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Louis Tomlinson Brasil engagement report

@louistbr - 98K followers on X

Measured over 40 original posts from a 30-day window, last computed on October 29, 2026.

Engagement

Per follower
0.206%
of 98K followers
Per impression
4.47%
4.5K views on a typical post
Reach
4.61%
of its followers see a post
Typical post
202
interactions (median)
Saved
0.122%
6 bookmarks on a typical post
Posting rate
2.03/day
active 53% of days
Peak time
13:00 UTC
Tuesday

A typical post picks up 202 interactions against 98K followers, an engagement rate of 0.206%. Posts are seen about 4.5K times each, and 4.47% of those impressions turn into an interaction. That is about 4.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 40 posts sampled, 100% carry an image or video, 5% are part of a thread and 5% link out. The account's strongest tracked post pulled 9.7K interactions, about 48x its own typical post. Recurring topics include #hdwghwttokyo, #hdwghwtbrisbane, #hdwghwtmelbourne.

Measured over 40 original posts from a 30-day window, last computed on October 29, 2026. Recurring tags: #hdwghwttokyo, #hdwghwtbrisbane, #hdwghwtmelbourne.

Where this sits in the catalog

At 0.206%, Louis Tomlinson Brasil sits above the 50th percentile of the 213,098 accounts in this comparison. That places it in the above the median band, which runs 0.147% to 0.698%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 213,098 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,393 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link5% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 5% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 123 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 25, 202648x their median

    Lula VENCEU o 2º TURNO no Reino Unido: 🔴 Lula: 63,34% (10.968 votos) 🔵 Flávio Bolsonaro: 36,66% (6.349 votos) 1º TURNO: 🔴 Lula: 57,03% (8.640 votos) 🔵 Flávio Bolsonaro: 35,42% (5.366 votos) https://t.co/jZASofdsRi

    8.6K84447171202K viewsView on X
  • Jul 24, 202623x their median

    ‘Walls’, the album by @Louis_Tomlinson, is now #BRITcertified Gold. https://t.co/FEUeKp1Cpf

    5.0K1.4K5316173K viewsView on X
  • Jul 24, 202619x their median

    🎥 • "Vocês não pensaram que eu fosse cantar mesmo, né?" Momento que Louis engana a todos com a intro de What Makes You Beautiful no dia do aniversário da One Direction, durante a #HDWGHWTOrlando! 😂 https://t.co/63i1lKoZ4x

    4.5K5593736675K viewsView on X
  • Oct 26, 202626x their median

    FÉ NO FUTURO RESTAURADA! https://t.co/ZPxb9HAReA

    4.1K1.1K113430K viewsView on X
  • Jul 24, 202617x their median

    🎥 • Louis via TikTok! “Quando eu digo pra mim mesmo que não vou cantar No Control nessa turnê de novo e passo o dia inteiro ouvindo nossa discografia do começo ao fim” https://t.co/crC5c0Q51E

    4.4K642148742K viewsView on X
  • Oct 23, 202624x their median

    💬 • “Absolutamente odeio, odeio, odeio!” “E se for uma fofoca muito boa?” “Me liga, ou vamos tomar uma cerveja e falar sobre. Sabe o que não entendo? As pessoas mandando mensagens enormes e aí escutam na velocidade 1.5x. Fala menos ou ME LIGUE!” – Louis sobre pessoas que mandam áudio ao invés de mensagens. 😂

    4.1K3632229595K viewsView on X
  • Oct 19, 202620x their median

    Lula em eras do Louis ⭐️ https://t.co/zmztfRniuC

    3.3K784223924K viewsView on X
  • Aug 31, 202612x their median

    LTBR presente! Nosso time está no palácio do planalto para uma reunião com a Secretaria Nacional de Juventude! Vem novidade pros fãs brasileiros por aí! 👀 https://t.co/SIgEgQ0FDA

    2.2K149376531K viewsView on X
  • Jul 24, 20268.0x their median

    💬 • "Hoje fazem 16 anos que a One Direction foi formada, e se alguém me acompanhou nas redes hoje desde às 2 da tarde, passei umas 4 horas revisitando todas as musicas da banda – o que provavelmente devo ter feito cerca de 4 vezes em toda a minha vida. Mas quando você olha para trás, sinto apenas gratidão. Me lembro de escolher minha roupa para aquele dia, vocês provavelmente já viram [...] Mas nunca estive em uma situação como aquela, e foi uma grande experiência. O fato de que colocaram 5 estranhos juntos é uma loucura! Sou tão grato, foram 16 anos maravilhosos! Obrigado... sim, eu encontrei minha voz. Essa tem sido uma noite ótima, obrigado." Louis durante a #HDWGHWTOrlando essa noite! 💙

    1.8K408710730K viewsView on X
  • Oct 17, 202610x their median

    🎥 • “Queria me desculpar pelas últimas 4 ou 5 músicas. Desde Dark To Light, estava tendo dificuldade de me compor. É necessário muita coragem pra cantar músicas assim, porque eu preciso do público certo, preciso sentir que posso ser vulnerável e eu me sinto muito sortudo de ter esse público, como vocês. Muito obrigado!” – Louis no show de hoje, em Manila. 🥺❤️‍🩹

    1.8K28664321K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#hdwghwttokyo#hdwghwtbrisbane#hdwghwtmelbourne#hdwghwtosaka#hdwghwtour

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 202 interactions against 98K followers, an engagement rate of 0.206%. Posts are seen about 4.5K times each, and 4.47% of those impressions turn into an interaction. That is about 4.61% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 40 posts sampled, 100% carry an image or video, 5% are part of a thread and 5% link out. The account's strongest tracked post pulled 9.7K interactions, about 48x its own typical post. Recurring topics include #hdwghwttokyo, #hdwghwtbrisbane, #hdwghwtmelbourne.

What is Louis Tomlinson Brasil's engagement rate on X?
Louis Tomlinson Brasil (@louistbr) has an engagement rate of 0.206%, based on the median interactions across 40 original posts from the last 30 days against 97,894 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.206%, Louis Tomlinson Brasil sits above the 50th percentile of the 213,098 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @louistbr have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @louistbr post?
Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 2.03 posts per day across the measured window.

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