 0.17 posts per day across the measured window.

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