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İstanbul Modern engagement report

@istanbulmodern_ - 2.3M followers on X

Measured over 23 original posts from a 30-day window, last computed on August 22, 2026.

Engagement

Bottom quarter for its size
Per follower
0.001%
of 2.3M followers
Per impression
0.123%
11K views on a typical post
Reach
0.46%
of its followers see a post
Typical post
13
interactions (median)
Saved
0.009%
1 bookmarks on a typical post
Posting rate
0.87/day
active 73% of days
Peak time
14:00 UTC
Friday

A typical post picks up 13 interactions against 2.3M followers, an engagement rate of 0.001%. Measured over 23 original posts, its engagement rate beats 14% of 983 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.123% of those impressions turn into an interaction. That is about 0.458% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 23 posts sampled, 100% carry an image or video, 9% are part of a thread and 22% link out. The account's strongest tracked post pulled 60 interactions, about 4.6x its own typical post.

Measured over 23 original posts from a 30-day window, last computed on August 22, 2026.

Compared with accounts its own size

İstanbul Modern's engagement rate beats 14% of the tracked X accounts closest to it in follower count (983 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 11% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, İstanbul Modern sits below the 10th percentile of the 9,668 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.

p100.001%
p250.006%
p50 (median)0.046%
p750.318%
p902.67%
p99366.2%
Engagement rate as a share of followers, across the 9,668 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 457,772 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.318%
90th percentile2.67%
99th percentile366.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 97%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%14K
01:00 UTC+3%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-4%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%16K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%28K
15:00 UTC-1%30K
16:00 UTC-1%29K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%23K
20:00 UTC0%21K
21:00 UTC+1%19K
22:00 UTC+1%16K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 97%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+9%56K
Monday+8%72K
Tuesday+1%93K
Wednesday-4%77K
Thursday-3%70K
Friday-6%71K
Saturday+2%62K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+79%+73% to +84%5.7K
Outbound link22% of posts-49%-50% to -47%6.0K
Typical length-+12%+10% to +15%6.3K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 22% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 1130 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 12% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 26, 20264.6x their median

    “Çarşafı duvara çivilerle gererdi. Evde eski sandıklardan, kenarları dantelli çarşafları çıkarırdı önce. Onlar bitince bu kez benim koltuklar için aldığım kılıf kumaşlarına yöneldi. Bir gün eve geldim, duvarda asılı duruyor.” —Zeliha Berksoy Semiha Berksoy’un dünyasında sahne ile ev, tuval ile çarşaf, sanat ile gündelik hayat arasındaki sınırlar geçirgendir. Çarşaf, perde ve yatak örtüsü gibi gündelik nesneler de bu anlayışın bir uzantısı olarak beden, hafıza ve aşkın taşıyıcılarına dönüşür. Semiha Berksoy’un çarşaf resimlerinin de aralarında bulunduğu 200'ü aşkın yapıtı bir araya getiren “Tüm Renklerin Aryası” sergisini, 6 Eylül'e kadar ziyaret edebilirsiniz. — “She would stretch the sheet on the wall with nails. She would begin by pulling out old sheets with lace edges from the trunks at home. When those ran out, she turned to the upholstery fabrics I had bought for my sofas. One day I came home, and it was hanging on the wall.” —Zeliha Berksoy In Semiha Berksoy's world, the boundaries between the stage and the home, the canvas and the cloth, art and everyday life are permeable. Everyday objects such as sheets, curtains, and bedspreads also turn into carriers of the body, memory, and love as an extension of this mindset. You can visit the exhibition "Aria of All Colors," which brings together over 200 works including Semiha Berksoy's cloth paintings, until September 6. Semiha Berksoy, 2001, Cihangir Fotoğraf Photo: Zeliha Berksoy

    4981217K viewsView on X
  • Aug 15, 20264.3x their median

    Bugün, Semiha Berksoy’un (1910-2004) aramızdan ayrılışının 22. yıldönümü. “Tüm Renklerin Aryası” sergisiyle sanatını, yaşamını ve ilham vermeye devam eden eşsiz dünyasını kutladığımız Semiha Berksoy’u, yaşamının farklı dönemlerinden fotoğraflarla anıyoruz. Sanatçının farklı disiplinlere yayılan 200’ü aşkın üretimini bir araya getiren “Semiha Berksoy: Tüm Renklerin Aryası” sergisi, 6 Eylül 2026’ya kadar İstanbul Modern’de görülebilir. — Today marks the 22nd anniversary of Semiha Berksoy’s (1910-2004) passing. Today, we remember Semiha Berksoy through photographs from different periods of her life, as we celebrate her life, art, and singular world that continues to inspire with “Aria of All Colors.” Bringing together more than 200 works spanning different disciplines, “Semiha Berksoy: Aria of All Colors” is on view at Istanbul Modern through September 6, 2026. 1. Semiha Berksoy, 2000’lerin başı Semiha Berksoy, early 2000s 2. Semiha Berksoy, Ankara, 1996 3. Semiha Berksoy, Ankara, 1968 4. Semiha Berksoy, Festspielhaus Bayreuth’ta düzenlenen Bayreuth Festivali’nde (Richard Wagner Festivali), Temmuz 1958 Semiha Berksoy at the Bayreuth Festival (Richard Wagner Festival), held at the Festspielhaus Bayreuth, July 1958 5. Semiha Berksoy ve kızı Zeliha Berksoy, 1947 Semiha Berksoy and her daughter Zeliha Berksoy, 1947 6. Semiha Berksoy, Giacomo Puccini’nin bestelediği ve Carl Ebert’in yönettiği Tosca operasında Floria Tosca rolünde. 1941, Ankara Semiha Berksoy in the role of Floria Tosca in Tosca by Giacomo Puccini and directed by Carl Ebert. Ankara, 1941 7. Semiha Berksoy, Ariadne auf Naxos gösterimi öncesi kuliste. 1939, Berlin Semiha Berksoy backstage before a performance of Ariadne auf Naxos. Berlin, 1939 8. Semiha Berksoy, ilk Türk operası Özsoy’da Ayşim rolünde. 1934, Ankara Semiha Berksoy in the role of Ayşim in Özsoy, the first Turkish opera. Ankara, 1934 9. Semiha Berksoy, 1926 10. Semiha Berksoy, 1913 her biri each Semiha Berksoy varisleri ve Galerist izniyle Courtesy of the Estate Semiha Berksoy and Galerist

    5132018K viewsView on X
  • Jun 19, 20262.8x their median

    Yılın en uzun günlerinde, İstanbul Modern’in terası en güzel gün ışığı tonlarına ev sahipliği yapıyor. 🌅 “Uzun Cuma” kapsamında bugün kapılarımız 20.00’ye kadar açık. Sergilerimizi keşfetmek ve bu özel ışıkta en güzel anları fotoğraflamak için sizi bekliyoruz. Çektiğiniz karelerde bizi etiketlemeyi unutmayın. — Celebrate the longest days of the year on Istanbul Modern’s viewing terrace at. 🌅 Today, as part of “Long Friday,” our museum is open until 20.00. We look forward to welcoming you to explore our exhibitions and enjoy the sunset with us. Don’t forget to tag us in your photos.

    343005.7K viewsView on X
  • Jul 14, 20262.4x their median

    Terasımızda açılan Cafe Modern Pop-Up’a uğradınız mı? Tarihi Yarımada ve Boğaziçi manzarası eşliğinde bir kahve molası için yaz boyunca sizi İstanbul Modern’e bekliyoruz. ❤️ — Have you visited the new Cafe Modern Pop-Up yet? Located on Istanbul Modern’s viewing terrace, Cafe Modern Pop-Up invites you to take a coffee break with views of the Historical Peninsula and the Bosphorus throughout the summer. ❤️

    2542010K viewsView on X
  • Jul 13, 20262.4x their median

    Semiha Berksoy’a ait bu yapıtın aslında bir buzdolabı kapağı olduğunu biliyor musunuz? Sanatçının evindeki bu sıra dışı yüzeyin üzerine resmettiği çalışma, Nazım Hikmet’in "Selma Muhtar" takma adıyla kaleme aldığı ve 1934’te Dârülbedâyi’nde sahnelenen “Bu Bir Rüyadır” operetinde başrol oynadığı Fatma karakterine odaklanıyor. "Bu Bir Rüyadır", UNESCO’nun 2002 yılını Nâzım Hikmet Yılı ilan edilmesiyle İstanbul Devlet Tiyatrosu tarafından yeniden sahnelendi ve Berksoy, 92 yaşındayken bu yeni prodüksiyonda da yer aldı. “Semiha Berksoy: Tüm Renklerin Aryası” sergisini 6 Eylül’e kadar ziyaret edebilirsiniz. — Did you know that this artwork by Semiha Berksoy is actually a refrigerator door? The work, painted on this unusual surface in the artist’s home, focuses on the character of Fatma, who played the lead role in the operetta “This Is a Dream,” written by Nazım Hikmet under the pen name “Selma Muhtar” and staged at Dârülbedâyi in 1934. “This Is a Dream” was restaged by the Istanbul State Theater after UNESCO declared 2002 the Year of Nazım Hikmet, and Berksoy appeared in this new production at the age of 92. You can visit the exhibition “Semiha Berksoy: Aria of All Colors” through September 6. Semiha Berksoy Bu Bir Rüyadır operetinden Fatma Fatma from the operetta This is a Dream 2002

    282016.8K viewsView on X
  • Aug 8, 20262.1x their median

    Dünya Kediler Günü kutlu olsun! 🐾 Gelin, koleksiyonumuzun bu sevimli sakinlerine birlikte göz atalım 😺 — Happy International Cat Day! 🐾 Let’s explore the adorable feline residents of our collection together! 😺 1. Berna Türemen Cihat Burak Portresi Portrait of Cihat Burak 1996 2. Semiha Berksoy İsimsiz (2 Kedi 2 Sevgili) Untitled (2 Cats 2 Lovers) 1938 3. Selma Gürbüz Silik Kostüm Faded Costume 2004 4. Ömer Uluç Kedi ve Nişanlısı Cat and its Fiance 1998

    2331013K viewsView on X
  • Aug 2, 20262.1x their median

    “Oda, baştan sona onun sanatı ve eşyalarıyla doluydu. Tam ortada pirinç karyolası duruyor, yanında piyanosu yer alıyordu. [...] Kumaşlar, kendi tasarımları, mücevherler, rengârenk şapkalar, ışıltılı ayakkabılar, annesinden kalan Singer dikiş makinesi, bebekler, fincanlar ve kâğıtlar her yeri dolduruyordu.” – Sanatçı Elif Uras’ın “Semiha Berksoy: Tüm Renklerin Aryası” sergi kataloğunda yer alan yazısından. “Semiha Berksoy Odası”, sanatçının yaşamı, belleği ve üretimi arasındaki güçlü bağı görünür kılan kapsamlı bir yerleştirmedir. Berksoy’un sanatı yaşamından ayrı düşünmediği, onu varoluşunun ayrılmaz bir parçası olarak gördüğü bu odada belirginleşir. Berksoy, ölümünden bir yıl önce, 2003’te odasındaki tüm eşyaları Mimar Sinan Güzel Sanatlar Üniversitesi Resim ve Heykel Müzesi’ne bağışlayarak yaşamının ve sanatının en kapsamlı otoportrelerinden birini kamuyla paylaştı. Restorasyonu hâlen devam eden bu oda, yapıtları İstanbul Modern Koleksiyonu’nda yer alan Gülnur Sözmen’in 2000 yılında çektiği fotoğraflar aracılığıyla sergide izleyiciyle buluşuyor. “Semiha Berksoy: Tüm Renklerin Aryası” sergisini 6 Eylül’e kadar ziyaret edebilirsiniz. — “The room was filled with his art and belongings from floor to ceiling. The centerpiece was her brass bed, placed in the middle of the space, along with her piano. [...] Fabrics, jewelry, colorful hats, shimmering shoes, her inherited Singer sewing machine, dolls, cups, and papers all spoke of her internal world.” —From an essay by artist Elif Uras featured in the exhibition catalog *Semiha Berksoy: The Aria of All Colors* The “Semiha Berksoy Room” is a deeply personal installation that unites the artist’s life, memory, and artistic practice within a single, immersive environment. Here, Berksoy’s belief that art is a way of living becomes fully embodied. In 2003, just a year before her death, Berksoy donated her entire room to the Painting and Sculpture Museum of Mimar Sinan Fine Arts University, thereby transforming her greatest self-portrait into a public work. As part of this retrospective, we present the essence of this room, still under renovation, through photographs taken by our collection artist Gülnur Sözmen in 2000. You can visit the exhibition “Semiha Berksoy: Aria of All Colors” through September 6.

    2032215K viewsView on X
  • Aug 11, 20262.0x their median

    “Aynı Mavinin Altında” buluşmaya az kaldı. 💙 8 Eylül’de yeni koleksiyon sergimizin kapılarını aralıyoruz. İstanbul Modern’in onuncu koleksiyon sergisi "Aynı Mavinin Altında" Türkiye’den ve dünyanın farklı coğrafyalarından, farklı dönemlerde üretim yapan sanatçıların yapıtlarını tarihsel ve tematik eksenlerde bir araya getiriyor. Sürekli sergi salonu ile müzenin farklı katlarına yayılan seçki, Türkiye’de modern ve çağdaş sanatın 1940’lardan beri dönüşümünü izlerken, özellikle 2000’li yıllardan itibaren uluslararası sanatçıların yapıtlarıyla kurulan karşılaşmalar ve diyaloglar aracılığıyla koleksiyona dair yeni okuma olanakları sunuyor. Sergi adını, farklı zamanları ve deneyimleri birbirine bağlayan bir renkten alıyor. “Aynı Mavinin Altında”, maviyi; denizleri, ufukları, düşleri, özgürlüğü, mesafeleri ve yakınlaşmaları çağrıştıran bir renk ve fon olarak ele alıyor. 🔗 Detaylar: https://t.co/YtcSeoYkL5 — “Beneath the Same Blue” is just around the corner. 💙 On September 8, we’re opening the doors to our new collection exhibition. Istanbul Modern’s tenth collection exhibition, “Beneath the Same Blue” brings together works by artists from Türkiye and different parts of the world, produced across various periods and geographies, along historical and thematic axes. Spanning the museum’s permanent exhibition gallery and different floors of the museum, the selection traces the transformation of modern and contemporary art in Türkiye since the 1940s, while offering new ways of reading the collection through encounters and dialogues established with works by international artists, particularly from the 2000s onward. The exhibition takes its title from a color that connects various times, and experiences. “Beneath the Same Blue” approaches blue as both a color and a backdrop that evokes seas, horizons, dreams, freedom, distances, and affinities. 🔗 Details: https://t.co/66KuqkkAQa Görsel: Âbidin Elderoğlu Kompozisyon Composition 1969 Dr. Nejat F. Eczacıbaşı Vakfı Koleksiyonu Dr. Nejat F. Eczacıbaşı Foundation Collection İstanbul Modern Sanat Müzesi / Uzun süreli ödünç Istanbul Museum of Modern Art / Long term loan (detay detail)

    1961010K viewsView on X
  • Jul 23, 20262.0x their median

    Bu hafta kütüphanemizde, Yunan mitolojisi ile sanat kesişimine odaklanıyoruz. 🏛️📚 Şiirden heykele, ikonografiden resme; efsanelerin ve mitolojik figürlerin sanattaki yansımalarını İstanbul Modern Kütüphane’de keşfedebilirsiniz. Pazartesi hariç her gün açık ve ücretsiz. — This week in our library, we are focusing on the intersection of Greek mythology and art. 🏛️📚 From poetry to sculpture, iconography to painting, you can discover the reflections of legends and mythological figures at Istanbul Modern Library. Open every day except Mondays, and admission is free.

    2420011K viewsView on X
  • Aug 19, 20261.8x their median

    Dünya Fotoğrafçılık Günü’nü koleksiyonumuzdaki fotoğrafçıların portrelerinden bir seçkiyle kutluyoruz. 📷
—
We’re celebrating World Photography Day with a selection of portraits of the photographers in our collection. 📷 1.
Yıldız Moran
Yıldız V. Moran - Öz Y
Yıldız V. Moran - Self Y
1955
İstanbul Modern Sanat Müzesi Fotoğraf Koleksiyonu
Istanbul Museum of Modern Art Photography Collection 2.
Mehmet Kısmet
Sabit Kalfagil Evi
Sabit Kalfagil’s Home
1990
İstanbul Modern Sanat Müzesi Fotoğraf Koleksiyonu
Istanbul Museum of Modern Art Photography Collection 3.
Gündüz Kayra
Otoportre
Self-portrait
İstanbul Modern Sanat Müzesi Fotoğraf Koleksiyonu
Istanbul Museum of Modern Art Photography Collection 4.
Ozan Sağdıç
Ara Güler
1974
İstanbul Modern Sanat Müzesi Fotoğraf Koleksiyonu
Istanbul Museum of Modern Art Photography Collection

    204007.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 13 interactions against 2.3M followers, an engagement rate of 0.001%. Measured over 23 original posts, its engagement rate beats 14% of 983 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 11K times each, and 0.123% of those impressions turn into an interaction. That is about 0.458% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 23 posts sampled, 100% carry an image or video, 9% are part of a thread and 22% link out. The account's strongest tracked post pulled 60 interactions, about 4.6x its own typical post.

What is İstanbul Modern's engagement rate on X?
İstanbul Modern (@istanbulmodern_) has an engagement rate of 0.001%, based on the median interactions across 23 original posts from the last 30 days against 2,301,826 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, İstanbul Modern sits below the 10th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @istanbulmodern_ have real engagement?
Its engagement rate beats 14% of the tracked X accounts closest to it in follower count (983 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @istanbulmodern_ post?
Most posts go out around 14:00 UTC, and Friday is its busiest day, at roughly 0.87 posts per day across the measured window.

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