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Kunal Kamra engagement report

@kunalkamra88 - 2.6M followers on X

Measured over 24 original posts from a 30-day window, last computed on August 21, 2026.

Engagement

Top 10% for its size
Per follower
0.192%
of 2.6M followers
Per impression
2.11%
238K views on a typical post
Reach
9.09%
of its followers see a post
Typical post
5.0K
interactions (median)
Saved
0.028%
66 bookmarks on a typical post
Posting rate
1.1/day
active 53% of days
Peak time
07:00 UTC
Wednesday

A typical post picks up 5.0K interactions against 2.6M followers, an engagement rate of 0.192%. Measured over 24 original posts, its engagement rate beats 92% of 983 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 238K times each, and 2.11% of those impressions turn into an interaction. That is about 9.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 07:00 UTC, and Wednesday is the busiest day of the week. Of the 24 posts sampled, 46% carry an image or video and 38% link out. The account's strongest tracked post pulled 60K interactions, about 12x its own typical post. Recurring topics include #bengaluru, #breaking, #cjp.

Measured over 24 original posts from a 30-day window, last computed on August 21, 2026. Recurring tags: #bengaluru, #breaking, #cjp.

Compared with accounts its own size

Kunal Kamra's engagement rate beats 92% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 79% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.192%, Kunal Kamra sits above the 50th percentile of the 9,668 accounts in this comparison. That places it in the above the median band, which runs 0.046% to 0.318%.

p100.001%
p250.006%
p50 (median)0.046%
p750.318%
p902.67%
p99366.2%
Engagement rate as a share of followers, across the 9,668 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 457,772 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.318%
90th percentile2.67%
99th percentile366.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 97%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%14K
01:00 UTC+3%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-4%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%16K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%28K
15:00 UTC-1%30K
16:00 UTC-1%29K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%23K
20:00 UTC0%21K
21:00 UTC+1%19K
22:00 UTC+1%16K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 97%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+9%56K
Monday+8%72K
Tuesday+1%93K
Wednesday-4%77K
Thursday-3%70K
Friday-6%71K
Saturday+2%62K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video46% of posts+79%+73% to +84%5.7K
Outbound link38% of posts-49%-50% to -47%6.0K
Typical length-+12%+10% to +15%6.3K
  • 46% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 38% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 293 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 12% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 22, 202612x their median

    Modiji Dharam hai kya? https://t.co/jAM3sYqtz9

    49K9.9K917195906K viewsView on X
  • Jul 22, 20269.6x their median

    #BREAKING "Don't waste our time," CJI Surya Kant on plea against police action on student protesters during #CJP march. "We are not interested in videos, we don't have time to watch," CJI tells lawyer who said there are videos showing police atrocities. https://t.co/kadFX6GuE0

    27K8.3K6.5K6.1K6.8M viewsView on X
  • Jul 21, 20269.3x their median

    General Kayer

    39K6.2K887132420K viewsView on X
  • Jul 25, 20268.2x their median

    The Students.

    38K3.0K50641292K viewsView on X
  • Jul 28, 20268.2x their median

    Genz treating Modiji like he’s a contestant on India’s got Latent…

    37K3.5K983130718K viewsView on X
  • Jul 24, 20267.8x their median

    Indian Celebrities - Don’t Politicise Politics

    34K4.4K39370486K viewsView on X
  • May 4, 20267.4x their median

    Clear Mandate Against Constitutional Democracy…

    28K4.2K4.7K7841.2M viewsView on X
  • Jul 20, 20266.1x their median

    Never thought this is how my face reveal would happen after 11 years of making content. But worth it ✊🏽🇮🇳 https://t.co/uVsnE2MI3F

    24K6.2K377133322K viewsView on X
  • Jul 3, 20264.8x their median

    For everyone who’s asking when will be performing in Mumbai. I’d need 145 MLA’s, 7500 Crores, ED, EC, CBI, A Party Symbol & Court Judgement… If anyone has any leads let me know 😂😂😂

    21K2.8K70163530K viewsView on X
  • Jul 16, 20264.7x their median

    United in purpose, Unstoppable in hope https://t.co/UYzLHHU3TX

    20K2.2K1.3K141492K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#bengaluru#breaking#cjp#itact#respecthindufaith

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5.0K interactions against 2.6M followers, an engagement rate of 0.192%. Measured over 24 original posts, its engagement rate beats 92% of 983 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 238K times each, and 2.11% of those impressions turn into an interaction. That is about 9.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 07:00 UTC, and Wednesday is the busiest day of the week. Of the 24 posts sampled, 46% carry an image or video and 38% link out. The account's strongest tracked post pulled 60K interactions, about 12x its own typical post. Recurring topics include #bengaluru, #breaking, #cjp.

What is Kunal Kamra's engagement rate on X?
Kunal Kamra (@kunalkamra88) has an engagement rate of 0.192%, based on the median interactions across 24 original posts from the last 30 days against 2,617,004 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.192%, Kunal Kamra sits above the 50th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @kunalkamra88 have real engagement?
Its engagement rate beats 92% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @kunalkamra88 post?
Most posts go out around 07:00 UTC, and Wednesday is its busiest day, at roughly 1.1 posts per day across the measured window.

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