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Jim Sciutto engagement report

@jimsciutto - 820K followers on X

Measured over 52 original posts from a 30-day window, last computed on September 29, 2026.

Engagement

Middle of its size range
Per follower
0.042%
of 820K followers
Per impression
1.34%
25K views on a typical post
Reach
3.09%
of its followers see a post
Typical post
331
interactions (median)
Saved
0.038%
10 bookmarks on a typical post
Posting rate
4.07/day
active 87% of days
Peak time
23:00 UTC
Thursday

A typical post picks up 331 interactions against 820K followers, an engagement rate of 0.042%. Measured over 52 original posts, its engagement rate beats 56% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 25K times each, and 1.34% of those impressions turn into an interaction. That is about 3.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Thursday is the busiest day of the week. Of the 52 posts sampled, 40% carry an image or video, 6% are part of a thread and 23% link out. The account's strongest tracked post pulled 30K interactions, about 90x its own typical post.

Measured over 52 original posts from a 30-day window, last computed on September 29, 2026.

Compared with accounts its own size

Jim Sciutto's engagement rate beats 56% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 56% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.042%, Jim Sciutto sits above the 25th percentile of the 204,694 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,694 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,880 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video40% of posts+111%+108% to +115%34K
Outbound link23% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 40% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 23% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 300 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 5, 202690x their median

    LOMBARDO: So I know the pastor spoke about Officer Abdelnabi-- TRUMP RALLY CROWD: *Boooooo* LOMBARDO: No. We're not booing him. He's the officer that passed away here recently https://t.co/olgvdNoyZg

    27K1.9K5537655.7M viewsView on X
  • Aug 5, 202680x their median

    As of now, 44 people have been reported injured in the massive Russian strike on Kyiv and the Kyiv region. Another 17 people, tragically, were killed. My condolences to their families and loved ones. It was a heavy strike – 24 ballistic missiles, 4 Zircon/Oniks missiles, and another 115 drones, a significant number of them jet-powered. The main targets of the attack were warehouse facilities belonging to civilian businesses. There were also strikes on infrastructure and a railway station. These facilities had nothing to do with the war – a brewing company, construction materials warehouses, and civilian logistics facilities. Ballistic missile interceptors could have saved the lives of those killed today. It is very important that our partners understand that delays in supplying them, or an unwillingness to provide anti-ballistic systems, lead directly to such horrific casualties and destruction. Partners who are not yet ready to play a more active role in supplying interceptors can help by implementing new sanctions. A significant share of Russia’s ballistic missile production is still not under sanctions. Even now. New steps are needed – from the G7, the European Union, and everyone who supports the protection of life. Thank you to those who are willing to help in this way.

    18K5.4K2.2K3951.0M viewsView on X
  • Aug 6, 202669x their median

    As of now, the number one challenge is Russian strikes. The United States knows exactly what we need and that this is not about something abstract. This is about protecting lives. These are real people, individual lives. Air defense support is needed, and that requires political decisions. In Europe too. In the G7 countries too.

    17K3.9K1.6K187635K viewsView on X
  • Sep 8, 202632x their median

    PISTORIUS: Today I've decided to deliver urgently needed PAC-2 interceptors, AIM-9 air to air missiles and IRIS-T air defense systems from Bundeswehr stocks to Ukraine. These missiles are being delivered as we speak and will strengthen Ukraine’s air defenses before winter comes. https://t.co/255W5R8XQV

    8.6K1.7K18085199K viewsView on X
  • Aug 19, 202616x their median

    I really am sick of the argument that our allies have been freeloading. Those arguments are fundamentally flawed and, frankly, not very intelligent. 1. Our allies provide forward bases, ports, airspace access, logistics hubs, intelligence, prepositioning, and other infrastructure that dramatically extend the global reach of the U.S. military. U.S. Transportation Command itself describes allies and partners as essential to America's ability to move forces and supplies around the world. Without that network, American power projection would be substantially more difficult and expensive. 2. Our allies came to our defense after 9/11. NATO invoked Article 5 for the first and only time in its history, and allied troops fought alongside Americans in Afghanistan for nearly twenty years. Some allies paid a very substantial price. Denmark, for example, lost 44 soldiers, giving it a military fatality rate per capita roughly comparable to, and slightly higher by some measures than, that of the United States. 3. Our allies buy enormous quantities of American weapons, technology, and military equipment. Those purchases support the U.S. defense-industrial base, sustain production lines, and create economies of scale. Foreign Military Sales orders can be combined with Pentagon procurement specifically to reduce the unit cost of equipment purchased by the U.S. military. 4. Allied countries also contribute industrial capacity, components, munitions, technology, and joint production to increasingly integrated defense supply chains. Companies such as Rheinmetall and Mitsubishi Heavy Industries are part of a much broader allied industrial ecosystem; MHI, for example, produces Patriot systems and has participated in U.S.-Japanese missile production and component programs. 5. Most importantly, our allies are force multipliers. A major war with China would become vastly more difficult without Japanese bases, Australian and other regional access, allied logistics, intelligence, naval and air forces, and industrial capacity. Even the Trump administration's 2026 National Defense Strategy says that allied and partner contributions in the Indo-Pacific will be “vital” to deterring and balancing China. Alliances have costs. So does having the world's most capable global military network. Calling allies “freeloaders” while ignoring what the United States receives in return is poor strategic accounting and, ultimately, dumb.

    3.8K1.1K21082160K viewsView on X
  • Sep 24, 202616x their median

    EU foreign minister @kajakallas tells me the Trump administration’s invitation to Putin for the G20 is “very hard to hear”‘particularly after the U.S. charged Russian operatives for plotting murder on U.S. soil. “And I can tell you they get orders from President Putin.” https://t.co/p4TVuCybIC

    3.7K1.3K11767554K viewsView on X
  • Sep 10, 202613x their median

    Exclusive: Deep in Arctic waters near the remote Svalbard archipelago this spring, NATO allies caught Russian subs training to unleash a secret weapon designed to disable critical undersea cables without leaving any fingerprints https://t.co/XJrdaVoeUc

    2.8K1.3K75126544K viewsView on X
  • Aug 25, 202612x their median

    The US refused to join an Aug. 24 appeal by over 50 U.N. members urging Russia to halt its aggression against Ukraine and cease strikes against civilians. https://t.co/yvaK0hhAIc

    2.4K1.2K19414685K viewsView on X
  • Aug 26, 202611x their median

    EXCLUSIVE: Days before Gen. Randy George was fired by Defense Secretary Pete Hegseth in April, he was advised by another officer to drop the investigation into a controversial helicopter flyby at Kid Rock's home. That officer is Gen. Chris LaNeve, who is now vying for the job.

    2.8K8585239353K viewsView on X
  • Aug 20, 20268.7x their median

    NEW: North Korea has fired a barrage of ballistic missiles, just hours after dismissing US President Donald Trump’s overture to reopen diplomatic contacts between Pyongyang and Washington. South Korea’s military said on Thursday that its northern adversary had launched about 10 short-range ballistic missiles eastward into the sea. https://t.co/kAVXfU7kbg

    2.0K65913681274K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 331 interactions against 820K followers, an engagement rate of 0.042%. Measured over 52 original posts, its engagement rate beats 56% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 25K times each, and 1.34% of those impressions turn into an interaction. That is about 3.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 23:00 UTC, and Thursday is the busiest day of the week. Of the 52 posts sampled, 40% carry an image or video, 6% are part of a thread and 23% link out. The account's strongest tracked post pulled 30K interactions, about 90x its own typical post.

What is Jim Sciutto's engagement rate on X?
Jim Sciutto (@jimsciutto) has an engagement rate of 0.042%, based on the median interactions across 52 original posts from the last 30 days against 819,811 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.042%, Jim Sciutto sits above the 25th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @jimsciutto have real engagement?
Its engagement rate beats 56% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @jimsciutto post?
Most posts go out around 23:00 UTC, and Thursday is its busiest day, at roughly 4.07 posts per day across the measured window.

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