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Les Misérables engagement report

@lesmisofficial - 154K followers on X

Measured over 10 original posts from a 30-day window, last computed on September 23, 2026.

Engagement

Middle of its size range
Per follower
0.078%
of 154K followers
Per impression
2.07%
5.8K views on a typical post
Reach
3.78%
of its followers see a post
Typical post
121
interactions (median)
Saved
0.043%
2 bookmarks on a typical post
Posting rate
0.33/day
active 30% of days
Peak time
10:00 UTC
Monday

A typical post picks up 121 interactions against 154K followers, an engagement rate of 0.078%. Measured over 10 original posts, its engagement rate beats 50% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.8K times each, and 2.07% of those impressions turn into an interaction. That is about 3.78% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 10:00 UTC, and Monday is the busiest day of the week. Of the 10 posts sampled, 100% carry an image or video and 10% link out. The account's strongest tracked post pulled 2.7K interactions, about 22x its own typical post.

Measured over 10 original posts from a 30-day window, last computed on September 23, 2026. Recurring tag: #lesmiz.

Compared with accounts its own size

Les Misérables's engagement rate beats 50% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 62% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.078%, Les Misérables sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link10% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 10% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 110 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 5, 202222x their median

    Still the world’s most popular musical. Everybody raise a glass to the BRAND NEW #LesMiz West End Trailer. 🎥 https://t.co/48Rhg5JH8N

    2.1K42348140View on X
  • Sep 4, 202610x their median

    Calling all Les Misérables fans! 📣 Enter now for your chance to win a signed 40th Anniversary cast album. 🇫🇷 All you have to do is comment below with your favourite #LesMiz song. https://t.co/Sb2mcwYuXg

    55289597734K viewsView on X
  • Jul 22, 20263.1x their median

    The cast of @lesmisofficial - The Arena Concert Spectacular performs "One Day More"! #FallonTonight #TonightShow #LesMiserables https://t.co/3yeAsej0My

    2896471015K viewsView on X
  • Jun 18, 20262.3x their median

    Celebrating our cast for the final leg of the #LesMizArena as we return to the Royal Albert Hall TONIGHT for the first time since the legendary 10th Anniversary Concert in 1995. 🇫🇷 https://t.co/3k3XChrcGL

    232375713K viewsView on X
  • Jul 22, 20262.1x their median

    Raise the flag of freedom high. 🚩 Thanks for having us, @fallontonight. 🫶 #LesMizWorldTour https://t.co/oSUtuID3fN

    19852348.5K viewsView on X
  • Aug 8, 20261.9x their median

    From our first stop to our last, where did you join us on the #LesMizWorldTour journey? 🌍 https://t.co/cLa745Kkmc

    17432191112K viewsView on X
  • Sep 21, 20261.9x their median

    Storm the barricades for a ticket. #LesMiz is now booking to October 2027 at London's Sondheim Theatre. 🎟️ https://t.co/SoVXAeB6e5 🎟️ https://t.co/67zy70mTYw

    20229106.3K viewsView on X
  • Jun 18, 20261.8x their median

    TONIGHT, #LesMizArena arrives in LONDON at the Royal Albert Hall. Will you hear the people sing? 👉 https://t.co/T16CtZhYAj https://t.co/EicU9Pe45V

    18620978.7K viewsView on X
  • Aug 12, 20261.8x their median

    ✨ 2.5 MILLION STREAMS ✨ of the Les Misérables 40th Anniversary All-Star Cast Album! To all the fans across the world, thank you for listening. ❤️ ​Stream the album today! 👉 https://t.co/iAUq2jrtmS https://t.co/lc9eEvMgGg

    17836129.4K viewsView on X
  • Jul 19, 20261.7x their median

    Which song will be crowned champion in your #LesMiz World Cup? 🏆 https://t.co/19agcBRsVa

    13032193018K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#lesmiz

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 121 interactions against 154K followers, an engagement rate of 0.078%. Measured over 10 original posts, its engagement rate beats 50% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.8K times each, and 2.07% of those impressions turn into an interaction. That is about 3.78% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 10:00 UTC, and Monday is the busiest day of the week. Of the 10 posts sampled, 100% carry an image or video and 10% link out. The account's strongest tracked post pulled 2.7K interactions, about 22x its own typical post.

What is Les Misérables's engagement rate on X?
Les Misérables (@lesmisofficial) has an engagement rate of 0.078%, based on the median interactions across 10 original posts from the last 30 days against 154,469 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.078%, Les Misérables sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @lesmisofficial have real engagement?
Its engagement rate beats 50% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @lesmisofficial post?
Most posts go out around 10:00 UTC, and Monday is its busiest day, at roughly 0.33 posts per day across the measured window.

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