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Joey Logano engagement report

@joeylogano - 524K followers on X

Measured over 27 original posts from a 30-day window, last computed on October 17, 2026.

Engagement

Middle of its size range
Per follower
0.063%
of 524K followers
Per impression
2.77%
12K views on a typical post
Reach
2.29%
of its followers see a post
Typical post
332
interactions (median)
Saved
0.033%
4 bookmarks on a typical post
Posting rate
1.07/day
active 73% of days
Peak time
17:00 UTC
Friday

A typical post picks up 332 interactions against 524K followers, an engagement rate of 0.063%. Measured over 27 original posts, its engagement rate beats 64% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 2.77% of those impressions turn into an interaction. That is about 2.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 17:00 UTC, and Friday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 11% link out. The account's strongest tracked post pulled 4.3K interactions, about 13x its own typical post. Recurring topics include #cokepartner, #nascar, #penske60.

Measured over 27 original posts from a 30-day window, last computed on October 17, 2026. Recurring tags: #cokepartner, #nascar, #penske60.

Compared with accounts its own size

Joey Logano's engagement rate beats 64% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 76% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.063%, Joey Logano sits above the 25th percentile of the 199,840 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.141%.

p100.004%
p250.024%
p50 (median)0.141%
p750.669%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 199,840 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,886 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.669%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link11% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 11% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 200 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Nov 11, 202413x their median

    Make it 3X NASCAR Champion @Team_Penske @shellracingus @Pennzoil @FordPerformance @CocaColaRacing #CokePartner https://t.co/oW4to6l3a7

    3.3K64741536216K viewsView on X
  • Aug 16, 202610x their median

    Road Trip Victory Celebration https://t.co/imwdte3EnM

    3.2K77795108K viewsView on X
  • Aug 31, 20268.7x their median

    Darlington after dark. https://t.co/DASE9ot2ZN

    2.5K2136578176K viewsView on X
  • Sep 29, 20266.1x their median

    Let it rip! 💨 https://t.co/quLV6akgq4

    1.9K109341354K viewsView on X
  • Aug 18, 20266.1x their median

    8/18 - Today, we honor the life and legacy of Kyle Busch. #KyleBuschDay #ForeverRowdy https://t.co/qeMkbXknmx

    1.8K15710318K viewsView on X
  • Sep 20, 20265.2x their median

    Bristol Night Race Winner 🏁 @Team_Penske @ShellStationsUS @Pennzoil @FordRacing @CocaColaRacing #CokePartner @PlanetFitness @hbpRacing @AutoTrader_com @DiscountTire https://t.co/6s6HpqlYCC

    1.5K150491119K viewsView on X
  • Sep 8, 20264.3x their median

    What did you all think of my “Night Mode” #22 @Pennzoil Ultra Premium @FordRacing #Mustang paint scheme this weekend in Darlington? IMO… I thought it looked BA! https://t.co/pR43mtsGSF

    1.2K52146625K viewsView on X
  • Sep 20, 20264.3x their median

    Don’t let the boys get hot… https://t.co/Ec9PuQ7ZLj

    1.3K11542630K viewsView on X
  • Jul 20, 20264.3x their median

    🏁 Dominant Performance at @NWBSpeedway 🏁 #22Crew had my @ShellStationsUS @Pennzoil @FordRacing Mustang Dark Horse dialed in from the start, pit crew crushed it, and thanks Dad for the help on the backstretch to get Hudson in the car with me ✅ Full Lap Burnout https://t.co/gFSBmcWxkb

    1.2K12152424K viewsView on X
  • Aug 16, 20264.2x their median

    Don’t let us get hot… 🏁 in Richmond @Team_Penske @ShellStationsUS @Pennzoil @FordRacing @hbpizza @MaxxSunglasses @PlanetFitness @PristineAuction @PaniniAmerica @Magnaflow @real_slx @DiscountTire @AutoTrader_com https://t.co/tGVV2ct9W3

    1.2K11944717K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#cokepartner#nascar#penske60#22crew#basspronightrace

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 332 interactions against 524K followers, an engagement rate of 0.063%. Measured over 27 original posts, its engagement rate beats 64% of 19,932 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 2.77% of those impressions turn into an interaction. That is about 2.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 17:00 UTC, and Friday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 11% link out. The account's strongest tracked post pulled 4.3K interactions, about 13x its own typical post. Recurring topics include #cokepartner, #nascar, #penske60.

What is Joey Logano's engagement rate on X?
Joey Logano (@joeylogano) has an engagement rate of 0.063%, based on the median interactions across 27 original posts from the last 30 days against 524,281 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.063%, Joey Logano sits above the 25th percentile of the 199,840 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @joeylogano have real engagement?
Its engagement rate beats 64% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @joeylogano post?
Most posts go out around 17:00 UTC, and Friday is its busiest day, at roughly 1.07 posts per day across the measured window.

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