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japan engagement report

@japan - 400K followers on X

Measured over 29 original posts from a 30-day window, last computed on September 28, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 400K followers
Per impression
0.499%
9.0K views on a typical post
Reach
2.26%
of its followers see a post
Typical post
45
interactions (median)
Saved
0.033%
3 bookmarks on a typical post
Posting rate
1.4/day
active 97% of days
Peak time
06:00 UTC
Monday

A typical post picks up 45 interactions against 400K followers, an engagement rate of 0.011%. Measured over 29 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.0K times each, and 0.499% of those impressions turn into an interaction. That is about 2.26% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 29 posts sampled, 100% carry an image or video and 31% are part of a thread. The account's strongest tracked post pulled 266 interactions, about 5.9x its own typical post. Recurring topics include #photoofthemonth, #pickaheader, #saitama.

Measured over 29 original posts from a 30-day window, last computed on September 28, 2026. Recurring tags: #photoofthemonth, #pickaheader, #saitama.

Compared with accounts its own size

japan's engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, japan sits above the 10th percentile of the 205,048 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 285 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 28, 20265.9x their median

    Building a new island economy by blending local strengths—much like making jam. 🏡🍊 On Suo-Oshima, Setouchi Jams Garden's inn sends guests to local shops instead of serving meals, while its jam business helps new farmers take root—keeping opportunities within the community. 🍓 https://t.co/Z9AAATO5Nd

    11824122230K viewsView on X
  • Jul 7, 20264.7x their median

    One tradition. Countless local stories. Today is Tanabata! 🎋 Celebrations vary across Japan into August. From Sendai’s streamers and Tokyo’s candlelights to Noshiro’s castle floats and Kyoto’s sky lanterns, a single star legend takes infinite, vibrant local forms. ✨ https://t.co/wkFHx9vKZ6

    165345611K viewsView on X
  • Sep 24, 20264.4x their median

    #PhotoOfTheMonth: Why build a shrine gate on a summit this hard to reach? ⛩️ Takaya Shrine in Kanonji, Kagawa is famous for its "Sky Torii." Moved down for daily convenience, locals chose to rebuild it on the steep summit in 1831—prioritizing faith over convenience. ⛰️✨ https://t.co/hjhxZZZAWw

    1431537111K viewsView on X
  • Sep 1, 20263.5x their median

    Over 11,000 golden “eyes” watch the universe from 1 km underground. 👀🌌 Thirty years on, Super-Kamiokande found the world’s first indication of a neutrino background from supernovae—clues to how stars formed and died, and how elements in our world spread through space. 🔭✨ https://t.co/g47BdWZDN1

    132223214K viewsView on X
  • Jun 26, 20263.3x their median

    Could plants one day light our cities? 💡 A Japanese startup, LEP, created glowing trees, even exhibiting a glowing bonsai at Expo 2025 Osaka. This sustainable lighting innovation could reduce CO2 and energy use, offering a natural solution to global warming. 🌱✨ https://t.co/RuoqfLikKU

    1211811313K viewsView on X
  • Sep 7, 20263.3x their median

    “Thank you, Dad in heaven.” 🎆 At Niigata’s Katakai Festival, fireworks are personal offerings to Asahara Shrine. People return from across Japan to mark milestones or remember loved ones—turning fireworks into a bond with home. ✨ https://t.co/MowmpIBDC4

    120188213K viewsView on X
  • Jul 26, 20263.0x their median

    This is what happens when anime battles come to life. 🔥✨ Born in Japan, HADO is a new kind of AR sport bringing people together across generations and borders. Now reaching schools and care settings, it’s connecting communities around the world. 🤾🌏 https://t.co/BHqX9LNx5s

    921724227K viewsView on X
  • Jul 1, 20262.9x their median

    #PhotoOfTheMonth: A nameless pond that captivated the world. 🪷 Summer brings Japan's nameless pond to life. Once an irrigation pond in Gifu Prefecture, it became an iconic landscape by the care of locals—showing how communities can rediscover the value of everyday places. 🌍 https://t.co/LVRtMUkdjt

    9926706.2K viewsView on X
  • Jul 18, 20262.7x their median

    Once vanished from the wild in Japan, crested ibises are back on Sado, Niigata. 🌾🕊️ Farmers restored paddies with fewer chemicals, mowed ridges, and habitats to help ibises feed and breed closer to nature. As conservation spread locally, 500+ live wild; 80% were born there. 🌏 https://t.co/A2QPEbsfN7

    9914919.5K viewsView on X
  • Jul 12, 20262.7x their median

    An umbrella on a sunny day? ☂️ Watering the street? 💦 In Japan, sun umbrellas for all ages and genders, yukata, and uchimizu—sprinkling reused water on the ground—are everyday ways to soften summer heat. Staying cool also means caring for shared spaces and the people around you. https://t.co/r26sc103p5

    93199211K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#photoofthemonth#pickaheader#saitama

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 45 interactions against 400K followers, an engagement rate of 0.011%. Measured over 29 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.0K times each, and 0.499% of those impressions turn into an interaction. That is about 2.26% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Monday is the busiest day of the week. Of the 29 posts sampled, 100% carry an image or video and 31% are part of a thread. The account's strongest tracked post pulled 266 interactions, about 5.9x its own typical post. Recurring topics include #photoofthemonth, #pickaheader, #saitama.

What is japan's engagement rate on X?
japan (@japan) has an engagement rate of 0.011%, based on the median interactions across 29 original posts from the last 30 days against 399,577 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, japan sits above the 10th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @japan have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @japan post?
Most posts go out around 06:00 UTC, and Monday is its busiest day, at roughly 1.4 posts per day across the measured window.

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