Les Inrockuptibles engagement report
@lesinrocks - 915K followers on X
Measured over 40 original posts from a 30-day window, last computed on October 21, 2026.
Engagement
A typical post picks up 2 interactions against 915K followers, an engagement rate of 0%. Measured over 40 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.106% of those impressions turn into an interaction. That is about 0.206% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 40 posts sampled, 23% carry an image or video and 80% link out. The account's strongest tracked post pulled 344 interactions, about 172x its own typical post.
Measured over 40 original posts from a 30-day window, last computed on October 21, 2026.
Compared with accounts its own size
Les Inrockuptibles's engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 7% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At under 0.001%, Les Inrockuptibles sits below the 10th percentile of the 204,798 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 17:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 23% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 80% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 23% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 80% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 232 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 19, 2026172x their median
Dans son essai incisif, Sylvain Bourmeau dénonce la complicité des médias et du monde politique dans la banalisation des idées d’extrême droite. https://t.co/ZufKGhIi6w
- Oct 19, 202696x their median
Les frères Coen aiment le cinéma français : Fernandel, Lino Ventura, mais surtout les films d’Alain Guiraudie ("L’Inconnu du lac", "Miséricorde"). Les cinéastes ont été récompensés pour leur œuvre par le prix Lumière à Lyon ce vendredi 16 octobre. À cette occasion, les deux frères se sont confiés sur leur amour du cinéma français, de façon toujours aussi drôle et décalée que leurs films.
- Sep 5, 202672x their median
On est en 1992, en pleine vague mondiale "Nevermind", et Kurt Cobain croule sous les articles accablant son hygiène de vie. D'après les médias, il serait tellement torturé mentalement et physiquement qu'il passerait le plus clair de son temps plutôt à l'hôpital que chez lui... Il n’en fallait pas plus pour réveiller le troll invétéré qu’est Kurt Cobain. Lors de leur désormais mythique passage au Reading Festival, il débarque en retard, poussé sur une chaise roulante par le journaliste Everett True, encore vêtu d’une chemise d’hôpital et affublé d’une longue perruque blonde — parce que pourquoi pas ? Alors qu’il entame une énième déclaration d’amour à sa compagne Courtney Love, elle aussi largement exposée par les médias — en reprenant "The Rose" de Bette Midler avec un "Some say love, it is a river…" pour la petite anecdote — Cobain fait mine de s'effondrer devant un public en extase. Ce troll aurait pu suffire à faire de cette entrée en scène un moment culte. Mais ce qui suit l’est encore davantage. Aujourd’hui, ce live de Nirvana au Reading Festival est considéré comme l’une de leurs plus grandes performances scéniques : une énergie folle, une setlist imparable, une complicité évidente entre les membres et, surtout, la confirmation que oui, Nirvana était bel et bien en train de révolutionner la musique.
- Aug 20, 202659x their median
« J’ai tourné avec très peu de femmes car il n’y en avait pas ! » À l’occasion de la sortie de Vie privée de Rebecca Zlotowski, Les Inrockuptibles avaient rencontré Jodie Foster. Retour sur cet échange avec l’actrice. https://t.co/QoFaszhcHN
- Sep 4, 202642x their median
Le son du jour : “The Only One” de Logic1000 (feat. Christine and the Queens) La productrice australienne allie ses forces à celles de Christine and the Queens dans ce featuring qui signe le retour de l’artiste français. https://t.co/fRHBsCI9af
- Aug 20, 202632x their median
"C’est un moment historique pour mon pays, pour le continent africain et pour la culture en général." Mardi 18 août, Angélique Kidjo a inauguré son étoile sur le mythique Walk of Fame de Los Angeles, devenant la première artiste africaine à recevoir cette distinction. Repérée dans les années 80 par le producteur de Bob Marley, l’artiste franco-béninoise compte aujourd’hui 18 albums et 5 Grammy Awards. Une carrière jalonnée de titres emblématiques, dont "Afirika", et de moments forts, comme sa participation au 1000e épisode de Tiny Desk, qu’on vous recommande chaudement. Très émue et en larmes sur le tapis rouge, elle a livré un message fort : "Nous, Africains, nous ne savons pas ce que nous avons apporté au monde. Sans nous, aucune musique ne serait possible sur cette planète."
- Aug 19, 202628x their median
💥 NOUVEAU NUMERO : ANNIE ERNAUX, "La colère est motivante" 💥 📚 Les Inrockuptibles sont de retour avec la Prix Nobel de littérature interviewée par les acteurs et actrices de Mémoire de fille, l'adaptation de son livre-culte par Judith Godrèche, bientôt en salles. ✨Un numéro spécial rentrée littéraire avec nos coups de cœur romans, essais et BD... Et aussi : Luz, Laura Kasischke, Antoine Volodine, Phoebe Hadjimarkos-Clarke... 👉 À lire également : la nouvelle chronique de l'économiste Thomas Porcher, "Cac40 degrés", une rencontre exclusive avec le groupe Weezer, un entretien croisé entre les cinéastes Arthur Harari et Emmanuel Marre, une enquête sur la résistance culturelle contre Bolloré... 🎭 Sans oublier notre guide des spectacles immanquables de l'automne, et nos 50 pages de critiques musique, cinéma, séries, jeux vidéo, livres, BD, arts, photo, podcasts. Disponible dès aujourd'hui sur notre shop en ligne et en kiosque. 🗞️ 📷 : Julien Liénard 🎤 :
- Aug 20, 202625x their median
La Palme d'or 2026, "Fjord" de Cristian Mungiu est-elle un film de droite conservateur ? La réponse avec Bruno Deruisseau, pour le film de la semaine. https://t.co/SyqnjDIuY9
- Aug 19, 202623x their median
L’année dernière, Oasis se reformait pour une tournée exceptionnelle : Oasis Live ‘25. Un événement plus qu’inattendu au vu des différends entre les frères Gallagher, qui s’est pourtant tenu sereinement sous l’œil des caméras. En résulte “Don’t Look Back In Anger”, un film documentaire imaginé par Steven Knight (“Peaky Blinders”) et réalisé par Dylan Southern et Will Lovelace, qui retrace l’expérience du duo ainsi que celle des fans, dans le monde entier. Il sera disponible le 9 septembre au cinéma et prochainement sur Disney+.
- Sep 18, 202623x their median
Suite à la victoire du film à la Mostra de Venise, les réalisateurs de “Naza”, Yuval Abraham et Rachel Szor, sont harcelées par le gouvernement israélien et les militants d’extrême droite. En revanche, les cinéastes israéliennes leur ont manifesté leur soutien à travers une pétition. https://t.co/1wvgkbMhAm
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 2 interactions against 915K followers, an engagement rate of 0%. Measured over 40 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.106% of those impressions turn into an interaction. That is about 0.206% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 40 posts sampled, 23% carry an image or video and 80% link out. The account's strongest tracked post pulled 344 interactions, about 172x its own typical post.
- What is Les Inrockuptibles's engagement rate on X?
- Les Inrockuptibles (@lesinrocks) has an engagement rate of 0%, based on the median interactions across 40 original posts from the last 30 days against 915,341 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At under 0.001%, Les Inrockuptibles sits below the 10th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @lesinrocks have real engagement?
- Its engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @lesinrocks post?
- Most posts go out around 17:00 UTC, and Tuesday is its busiest day, at roughly 1.33 posts per day across the measured window.