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Lady Gaga engagement report

@ladygaga - 75M followers on X

Measured over 16 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 75M followers
Per impression
1.04%
204K views on a typical post
Reach
0.27%
of its followers see a post
Typical post
2.1K
interactions (median)
Saved
0.01%
21 bookmarks on a typical post
Posting rate
0.53/day
active 17% of days
Peak time
16:00 UTC
Monday

A typical post picks up 2.1K interactions against 75M followers, an engagement rate of 0.003%. Measured over 16 original posts, its engagement rate beats 19% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 204K times each, and 1.04% of those impressions turn into an interaction. That is about 0.27% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 16 posts sampled, 100% carry an image or video and 75% link out. The account's strongest tracked post pulled 415K interactions, about 195x its own typical post.

Measured over 16 original posts from a 30-day window, last computed on October 25, 2026.

Compared with accounts its own size

Lady Gaga's engagement rate beats 19% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 48% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Lady Gaga sits below the 10th percentile of the 204,583 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,583 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link75% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 75% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 294 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 4, 2025195x their median

    Nothing could prepare me for the feeling I had during last night’s show—the absolute pride and joy I felt singing for the people of Brazil. The sight of the crowd during my opening songs took my breath away. Your heart shines so bright, your culture is so vibrant and special, I hope you know how grateful I am to have shared this historical moment with you. An estimated 2.5 million people came to see me sing, the biggest crowd for any woman in history. I wish I could share this feeling with the whole world—I know I can’t, but I can say this—if you lose your way, you can find your way back if you believe in yourself and work hard. You can give yourself dignity by rehearsing your passion and your craft, pushing yourself to new heights— you can lift yourself up even if it takes some time. Thank you Rio for waiting for me to come back. Thank you little monsters all over the world. I love you. I will never forget this moment. Paws up little monsters. Obrigada. Love, Mother Monster.

    341K63K6.7K5.3K11M viewsView on X
  • Jun 1, 2025128x their median

    ⚰️#DEAD Jenna Ortega love u lady https://t.co/mptNzjOyrh

    249K22K1.6K1.1K5.2M viewsView on X
  • Feb 21, 202525x their median

    It's a great honor to be asked to sing for Rio--for my whole career the fans in Brazil have been part of the lifeblood of the little monsters. I've been dying to come perform for you for years and was heartbroken when I had to cancel years ago because I was hospitalized. Your understanding that I needed that time to heal meant the world to me. I am now coming back and I feel better than ever and am working so hard to make sure this show is one you will never forget. Get ready for MAYHEM on the beach. https://t.co/9bcOANzVzT

    189K33K6.7K22K12M viewsView on X
  • Feb 18, 202521x their median

    https://t.co/Ow7pQubfNr

    198K15K1.7K3.0K5.1M viewsView on X
  • Feb 3, 2025

    ABRACADABRA SONG & VIDEO ONLINE IN 15 MINUTES https://t.co/WoC2ej9yzZ

    175K27K4.6K7.2K8.9M viewsView on X
  • Feb 3, 20252.1x their median

    GRAMMYS 2025 https://t.co/MAaml0tFok

    186K24K1.9K2.1K4.7M viewsView on X
  • Feb 18, 202521x their median

    Get ready for MAYHEM 1. Disease 2. Abracadabra 3. Garden of Eden 4. Perfect Celebrity 5. Vanish Into You 6. Killah ft. Gesaffelstein 7. Zombieboy 8. LoveDrug 9. How Bad Do U Want Me 10. Don’t Call Tonight 11. Shadow Of A Man 12. The Beast 13. Blade of Grass 14. Die With A Smile with @BrunoMars Coming March 7 https://t.co/r5yRJxteLd

    173K30K2.7K5.9K7.1M viewsView on X
  • Feb 3, 2025

    ABRACADABRA SONG & VIDEO OUT NOW https://t.co/fPjJen4pQi https://t.co/Z2yxE1UuNe

    148K39K3.5K9.8K11M viewsView on X
  • Mar 7, 202581x their median

    MAYHEM out now! https://t.co/IAVR6mIWsK https://t.co/cW1GyRomIN

    125K30K9.3K3.0K13M viewsView on X
  • Feb 4, 20252.6x their median

    My 14th Grammy award is a very special one. Being a songwriter, all I want to do is tell stories that touch peoples hearts. Telling this story with Bruno about love is truly a piece of my soul—love is what we all need right now. Thank you little monsters—wherever you go that’s where I’ll follow. Photo Credit: Rankin for The Recording Academy

    138K16K2.2K1.0K3.5M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 2.1K interactions against 75M followers, an engagement rate of 0.003%. Measured over 16 original posts, its engagement rate beats 19% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 204K times each, and 1.04% of those impressions turn into an interaction. That is about 0.27% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 16:00 UTC, and Monday is the busiest day of the week. Of the 16 posts sampled, 100% carry an image or video and 75% link out. The account's strongest tracked post pulled 415K interactions, about 195x its own typical post.

What is Lady Gaga's engagement rate on X?
Lady Gaga (@ladygaga) has an engagement rate of 0.003%, based on the median interactions across 16 original posts from the last 30 days against 75,493,503 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Lady Gaga sits below the 10th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ladygaga have real engagement?
Its engagement rate beats 19% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ladygaga post?
Most posts go out around 16:00 UTC, and Monday is its busiest day, at roughly 0.53 posts per day across the measured window.

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