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Jet2tweets engagement report

@jet2tweets - 140K followers on X

Measured over 13 original posts from a 30-day window, last computed on September 28, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 140K followers
Per impression
0.097%
5.1K views on a typical post
Reach
3.67%
of its followers see a post
Typical post
5
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.5/day
active 40% of days
Peak time
13:00 UTC
Thursday

A typical post picks up 5 interactions against 140K followers, an engagement rate of 0.004%. Measured over 13 original posts, its engagement rate beats 11% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.1K times each, and 0.097% of those impressions turn into an interaction. That is about 3.68% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.5 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 100% carry an image or video, 15% are part of a thread and 77% link out. The account's strongest tracked post pulled 312 interactions, about 62x its own typical post. Recurring topics include #jet2away, #wingwednesday.

Measured over 13 original posts from a 30-day window, last computed on September 28, 2026. Recurring tags: #jet2away, #wingwednesday.

Compared with accounts its own size

Jet2tweets's engagement rate beats 11% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 5% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Jet2tweets sits above the 10th percentile of the 205,048 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link77% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 77% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 256 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 20, 202662x their median

    An update on summer from us ✈️ Our message remains simple - Summer is ON! https://t.co/UiL6ah5XTc

    1903186586K viewsView on X
  • Aug 21, 20265.0x their median

    Spin for Sun is back! This one’s for the roast dinner lovers, gravy enthusiasts and holiday daydreamers. We’ve teamed up with Toby Carvery to give you the chance to win a £5,000 Jet2holidays voucher, ready to put towards your next sunny getaway. https://t.co/SjODvOjmXV

    1201305.6K viewsView on X
  • Aug 13, 20264.2x their median

    As awarded by the OAG, we had no flight cancellations during July 2026 - rely on us to get you on your well-deserved holiday. Find out more: https://t.co/fPybYiMIEj Plus, save up to £700 on selected family holidays, plus an extra £100 off with code AUGUST100*. *T&Cs apply https://t.co/QfOuPcnKJ8

    152405.4K viewsView on X
  • Jul 15, 20263.6x their median

    GOALLLL! The travel equivalent of finding the perfect sunbed with a sea view 😎 #ENGARG

    171006.1K viewsView on X
  • Jul 11, 20263.6x their median

    Gate open. Destination: Semi-finals. 🛫🏆 #NORENG

    124205.3K viewsView on X
  • Sep 17, 20263.4x their median

    We've been named Best Short-Haul Airline at the @Independent Travel Awards 2026 It's a testament to the dedication of our colleagues, who go above and beyond every day to deliver industry-leading customer service and create memorable travel experiences for our customers. https://t.co/o91W2DwDp1

    120414.9K viewsView on X
  • Aug 10, 20263.0x their median

    A holiday you can count on ♥️ In the busiest month of the year, this July we operated more than 15,000 flights without a single cancellation! Just one more reason that so many customers trust us to take them away. https://t.co/qbM81E9L7R

    60815.4K viewsView on X
  • Jul 11, 20263.0x their median

    We're definitely going to need a Jet2holiday after this... 😰 #NORENG

    91509.3K viewsView on X
  • Sep 2, 20262.8x their median

    Epic #WingWednesday views are what we're craving this September 🍂 Who else's Autumn reset mood is to switch off and explore? 👉 https://t.co/YH8Qr9oO3p https://t.co/lEDWXO7CWK

    81505.1K viewsView on X
  • Aug 12, 20262.8x their median

    From take-off to touchdown, you can trust us to do everything we can to get you away and bring you home from your well-deserved holiday. Where will you be jetting off to next? ✈️ Read more on our summer performance: https://t.co/EmBU6Q4X6M #WingWednesday #NothingBeatsJet2 https://t.co/pRaR3y6I0G

    61705.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#jet2away#wingwednesday

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 5 interactions against 140K followers, an engagement rate of 0.004%. Measured over 13 original posts, its engagement rate beats 11% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.1K times each, and 0.097% of those impressions turn into an interaction. That is about 3.68% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.5 post a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 100% carry an image or video, 15% are part of a thread and 77% link out. The account's strongest tracked post pulled 312 interactions, about 62x its own typical post. Recurring topics include #jet2away, #wingwednesday.

What is Jet2tweets's engagement rate on X?
Jet2tweets (@jet2tweets) has an engagement rate of 0.004%, based on the median interactions across 13 original posts from the last 30 days against 139,818 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Jet2tweets sits above the 10th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @jet2tweets have real engagement?
Its engagement rate beats 11% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @jet2tweets post?
Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 0.5 posts per day across the measured window.

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