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LA Public Health engagement report

@lapublichealth - 139K followers on X

Measured over 41 original posts from a 30-day window, last computed on September 28, 2026.

Engagement

Bottom quarter for its size
Per follower
0.005%
of 139K followers
Per impression
0.227%
3.1K views on a typical post
Reach
2.21%
of its followers see a post
Typical post
7
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.03/day
active 47% of days
Peak time
23:00 UTC
Tuesday

A typical post picks up 7 interactions against 139K followers, an engagement rate of 0.005%. Measured over 41 original posts, its engagement rate beats 13% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.227% of those impressions turn into an interaction. That is about 2.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 23:00 UTC, and Tuesday is the busiest day of the week. Of the 41 posts sampled, 100% carry an image or video, 39% are part of a thread and 63% link out. The account's strongest tracked post pulled 569 interactions, about 81x its own typical post. Recurring topics include #laheatsafety, #staycoolla, #nationalrecoverymonth.

Measured over 41 original posts from a 30-day window, last computed on September 28, 2026. Recurring tags: #laheatsafety, #staycoolla, #nationalrecoverymonth.

Compared with accounts its own size

LA Public Health's engagement rate beats 13% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 12% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, LA Public Health sits above the 10th percentile of the 205,374 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link63% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 63% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 218 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 21, 202281x their median

    https://t.co/XKuIkFK20x

    204450320View on X
  • Sep 22, 20263.9x their median

    Public Health is reporting the highest number of West Nile virus cases in recent year. Everyone in LA County is urged to take immediate steps to prevent the spread of mosquito-borne illness. Swipe to learn more. https://t.co/90aEMFQa4O

    178114.9K viewsView on X
  • Sep 17, 20263.0x their median

    Hot days can be overstimulating and throw off routines, especially for neurodivergent people. Find what works best for your body and environment. Learn more at https://t.co/VUVQKh1MVU https://t.co/BtQbJG49g3

    146103.2K viewsView on X
  • Sep 22, 20262.7x their median

    Public Health is investigating a localized outbreak of flea-borne typhus in the Wilshire Center neighborhood of the City of Los Angeles, as cases continue to rise across the County. Flea-borne typhus can affect anyone... https://t.co/it5FWEGpH1

    99106.0K viewsView on X
  • Sep 19, 20261.9x their median

    Public Health has confirmed a measles exposure in Los Angeles County. The identified case is a traveler who was infectious while visiting at least one public location in LA County. Swipe for details. https://t.co/bf6844YLQy

    93108.0K viewsView on X
  • Sep 23, 20261.7x their median

    As Suicide Prevention Awareness Month comes to a close, let’s remember that supporting mental health and preventing suicide is important all year. Check in with the people you care about, normalize conversations about mental health and know where to turn when you or... https://t.co/dcnaZKWTgj

    74102.8K viewsView on X
  • Sep 9, 20261.7x their median

    Stay healthy this season! Join our free session to learn how to protect yourself and your loved ones from flu, RSV, and COVID-19. Get trusted tips and resources to help keep our community safe. ✅ Register today: https://t.co/4WnxgP3W56 #PublicHealth #Flu #RSV #COVID19 https://t.co/bzV5gHBjmR

    63127.5K viewsView on X
  • Sep 11, 20261.6x their median

    The Los Angeles County Department of Public Health is hiring a Cashier! This position performs responsible clerical work in receiving, disbursing, or accounting for cash, valuables, or negotiable instruments. For requirements and to apply, visit: https://t.co/VERHGxSKJr https://t.co/BtGxpzMM6u

    74005.5K viewsView on X
  • Sep 23, 2026

    Your calendar is already full. The last thing you need is a respiratory virus knocking you out. Staying up to date on recommended vaccines can reduce your risk of serious illness from COVID-19, flu and RSV — and protect the people around you, too. https://t.co/yM5BpU8mBQ https://t.co/g4lEubUGke

    71022.8K viewsView on X
  • Sep 22, 2026

    Salud Pública ha registrado el mayor número de casos del virus del Nilo Occidental de los últimos años. Se recomienda a todos en el condado de Los Ángeles que tomen medidas inmediatas para prevenir la propagación de enfermedades transmitidas por mosquitos. https://t.co/iWgJwHI47M

    81106.0K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#laheatsafety#staycoolla#nationalrecoverymonth#covid19#flu

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 7 interactions against 139K followers, an engagement rate of 0.005%. Measured over 41 original posts, its engagement rate beats 13% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.1K times each, and 0.227% of those impressions turn into an interaction. That is about 2.21% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 23:00 UTC, and Tuesday is the busiest day of the week. Of the 41 posts sampled, 100% carry an image or video, 39% are part of a thread and 63% link out. The account's strongest tracked post pulled 569 interactions, about 81x its own typical post. Recurring topics include #laheatsafety, #staycoolla, #nationalrecoverymonth.

What is LA Public Health's engagement rate on X?
LA Public Health (@lapublichealth) has an engagement rate of 0.005%, based on the median interactions across 41 original posts from the last 30 days against 139,432 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, LA Public Health sits above the 10th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @lapublichealth have real engagement?
Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @lapublichealth post?
Most posts go out around 23:00 UTC, and Tuesday is its busiest day, at roughly 2.03 posts per day across the measured window.

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