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World updates engagement report

@itswpceo - 218K followers on X

Measured over 56 original posts from a 30-day window, last computed on October 5, 2026.

Engagement

Middle of its size range
Per follower
0.226%
of 218K followers
Per impression
0.626%
78K views on a typical post
Reach
36.1%
of its followers see a post
Typical post
488
interactions (median)
Saved
0.047%
36 bookmarks on a typical post
Posting rate
1.9/day
active 90% of days
Peak time
11:00 UTC
Tuesday

A typical post picks up 488 interactions against 218K followers, an engagement rate of 0.226%. Measured over 56 original posts, its engagement rate beats 73% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 78K times each, and 0.626% of those impressions turn into an interaction. That is about 35.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 56 posts sampled, 75% carry an image or video. The account's strongest tracked post pulled 15K interactions, about 30x its own typical post.

Measured over 56 original posts from a 30-day window, last computed on October 5, 2026.

Compared with accounts its own size

World updates's engagement rate beats 73% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.226%, World updates sits above the 50th percentile of the 205,475 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video75% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 75% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 695 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 19, 202630x their median

    🇸🇦Saudi is asking everyone for Help, But Absolutely nobody is helping Saudi.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ Reports say Saudi Arabia officially asked 🇸🇾 Syria, 🇹🇷 Turkey, 🇵🇰 Pakistan, 🇨🇳 China, 🇺🇸 America, 🇪🇬 Egypt, 🇬🇧 Britain, 🇫🇷 France and 🇴🇲 Oman for help against the Houthis. 🇸🇾Syria said no to sending fighters. It wants to rebuild its own army first. 🇹🇷Turkey said it can give technical help under a new defence pact, but not soldiers. 🇵🇰Pakistan is still talking and has not sent forces. 🇨🇳China was asked to pressure Iran. America said no to direct air strikes. Egypt, Britain and France were asked for air-defence help. Oman was asked to take a ceasefire offer to the Houthis. Nobody wants to help Saudi in its darkest hour.

    10K2.2K1.5K3972.0M viewsView on X
  • Sep 11, 202627x their median

    🇮🇳India Just did the most Insane Diplomatic Flex in History. 🇺🇸This is a total nightmare for America. The war is still going. 🇮🇷Iran is hitting US bases. The Houthis are hitting the Red Sea. And look who is in New Delhi today: 🇮🇷Iran’s president, 🇷🇺Russia’s president, 🇨🇳China’s president arrives tomorrow 🇦🇪Hosting the UAE crown prince and the 🇸🇦Saudi foreign minister in the same summit as Iran. 🇮🇳India is hosting all of them. At the same time, India is still in the Quad with America. Still buying Russian oil. Still building a port in Iran. Still buying advanced Israeli weapons. 🇺🇸America wanted countries to pick a side. 🇮🇳India completely refused.

    11K1.8K18099634K viewsView on X
  • Sep 22, 202618x their median

    🇨🇳 China officially just told the 🇺🇸 US, Get lost with your new sanctions against 🇮🇷 Iran Airlines 🇺🇸US : Every Iranian airline is grounded worldwide. No fuel. No landing. No tickets. 🇨🇳China : We don’t care about your sanctions. These sanctions are illegal. They have no UN Security Council approval. 🇺🇸US: Any airport or company that helps them gets knocked out of the dollar system. 🇨🇳China: We will not follow your rules. Beijing does not recognize these sanctions. We don’t recognize unilateral US rules.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ Context: China said it opposes the US sanctions on Iranian airlines after Washington announced plans to shut down Iranian airlines worldwide on september 23.

    6.9K1.9K13151722K viewsView on X
  • Sep 30, 202610x their median

    🇮🇱Israel salutes the 🇮🇳Indian Pilot who fought back and saved 170 lives. Captain Smit Machchar was stabbed in the cockpit at 34,000 feet. The co-pilot from Oman allegedly tried to take control and crash the Flydubai flight heading to Tel Aviv with over 170 people on board including children. The plane plunged thousands of feet in seconds. Emergency codes went out. But the Indian captain fought back. Passengers and off-duty crew stormed the cockpit. They pulled the attacker off him. They helped keep the plane in the air. It landed safely in Tabuk, Saudi Arabia. Netanyahu just called the people who stopped it “heroes who showed extraordinary courage” and “averted a major catastrophe.” One man from India stood between 170 lives and disaster.

    4.0K82811948376K viewsView on X
  • Aug 30, 202610x their median

    🇹🇷Turkey is in BIG trouble Right now both 🇮🇳India and 🇮🇱Israel are arming Turkey’s neighbors with advanced weapons. 🇹🇷Erdogan is not happy about that.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ 🇮🇱Israel just locked in its biggest deal ever- $3.6 BILLION Achilles Shield with Greece. David’s Sling. Barak MX. SPYDER. Full multilayer air defense aimed at the Aegean. 🇮🇳India already sent Armenia nearly $2 BILLION in weapons. Akash missiles. Pinaka rockets. ATAGS howitzers. Swathi radars. 🇬🇷Now Greece is talking BrahMos with India. 🇨🇾Cyprus just signed a 5-year defense roadmap with New Delhi. The axis is forming: India + Israel + Greece + Cyprus.

    3.9K62930945444K viewsView on X
  • Aug 24, 20269.5x their median

    🇺🇸Trump: “You can’t do that! You can’t cut electricity to 1.5 million American homes in Michigan, New York, and Minnesota!” 🇨🇦Canada: “You started this. Your 50% tariffs on Canadian cars, steel, and $20 billion of our goods. You’re done.” 🇺🇸Trump: “You need us more! You need America more than we need you!” 🇨🇦Canada: “Actually… we supply your high-grade nickel and refine your uranium. What would your factories and military do without it?” 🇺🇸Trump: “This is outrageous!” (Satire Warning: Fictional quotes) Context: Canada threatens to cut off all electricity and critical minerals to the US, including high-grade nickel and uranium, if the Canada-US trade war worsens

    3.9K64112829587K viewsView on X
  • Sep 18, 20268.6x their median

    🇮🇳India AND 🇨🇳China just told the 🇺🇸US: Get lost with your new sanctions. 🇺🇸 US: Careful. New bill is law. 100% tariffs if you keep buying Russian oil. Fall in line. 🇮🇳 India: We don’t care about your sanction. Energy security for 1.4 billion people comes first. 🇨🇳 China: Long-arm jurisdiction? We don’t take orders from a country that can’t even keep its own tariffs straight. 🇺🇸 US: Then pay the price. We will squeeze Russia’s buyers. 🇮🇳 India: Get lost with the threats. We will protect our interests. 🇨🇳 China: Same answer. Unilateral sanctions have no legitimacy here. 🇺🇸 US: You two are funding the war. 🇮🇳 + 🇨🇳: That’s your problem. Why should we risk our interests for you?​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ Context: US Congress passed a bill letting Trump impose up to 100% tariffs on top Russian oil buyers. India and China formally rejected the pressure.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ (Satire Warning: Fictional quotes)

    3.6K4488521596K viewsView on X
  • Sep 27, 20266.5x their median

    🇹🇷Turkish media is in complete panic mode over a 🇬🇷Greek newspaper report. Today, a Greek newspaper published a 4-step plan to hit Turkey first. The paper says: if Turkey starts moving troops to the coast, loading landing ships, and putting missiles on high alert, Greece treats that as an attack that is about to start. Then Greece strikes first. First, they watch with satellites and allied intelligence. 
Next, they try to blind Turkish radars and cut communications. 
Then warplanes hit airbases like Dalaman, Balıkesir, and Çiğli. Missiles from Greek islands hit landing ships while they are still in port. After that, the US, NATO, and the EU push for a ceasefire- and Greece sits at the table from a stronger position. The paper says this kind of first strike could decide the fight in less than 24 hours. Turkish media is already calling it a shock attack plan.

    2.1K42854851330K viewsView on X
  • Sep 30, 20266.1x their median

    🇸🇦Saudi Arabia today just taught 🇮🇱Israel a lesson it won’t forget. 🇮🇱Israel thought they were almost friends. So they believed Saudi Arabia would let Anything. But 🇸🇦Saudi Arabia said Big No 🇸🇦Saudi Arabia made one thing clear: it will talk and work quietly with Israel, but it will not let any Israeli planes or flags land on its soil, even in a rescue. Any friendship will happen only on Saudi Arabia’s terms. Not Israel’s.

    2.4K332241331.3M viewsView on X
  • Aug 26, 20265.2x their median

    INSANE 🇺🇸CIA Director secretly flew to Moscow to BEG Putin for help reopening the Strait of Hormuz… and got completely REJECTED Sources claim in delivered a desperate US message: pressure Iran to open the oil choke point or face crushing sanctions on Russian banks, ships & traders under “Operation Economic Outcast.” 🇷🇺Russia’s response? “Nah. Those threats mean nothing.” The most powerful spy chief in America just got told no. Opinion: This feels like a low point for US leverage. Flying the CIA boss halfway around the world only to get brushed off shows how little Moscow cares about Washington’s pressure right now.

    1.8K5719979113K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 488 interactions against 218K followers, an engagement rate of 0.226%. Measured over 56 original posts, its engagement rate beats 73% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 78K times each, and 0.626% of those impressions turn into an interaction. That is about 35.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 56 posts sampled, 75% carry an image or video. The account's strongest tracked post pulled 15K interactions, about 30x its own typical post.

What is World updates's engagement rate on X?
World updates (@itswpceo) has an engagement rate of 0.226%, based on the median interactions across 56 original posts from the last 30 days against 217,614 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.226%, World updates sits above the 50th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @itswpceo have real engagement?
Its engagement rate beats 73% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @itswpceo post?
Most posts go out around 11:00 UTC, and Tuesday is its busiest day, at roughly 1.9 posts per day across the measured window.

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