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Kementerian Pertanian RI engagement report

@kementan - 852K followers on X

Measured over 34 original posts from a 30-day window, last computed on September 25, 2026.

Engagement

Middle of its size range
Per follower
0.004%
of 852K followers
Per impression
1.73%
2.2K views on a typical post
Reach
0.26%
of its followers see a post
Typical post
38
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.77/day
active 93% of days
Peak time
00:00 UTC
Monday

A typical post picks up 38 interactions against 852K followers, an engagement rate of 0.004%. Measured over 34 original posts, its engagement rate beats 25% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.2K times each, and 1.73% of those impressions turn into an interaction. That is about 0.258% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 00:00 UTC, and Monday is the busiest day of the week. Of the 34 posts sampled, 100% carry an image or video and 94% are part of a thread. The account's strongest tracked post pulled 143 interactions, about 3.8x its own typical post. Recurring topics include #pertanianindonesia, #kementerianpertanian, #petaniindonesia.

Measured over 34 original posts from a 30-day window, last computed on September 25, 2026. Recurring tags: #pertanianindonesia, #kementerianpertanian, #petaniindonesia.

Compared with accounts its own size

Kementerian Pertanian RI's engagement rate beats 25% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 65% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Kementerian Pertanian RI sits above the 10th percentile of the 156,148 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.3%
Engagement rate as a share of followers, across the 156,148 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,016 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 257 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 27, 20263.8x their median

    Sepekan penuh langkah strategis memperkuat ketahanan pangan dan menyiapkan generasi penerus pertanian Indonesia. Mulai dari target swasembada gula dalam dua tahun, penguatan kopi Gayo menuju ekspor Rp100 triliun, hingga motivasi bagi ribuan pelajar - https://t.co/2lCunFf77c

    12775424K viewsView on X
  • Jul 24, 20262.1x their median

    Ubi jalar memiliki potensi besar sebagai komoditas strategis nasional dalam mendukung ketahanan pangan dan menggerakkan ekonomi daerah. Saat ini, luas tanam ubi jalar mencapai sekitar 70.000 hektar dengan rata-rata produktivitas 26 ton per hektar. https://t.co/eCDtBeJGwc

    6558010K viewsView on X
  • Jul 31, 20262.0x their median

    Papua membuka babak baru pertanian Indonesia. Melalui program cetak sawah dan optimalisasi lahan, pemerintah mendorong peningkatan produksi pangan sekaligus memperkuat kesejahteraan petani. https://t.co/w1Udl1XH6T

    55911127K viewsView on X
  • Jul 28, 20261.7x their median

    Di tengah tantangan iklim dan ekonomi global, produksi beras nasional periode Januari–Agustus 2026 diproyeksikan Badan Pusat Statistik mencapai 25,28 juta ton, meningkat dibanding tahun sebelumnya. https://t.co/gts5ggJ9Pi

    4987135K viewsView on X
  • Sep 16, 20261.6x their median

    Sobatani, pemerintah menemukan 25 merek beras fortifikasi yang diduga tidak memenuhi standar dan tidak sesuai dengan kandungan yang tercantum pada label. Selain persoalan mutu, ditemukan disparitas harga yang sangat tinggi. https://t.co/m4o5vRPBns

    466712.5K viewsView on X
  • Sep 19, 20261.5x their median

    Dari Perawat, Kini Sukses Bertani Melon di Lahan Tadah Hujan. Iis Sadiyah memilih terjun ke dunia pertanian setelah melihat potensi besar di desanya. Sebelumnya berprofesi sebagai perawat, kini ia berani mengembangkan usaha tani di tengah keterbatasan lahan. https://t.co/6pMShQVrlQ

    445902.1K viewsView on X
  • Jul 29, 2026

    Pengendalian hama dan penyakit sejak awal pertanaman menjadi salah satu kunci keberhasilan budidaya padi. Melalui Pertanian Modern Advanced Agricultural System (PM-AAS), petani didorong melakukan monitoring rutin, menerapkan Pengendalian Hama Terpadu (PHT) - https://t.co/CWbPHaShZP

    40115012K viewsView on X
  • Jul 25, 2026

    Menghadapi potensi musim kemarau dan penurunan curah hujan di berbagai wilayah, Kementerian Pertanian terus mendorong langkah antisipatif untuk menjaga ketersediaan pakan ternak tetap terjaga. https://t.co/0VGlnVSXk2

    436704.3K viewsView on X
  • Aug 3, 2026

    Menghadapi tantangan perubahan iklim dan El Nino, Kementerian Pertanian bergerak cepat memperkuat program pompanisasi serta menjamin ketersediaan pupuk bersubsidi bagi para petani. https://t.co/wMnaToyALp

    416508.6K viewsView on X
  • Jul 26, 2026

    Siapa sangka, limbah ternak yang sering dianggap mengganggu justru bisa jadi sumber cuan sekaligus menyuburkan lahan? https://t.co/kq0bTjcUgd

    397606.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#pertanianindonesia#kementerianpertanian#petaniindonesia#ketahananpangan#swasembadapangan

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 38 interactions against 852K followers, an engagement rate of 0.004%. Measured over 34 original posts, its engagement rate beats 25% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.2K times each, and 1.73% of those impressions turn into an interaction. That is about 0.258% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 00:00 UTC, and Monday is the busiest day of the week. Of the 34 posts sampled, 100% carry an image or video and 94% are part of a thread. The account's strongest tracked post pulled 143 interactions, about 3.8x its own typical post. Recurring topics include #pertanianindonesia, #kementerianpertanian, #petaniindonesia.

What is Kementerian Pertanian RI's engagement rate on X?
Kementerian Pertanian RI (@kementan) has an engagement rate of 0.004%, based on the median interactions across 34 original posts from the last 30 days against 852,242 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Kementerian Pertanian RI sits above the 10th percentile of the 156,148 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @kementan have real engagement?
Its engagement rate beats 25% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @kementan post?
Most posts go out around 00:00 UTC, and Monday is its busiest day, at roughly 2.77 posts per day across the measured window.

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