Leeds Rhinos engagement report
@leedsrhinos - 188K followers on X
Measured over 60 original posts from a 30-day window, last computed on October 13, 2026.
Engagement
A typical post picks up 66 interactions against 188K followers, an engagement rate of 0.035%. Measured over 60 original posts, its engagement rate beats 41% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.4K times each, and 1.03% of those impressions turn into an interaction. That is about 3.39% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 60 posts sampled, 100% carry an image or video and 52% link out. The account's strongest tracked post pulled 2.0K interactions, about 30x its own typical post. Recurring topics include #onthisday, #superleague, #bbcbreakfast.
Measured over 60 original posts from a 30-day window, last computed on October 13, 2026. Recurring tags: #onthisday, #superleague, #bbcbreakfast.
Compared with accounts its own size
Leeds Rhinos's engagement rate beats 41% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 43% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.035%, Leeds Rhinos sits above the 25th percentile of the 205,152 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 07:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 52% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 52% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 179 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Oct 9, 202630x their median
๐๐๐๐ฃ๐ ๐ฎ๐ค๐ช ๐๐ฎ๐๐ฃ Leeds Rhinos legend Ryan Hall has announced his immediate retirement from playing rugby league after an extraordinary 20-year career. More https://t.co/hVDsC8QwxG https://t.co/tJlufvCbyd
- Oct 9, 202619x their median
Thank you for the amazing memories Ryan ๐ ๐ฆ 381 Rhinos appearances ๐ 257 Rhinos tries ๐ 6 Grand Final wins ๐ 2 Challenge Cup Final wins ๐ 2 League Leaders ๐ 1 World Club Challenge win ๐ด๓ ง๓ ข๓ ฅ๓ ฎ๓ ง๓ ฟ 40 England caps ๐ฆ 2 Great Britain appearances ๐ https://t.co/lVySxMQ9Gs https://t.co/RpWx0bwrD5
- Oct 2, 202614x their median
Thank you @Saints1890 - 2,000 fans greet the 7 in 7 team to Brewdog Stadium Donate https://t.co/2EoEj3o5l1 https://t.co/Q7aUGZVboZ
- Oct 6, 202614x their median
A powerful message from Sir Kevin Sinfield - watch in full here https://t.co/qyrcJUeecr https://t.co/M2i40MIfg1
- Oct 3, 202611x their median
Seven days in, 28kms into his 7th consecutive ultra marathon, Kevin Sinfield sprints uphill at Warburton Bridge Donate https://t.co/2EoEj3o5l1 Tracker https://t.co/YZ3MT6WrDo Route https://t.co/BW5q9qQdmj https://t.co/XopQek7ghV
- Oct 2, 20268.1x their median
What a reception in St Helens Donate https://t.co/2EoEj3o5l1 Tracker https://t.co/YZ3MT6WrDo Route https://t.co/BW5q9qQdmj https://t.co/ouejAZW1IB
- Oct 9, 20266.5x their median
Ryan Hall - a name written in our history books as one of the greatest to ever play for the club. #WBW https://t.co/2wym7ylnXb
- Oct 3, 20266.2x their median
Great turn out at @WarringtonRLFC for Sir Kevโs arrival Donate https://t.co/2EoEj3o5l1 Tracker https://t.co/YZ3MT6WrDo Route https://t.co/BW5q9qQdmj https://t.co/0ZWm60O131
- Oct 9, 20264.3x their median
๐ https://t.co/jUfdUxdEEd
- Oct 2, 20264.2x their median
A big send off and a generous gesture from Derek Beaumont Donate https://t.co/2EoEj3o5l1 Tracker https://t.co/YZ3MT6WrDo Route https://t.co/BW5q9qQdmj https://t.co/o1YxrzOJIC
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 66 interactions against 188K followers, an engagement rate of 0.035%. Measured over 60 original posts, its engagement rate beats 41% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.4K times each, and 1.03% of those impressions turn into an interaction. That is about 3.39% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.7 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 07:00 UTC, and Friday is the busiest day of the week. Of the 60 posts sampled, 100% carry an image or video and 52% link out. The account's strongest tracked post pulled 2.0K interactions, about 30x its own typical post. Recurring topics include #onthisday, #superleague, #bbcbreakfast.
- What is Leeds Rhinos's engagement rate on X?
- Leeds Rhinos (@leedsrhinos) has an engagement rate of 0.035%, based on the median interactions across 60 original posts from the last 30 days against 187,710 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.035%, Leeds Rhinos sits above the 25th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @leedsrhinos have real engagement?
- Its engagement rate beats 41% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @leedsrhinos post?
- Most posts go out around 07:00 UTC, and Friday is its busiest day, at roughly 2.73 posts per day across the measured window.