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Words engagement report

@itswords_ - 2.1M followers on X

Measured over 127 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Top quarter for its size
Per follower
0.13%
of 2.1M followers
Per impression
3.79%
72K views on a typical post
Reach
3.44%
of its followers see a post
Typical post
2.7K
interactions (median)
Saved
0.246%
178 bookmarks on a typical post
Posting rate
4.43/day
active 60% of days
Peak time
01:00 UTC
Sunday

A typical post picks up 2.7K interactions against 2.1M followers, an engagement rate of 0.13%. Measured over 127 original posts, its engagement rate beats 88% of 3,774 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 72K times each, and 3.79% of those impressions turn into an interaction. That is about 3.44% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.4 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 01:00 UTC, and Sunday is the busiest day of the week. Of the 127 posts sampled, 94% carry an image or video. The account's strongest tracked post pulled 47K interactions, about 17x its own typical post.

Measured over 127 original posts from a 30-day window, last computed on September 1, 2026.

Compared with accounts its own size

Words's engagement rate beats 88% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 91% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.13%, Words sits above the 50th percentile of the 36,521 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.434%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 17, 202617x their median

    https://t.co/S3PS7xTAEc

    37K9.5K33372461K viewsView on X
  • Aug 22, 20268.7x their median

    https://t.co/IG9rTKQsZz

    21K2.9K39232294K viewsView on X
  • Aug 19, 20266.7x their median

    https://t.co/HPCS7JDJQD

    15K3.6K19101170K viewsView on X
  • Aug 23, 20265.5x their median

    https://t.co/6igHbSpKjT

    11K3.3K31116176K viewsView on X
  • Aug 19, 20265.4x their median

    https://t.co/iIURiExJQ0

    11K3.1K56187163K viewsView on X
  • Aug 22, 20265.3x their median

    https://t.co/JJzfyOBGaU

    11K3.0K35140326K viewsView on X
  • Aug 17, 20265.2x their median

    https://t.co/ZvUMWV5bmv

    12K2.5K2845192K viewsView on X
  • Aug 21, 20265.1x their median

    https://t.co/X2aqFw3aa3

    11K3.0K86190225K viewsView on X
  • Aug 23, 20264.9x their median

    https://t.co/YBU6SdTFiA

    11K1.9K6369151K viewsView on X
  • Aug 16, 20264.8x their median

    https://t.co/PpEwgJZ2n0

    10K2.7K69110162K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 2.7K interactions against 2.1M followers, an engagement rate of 0.13%. Measured over 127 original posts, its engagement rate beats 88% of 3,774 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 72K times each, and 3.79% of those impressions turn into an interaction. That is about 3.44% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.4 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 01:00 UTC, and Sunday is the busiest day of the week. Of the 127 posts sampled, 94% carry an image or video. The account's strongest tracked post pulled 47K interactions, about 17x its own typical post.

What is Words's engagement rate on X?
Words (@itswords_) has an engagement rate of 0.13%, based on the median interactions across 127 original posts from the last 30 days against 2,097,682 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.13%, Words sits above the 50th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @itswords_ have real engagement?
Its engagement rate beats 88% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @itswords_ post?
Most posts go out around 01:00 UTC, and Sunday is its busiest day, at roughly 4.43 posts per day across the measured window.

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