ye engagement report
@kanyewest - 31M followers on X
Measured over 1 original post from a 30-day window, last computed on October 25, 2026.
Engagement
Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 253 interactions against 31M followers, an engagement rate of 0.001%. Posts are seen about 305K times each, and 0.083% of those impressions turn into an interaction. That is about 0.987% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.57 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 23:00 UTC, and Saturday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 299K interactions, about 1182x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 1 original post from a 30-day window, last computed on October 25, 2026.
Where this sits in the catalog
At 0.001%, ye sits below the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 23:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 81 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 17, 20261182x their median
ALL OF THE LIGHTS https://t.co/bhgVSggVy0
- Jul 14, 201854x their median
creatives need each other
- Jul 10, 2026673x their median
I’m not working on a new album yet …
- Aug 14, 2026614x their median
Yeezy is Apple of clothing
- Sep 4, 2026492x their median
New mask https://t.co/n0Ni1lZNSD
- Aug 17, 2026367x their median
No matter how big any fashion brand is There’s no brand other than Yeezy that can bring out 120,000 people a night
- Jul 12, 2026330x their median
Thank you Edi Rama and to all of Albania for building a stadium and welcoming me into your beautiful country
- Aug 15, 2026221x their median
🕊️ https://t.co/R3Gx6iHH2A
- Aug 14, 2026216x their median
To the people of Almaty Due to weather conditions today’s concert will be postponed until tomorrow Health and safety is priority See you tomorrow
- Aug 17, 2026197x their median
“OK” MUSIC VIDEO OUT NOW ON APPLE MUSIC AND SPOTIFY DIRECTED BY BIANCA CENSORI https://t.co/rdO8OMBtEm
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 253 interactions against 31M followers, an engagement rate of 0.001%. Posts are seen about 305K times each, and 0.083% of those impressions turn into an interaction. That is about 0.987% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.57 post a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 23:00 UTC, and Saturday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 299K interactions, about 1182x its own typical post. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is ye's engagement rate on X?
- ye (@kanyewest) has an engagement rate of 0.001%, based on the median interactions across 1 original posts from the last 30 days against 30,861,669 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.001%, ye sits below the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @kanyewest have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @kanyewest post?
- Most posts go out around 23:00 UTC, and Saturday is its busiest day, at roughly 0.57 posts per day across the measured window.