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LIPS(リップス) engagement report

@lipsjp - 370K followers on X

Measured over 51 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.049%
of 370K followers
Per impression
1.27%
14K views on a typical post
Reach
3.90%
of its followers see a post
Typical post
183
interactions (median)
Saved
0.18%
26 bookmarks on a typical post
Posting rate
1.97/day
active 23% of days
Peak time
02:00 UTC
Friday

A typical post picks up 183 interactions against 370K followers, an engagement rate of 0.049%. Measured over 51 original posts, its engagement rate beats 52% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 1.27% of those impressions turn into an interaction. That is about 3.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 51 posts sampled, 100% carry an image or video and 8% link out. The account's strongest tracked post pulled 5.0K interactions, about 27x its own typical post. Recurring topics include #lipsモニター部_カールスナイパーマスカラ, #pr, #キャンメイク.

Measured over 51 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #lipsモニター部_カールスナイパーマスカラ, #pr, #キャンメイク.

Compared with accounts its own size

LIPS(リップス)'s engagement rate beats 52% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.049%, LIPS(リップス) sits above the 25th percentile of the 65,980 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99120.0%
Engagement rate as a share of followers, across the 65,980 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,142 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile120.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link8% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 8% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 150 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 28, 202627x their median

    🎁フォロー&リポストでプレゼント💐 この暑い夏にぴったり🩷オハナ・マハロ フレグランス クールボディミストをランダムで合計3名様にプレゼント💝 ① @lipsjp をフォロー ② このポストをリポスト 締切:9月3日(木) 商品提供:オハナ・マハロ https://t.co/s8VuMHUvip

    1.1K3.7K72745K viewsView on X
  • Aug 28, 202617x their median

    ReFaから給電式のコームアイロン「ReFa HEART COMB IRON Aira」が登場🪄 USB Type-Cで給電できて、軽いから持ち運びにも便利✨ ゴールド、シルバー、エムピンク、エムミントグリーン、エムパープルの全5色展開でどの色にするか迷っちゃう💗💭 9月16日(水)発売💡 https://t.co/5psLj8J64u

    2.7K2471163328K viewsView on X
  • Sep 1, 20268.3x their median

    【キャンメイク廃盤まとめ】 こちらのアイテムは今年の秋に廃盤になっちゃうんだって😢 気になっているアイテムや愛用品がある人は、なくなる前に早めにチェックしてね💄🪄 https://t.co/pwZ5kbKEKa

    1.1K209121291K viewsView on X
  • Aug 26, 20267.3x their median

    TIRTIRのグローバルアンバサダーBTS・Vさんの新ビジュアルが公開💜✨ 新商品「ティンティッドスキン グロウクッション」とともに、素肌と一体化するような“ありのままの美しさ”を表現🪄 8月28日(金)より順次発売💫 https://t.co/HohyOHzco7

    1.0K3232244K viewsView on X
  • Sep 1, 20267.2x their median

    フローラノーティス ジルスチュアートから「2026 Holiday Collection」が登場🌙✨ 夜空と庭園がとけ合う幻想的な香り”スターリットガーデン”を纏える、コフレやスティックフレグランス、ハンドクリーム、ヘアオイルセットなどがラインナップ💐 10月2日(金)より予約開始、10月30日(金)より限定発売🩵 https://t.co/sKIRIWG4jl

    1.0K22004951K viewsView on X
  • Aug 28, 20266.4x their median

    🎁現品が100名様に当たる🌟 キャンメイク フィットグロウクッション 04をプレゼント✨ ①@lipsjpをフォロー ②この投稿をリポスト(RT) ③応募フォームに入力して送信 応募フォームhttps://t.co/54FAyoi6kx 締切:9月4日 #PR #キャンメイク https://t.co/NaXtnmwnqV

    38875323223K viewsView on X
  • Aug 27, 20266.1x their median

    オリヤン×サンリオのコラボが今年も登場💫 サンリオコラボのコスメ&スキンケアが続々公開されて話題に👀✨ キティやクロミ、マイメロなど人気キャラが大集合🎀 これはとにかく可愛すぎる…😖💗 https://t.co/zwT5LDnDSj

    956137018109K viewsView on X
  • Aug 31, 20266.0x their median

    ⁺⊹┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈ きらめく💙ブルーラメコスメまとめ ┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈┈⊹⁺ 9月の誕生石はサファイア💍 宝石みたいに輝く💫 ブルーラメコスメを集めたよ🪄 あなたのお気に入りはどれ? https://t.co/vIZL2VuKNR

    93814801231K viewsView on X
  • Aug 28, 20265.2x their median

    クレアボーテから「美少女戦士セーラームーン」の変身アイテムをモチーフにしたコスメが登場🌙 「変身ブローチ」「クリスタルスターコンパクト」「コズミックハートコンパクト」をデザインしたリップ&チーク全3種がラインナップ💗✨ 本日8月28日(金)より発売開始🎀🪄 https://t.co/NAcWAJrfvB

    80811802256K viewsView on X
  • Aug 29, 20265.0x their median

    ReFaのキルティングモチーフの新作コームアイロンが可愛すぎた💗 充電式コードレス設計&3段階の温度設定ができるので出先で使いやすいのも嬉しい✨ カラーは5色展開。みんなはどの色にする?👀 9月16日(水)発売なので要チェック💡 https://t.co/58V7rXJotS

    8168201454K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#lipsモニター部_カールスナイパーマスカラ#pr#キャンメイク

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 183 interactions against 370K followers, an engagement rate of 0.049%. Measured over 51 original posts, its engagement rate beats 52% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 1.27% of those impressions turn into an interaction. That is about 3.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 51 posts sampled, 100% carry an image or video and 8% link out. The account's strongest tracked post pulled 5.0K interactions, about 27x its own typical post. Recurring topics include #lipsモニター部_カールスナイパーマスカラ, #pr, #キャンメイク.

What is LIPS(リップス)'s engagement rate on X?
LIPS(リップス) (@lipsjp) has an engagement rate of 0.049%, based on the median interactions across 51 original posts from the last 30 days against 370,344 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.049%, LIPS(リップス) sits above the 25th percentile of the 65,980 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @lipsjp have real engagement?
Its engagement rate beats 52% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @lipsjp post?
Most posts go out around 02:00 UTC, and Friday is its busiest day, at roughly 1.97 posts per day across the measured window.

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