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letras.mus.br engagement report

@letras - 408K followers on X

Measured over 93 original posts from a 30-day window, last computed on September 27, 2026.

Engagement

Top quarter for its size
Per follower
0.233%
of 408K followers
Per impression
7.33%
13K views on a typical post
Reach
3.18%
of its followers see a post
Typical post
952
interactions (median)
Saved
0.162%
21 bookmarks on a typical post
Posting rate
3.9/day
active 73% of days
Peak time
18:00 UTC
Friday

A typical post picks up 952 interactions against 408K followers, an engagement rate of 0.233%. Measured over 93 original posts, its engagement rate beats 83% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 13K times each, and 7.33% of those impressions turn into an interaction. That is about 3.18% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 93 posts sampled, 73% carry an image or video. The account's strongest tracked post pulled 1.1M interactions, about 837x its own typical post.

Measured over 93 original posts from a 30-day window, last computed on September 27, 2026. Recurring tag: #voltafrankocean.

Compared with accounts its own size

letras.mus.br's engagement rate beats 83% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 95% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.233%, letras.mus.br sits above the 50th percentile of the 205,152 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,152 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video73% of posts+111%+108% to +115%34K
Outbound link2% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 73% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 2% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 102 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 24, 2015837x their median

    Promise 😊

    487K476K88K52KView on X
  • Aug 20, 202613x their median

    te amo drop dead te amo stupid song te amo honeybee te amo maggots for brains te amo u + me = <3 te amo my way te amo purple te amo the cure te amo begged te amo what's wrong with me te amo less te amo expectations te amo cigarette smoke https://t.co/d84U9gbI0z

    8.7K3.8K2886118K viewsView on X
  • Aug 29, 202613x their median

    how can I forget someone who gave me SO MUCH to remember? YOU gave me so much to remember https://t.co/Fkazjw113l

    8.3K3.4K2917071K viewsView on X
  • Sep 21, 202610x their median

    *na entrevista de emprego* - me fale um pouco de vc eu: https://t.co/P84XLP5LFc

    7.4K2.5K147771K viewsView on X
  • Sep 3, 20269.8x their median

    https://t.co/IY4UMpLjmI

    6.6K2.6K1615870K viewsView on X
  • Sep 22, 20269.8x their median

    EU TÔ FECHADA COM A TAYLOR SWIFT ATÉ EU MORRER https://t.co/L2mJZa8Pgg

    7.0K2.3K122944K viewsView on X
  • Sep 23, 20268.6x their median

    eu troco MINHA paz por um beijo SEU eu troco MEU destino pra viver o SEU eu troco MINHA cama pra dormir na SUA eu troco MIL ESTRELAS pra te dar a LUA E TUDO que você quiser, e se você quiser TE DOU MEU SOBRENOME!!!!! https://t.co/OYF2WPGfZc

    5.6K2.3K4325877K viewsView on X
  • Sep 25, 20267.7x their median

    estarei nas trincheiras por você taylor swift https://t.co/rIaM4MacV8

    5.4K1.9K214438K viewsView on X
  • Aug 30, 20266.6x their median

    domingo se fosse uma música.... https://t.co/YohX8Q7xUy

    4.8K1.4K69253K viewsView on X
  • Aug 19, 20265.8x their median

    e eu que fui no médico e a doutora disse que eu estava bem, mas todo filme que eu vejo me faz chorar e é como se alguém tivesse colocado um peso no meu peito.. alguém me diz o que tem de errado comigo?

    3.9K1.5K184040K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#voltafrankocean

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 952 interactions against 408K followers, an engagement rate of 0.233%. Measured over 93 original posts, its engagement rate beats 83% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 13K times each, and 7.33% of those impressions turn into an interaction. That is about 3.18% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 93 posts sampled, 73% carry an image or video. The account's strongest tracked post pulled 1.1M interactions, about 837x its own typical post.

What is letras.mus.br's engagement rate on X?
letras.mus.br (@letras) has an engagement rate of 0.233%, based on the median interactions across 93 original posts from the last 30 days against 408,319 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.233%, letras.mus.br sits above the 50th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @letras have real engagement?
Its engagement rate beats 83% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @letras post?
Most posts go out around 18:00 UTC, and Friday is its busiest day, at roughly 3.9 posts per day across the measured window.

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