la chaine L'Équipe engagement report
@lachainelequipe - 465K followers on X
Measured over 59 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 24 interactions against 465K followers, an engagement rate of 0.005%. Measured over 59 original posts, its engagement rate beats 26% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.0K times each, and 0.344% of those impressions turn into an interaction. That is about 1.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 10:00 UTC, and Sunday is the busiest day of the week. Of the 59 posts sampled, 98% carry an image or video and 47% link out. The account's strongest tracked post pulled 2.0K interactions, about 82x its own typical post. Recurring topics include #lequipebadminton, #lequipeping, #lequipebad.
Measured over 59 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #lequipebadminton, #lequipeping, #lequipebad.
Compared with accounts its own size
la chaine L'Équipe's engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 24% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, la chaine L'Équipe sits above the 10th percentile of the 204,583 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 47% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 47% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 186 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 23, 202682x their median
ILS SONT CHAMPIONS DU MONDE ! La paire française Delphine Delrue-Thom Gicquel a battu la paire chinoise numéro 1 mondiale Feng/Huang pour s'offrir l'or aux Championnats du monde #lequipeBADMINTON https://t.co/VmqPOOsD6a
- Aug 23, 202674x their median
C'EST L'OR POUR LANIER ! Après la paire Delrue/Gicquel, Alex Lanier est à son tour champion du monde ! Il entre lui aussi dans l'histoire, quelle journée pour le badminton français ! #lequipeBADMINTON https://t.co/POnhsTgPaE
- Aug 22, 202638x their median
Incroyable Max Alran ! Dernier à s'élancer, le Français remporte sa première victoire en Coupe du monde dans la descente aux Gets ! Et dans une ambiance folle ! https://t.co/YYDITWbdoy
- Aug 29, 202638x their median
La chute de Blandine L'Hirondel ! La leader est tombée au même endroit quasiment que Ben Dhiman, la Française se relève. Suivez la course en direct sur @lachainelequipe https://t.co/Mi3tfDFiHb
- Aug 29, 202638x their median
Quelles images ! Blandine L'Hirondel en larmes, alors qu'elle est en tête ! 7 kilomètres de descente un peu difficile avant la délivrance pour la Française https://t.co/bpQEds2moe
- Sep 6, 202634x their median
C'est parti pour la première de « Téléfoot L'After » ! Suivez l'émission en direct > https://t.co/kZnCsjCiun https://t.co/KZneON8ZWo
- Aug 25, 202633x their median
C'est L'Équipe du Soir, bonsoir ! 🛎️ Mémé et sa nouvelle bande sont de retour avec un tout nouveau plateau. Rendez-vous du mardi au vendredi à partir de 23 heures ! 🤩 #EDS https://t.co/lR6RBZtwYH
- Aug 29, 202633x their median
Que c'était juste pour Baptiste Chassagne ! Le Français termine 2e, à bout de force, moins d'une minute avant l'Américain Olson. #UTMB https://t.co/fgd2tgFXbm
- Aug 29, 202629x their median
L'Hirondel chute encore ! La Française vit un calvaire sur les derniers kilomètres mais elle est toute proche de l'arrivée. https://t.co/pKXVyMUOS1
- Aug 29, 202624x their median
Deuxième l'an passé, Ben Dhiman lève les bras sur la Place du Triangle de l'Amitié et remporte l'UTMB 2026 dans un temps supersonique de 18h16'29''. Incroyable performance de l'Américain ! #UTMB https://t.co/THeLigQB5o
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 24 interactions against 465K followers, an engagement rate of 0.005%. Measured over 59 original posts, its engagement rate beats 26% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.0K times each, and 0.344% of those impressions turn into an interaction. That is about 1.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 10:00 UTC, and Sunday is the busiest day of the week. Of the 59 posts sampled, 98% carry an image or video and 47% link out. The account's strongest tracked post pulled 2.0K interactions, about 82x its own typical post. Recurring topics include #lequipebadminton, #lequipeping, #lequipebad.
- What is la chaine L'Équipe's engagement rate on X?
- la chaine L'Équipe (@lachainelequipe) has an engagement rate of 0.005%, based on the median interactions across 59 original posts from the last 30 days against 465,151 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, la chaine L'Équipe sits above the 10th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @lachainelequipe have real engagement?
- Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @lachainelequipe post?
- Most posts go out around 10:00 UTC, and Sunday is its busiest day, at roughly 1.97 posts per day across the measured window.