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Karoline Leavitt engagement report

@karolineleavitt - 975K followers on X

Measured over 13 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Top 10% for its size
Per follower
0.763%
of 975K followers
Per impression
2.87%
259K views on a typical post
Reach
26.6%
of its followers see a post
Typical post
7.4K
interactions (median)
Saved
0.043%
111 bookmarks on a typical post
Posting rate
1.37/day
active 40% of days
Peak time
00:00 UTC
Thursday

A typical post picks up 7.4K interactions against 975K followers, an engagement rate of 0.763%. Measured over 13 original posts, its engagement rate beats 95% of 3,862 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 259K times each, and 2.87% of those impressions turn into an interaction. That is about 26.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 85% carry an image or video. The account's strongest tracked post pulled 382K interactions, about 51x its own typical post.

Measured over 13 original posts from a 30-day window, last computed on August 26, 2026.

Compared with accounts its own size

Karoline Leavitt's engagement rate beats 95% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 79% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.763%, Karoline Leavitt sits above the 75th percentile of the 37,350 accounts in this comparison. That places it in the top 25% band, which runs 0.437% to 2.10%.

p100.002%
p250.012%
p50 (median)0.081%
p750.437%
p902.10%
p99159.9%
Engagement rate as a share of followers, across the 37,350 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,576 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.437%
90th percentile2.10%
99th percentile159.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%97K
14:00 UTC-4%100K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-3%93K
18:00 UTC-2%87K
19:00 UTC-2%82K
20:00 UTC-1%76K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%235K
Monday0%296K
Tuesday-3%292K
Wednesday-1%254K
Thursday-2%248K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • May 7, 202651x their median

    On May 1st, Viviana aka “Vivi” joined our family, and our hearts instantly exploded with love. 💕 She is perfect and healthy, and her big brother is joyfully adjusting to life with his new baby sister. We are enjoying every moment in our blissful newborn bubble. Thank you to everyone who reached out with prayers during my pregnancy - I truly felt them throughout the entire experience. God is Good.🙏

    322K25K32K2.7K24M viewsView on X
  • Jul 30, 202624x their median

    🚨BREAKING: An emergency has now been declared in the Spanish city of Ceuta after tens of thousands of illegal migrants break in from Morocco Pedro Sánchez is REFUSING to deploy the military to defend the borders. 🇪🇸 https://t.co/OvtzvEZxBs

    135K31K9.7K5.7K23M viewsView on X
  • Jun 6, 202614x their median

    We took a family trip to the Lincoln Monument tonight to check out the new reflecting pool. Absolutely stunning. DC is so beautiful again, just in time for our Nation’s 250th. Thank you, President Trump!! 🇺🇸 https://t.co/57A6s0bj3P

    89K8.9K4.5K3362.1M viewsView on X
  • Jun 10, 202610x their median

    It’s been a very exciting week in the Miller household. Hawthorne Hayes Miller was born on June 3rd at 9:04am growing our crew to 4 kids 5 and under. Babies are the absolute best. Our home is filled with so much love, laughter, and joy. It’s an incredible feeling to know that you can make an entire person from scratch. I truly recommend parenthood — it’s a 10/10 life experience.

    62K5.7K7.1K5553.5M viewsView on X
  • Jul 3, 202610.0x their median

    🚨 HOLY SMOKES: @KarolineLeavitt SAYS THIS IS A "FULL BLOWN COMMUNIST REVOLUTION" 🚨 "They're not negotiating, they're here to DESTROY" "COMMUNISM is the BIGGEST THREAT in 250 YEARS" 💣 Only ONE choice: Trump and COMMON SENSE 🇺🇸 https://t.co/L2TN6vmtDV

    56K13K4.4K4442.8M viewsView on X
  • Mar 31, 202612x their median

    Video going viral of kids going to their pastor’s home asking for prayers after seeing something upsetting. https://t.co/RHlcAwLTbI

    53K12K2.2K1.2K1.2M viewsView on X
  • Apr 29, 20267.0x their median

    https://t.co/hJGlNvggZI

    38K5.2K7.0K1.4K6.3M viewsView on X
  • May 24, 20266.5x their median

    Kyle Busch’s wife and children are in attendance at the Coca-Cola 600 as he was honored with a moment of silence Rest in peace, Rowdy https://t.co/q5gXQdOhEj

    45K2.3K34812712M viewsView on X
  • Jul 2, 20266.2x their median

    What a privilege to be aboard the inaugural flight on the brand new Air Force One! A truly unforgettable day. ✈️🇺🇸 https://t.co/0vGswnULwK

    41K2.5K2.6K2315.0M viewsView on X
  • Apr 26, 20265.5x their median

    "He had attended a 'No Kings' protest in California." @POTUS: "No Kings, yeah... If I was a king, I wouldn't be dealing with you." https://t.co/BN4K1yyAoq

    36K4.1K8253162.8M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 7.4K interactions against 975K followers, an engagement rate of 0.763%. Measured over 13 original posts, its engagement rate beats 95% of 3,862 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 259K times each, and 2.87% of those impressions turn into an interaction. That is about 26.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 85% carry an image or video. The account's strongest tracked post pulled 382K interactions, about 51x its own typical post.

What is Karoline Leavitt's engagement rate on X?
Karoline Leavitt (@karolineleavitt) has an engagement rate of 0.763%, based on the median interactions across 13 original posts from the last 30 days against 974,865 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.763%, Karoline Leavitt sits above the 75th percentile of the 37,350 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @karolineleavitt have real engagement?
Its engagement rate beats 95% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @karolineleavitt post?
Most posts go out around 00:00 UTC, and Thursday is its busiest day, at roughly 1.37 posts per day across the measured window.

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