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Shanthnu engagement report

@imKBRshanthnu - 1.6M followers on X

Measured over 6 original posts from a 30-day window, last computed on August 20, 2026.

Engagement

Per follower
0.034%
of 1.6M followers
Per impression
1.18%
48K views on a typical post
Reach
2.90%
of its followers see a post
Typical post
561
interactions (median)
Saved
0.019%
9 bookmarks on a typical post
Posting rate
0.3/day
active 20% of days
Peak time
13:00 UTC
Sunday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 561 interactions against 1.6M followers, an engagement rate of 0.034%. Posts are seen about 48K times each, and 1.18% of those impressions turn into an interaction. That is about 2.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 13:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 50% link out. The account's strongest tracked post pulled 106K interactions, about 188x its own typical post. Recurring topics include #orukaidhiyindiary, #appa, #bhagyaraj. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 20, 2026. Recurring tags: #orukaidhiyindiary, #appa, #bhagyaraj.

Where this sits in the catalog

At 0.034%, Shanthnu sits above the 25th percentile of the 9,981 accounts in this comparison. That places it in the below the median band, which runs 0.007% to 0.047%.

p100.001%
p250.007%
p50 (median)0.047%
p750.325%
p902.60%
p99357.9%
Engagement rate as a share of followers, across the 9,981 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 447,404 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.007%
50th percentile0.047%
75th percentile0.325%
90th percentile2.60%
99th percentile357.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video83% of posts+79%+73% to +85%5.8K
Outbound link50% of posts-49%-50% to -47%6.1K
Typical length--5%-7% to -4%7.9K
  • 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 226 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 11, 2026188x their median

    மாண்புமிகு தமிழ்நாடு முதலமைச்சராகப் பொறுப்பேற்றுள்ள திரு. விஜய் அவர்கள் அரசியல் நாகரிகத்துடன் என்னைச் சந்தித்து வாழ்த்து பெற்றார். அவருக்கு என் அன்புநிறை வாழ்த்துகளையும், ஆலோசனைகளையும் வழங்கினேன். @TVKVijayHQ @Udhaystalin https://t.co/aTmmqpoPtP

    87K16K1.5K7822.1M viewsView on X
  • May 4, 2026106x their median

    #CM annaaa … @actorvijay You told me “paathukalam”…. Iniku Sonnadhe senjuteenga na 🙌🏻❤️🔥 Historic moment 💥 Never Before Never After Will always stand by you as ur #ShanthnuBro https://t.co/u2hkUHWpx0

    51K8.6K9212326K viewsView on X
  • Feb 13, 202693x their median

    If the algorithm brings this video to your way, then you're lucky https://t.co/Qy5B6jL94u

    43K8.7K1571162.4M viewsView on X
  • May 19, 202674x their median

    Some bonds don’t change with our Anna ❤️🧿 Respected @CMOTamilnadu @TVKVijayHQ @actorvijay Anna ❤️ https://t.co/mSRC1TSFHL

    35K6.2K28176668K viewsView on X
  • Jun 29, 202657x their median

    Honourable @CMOTamilnadu உங்களுக்கான என் நன்றியை 26 அல்லது 247-க்குள் எப்படி அடக்கிவிட முடியும்? மெய்யாகவே என் உயிர் வரை நீடிக்கும் நன்றியிது. என் திருமணத்திற்கு தாலி எடுத்து தந்து என் மகிழ்ச்சித் திருநாளைத் துவக்கி வைத்தீர்கள். அதற்கே நானின்னும் நன்றி சொல்லித் தீரவில்லை அதற்குள் என் வாழ்வின் துரதிருஷ்ட துக்க தினமான என் தந்தையின் மறைவிற்கு ஆறுதல் சொல்ல வந்த நீங்கள், பதவி சார்ந்த அந்தஸ்தை ஒதுக்கிவிட்டு, பதவிசாக மண்டியிட்டு அம்மாவிடம் ஆறுதல் சொன்னதில் நான் நெகிழ்ந்து விட்டேன். அரசு மரியாதை! மரணத்திலும் மரியாதை ஒரு கலைஞனுக்கான இமாலய பாக்கியம். பெயருக்கு ஏற்ற கம்பீரமான மரியாதையை என் தந்தைக்கு நீங்கள் தந்ததை என் இறுதிக்குள்ளும் நன்றியோடு நினைத்துக் கொள்வேன். இப்போதைக்கு வேறென்ன சொல்ல? இதயம் கூப்பிய நன்றி Anna @actorvijay @TVKVijayHQ @TVKHQITWingOffl

    26K5.2K4942101.7M viewsView on X
  • May 4, 202654x their median

    CM annaaa…. @actorvijay 😍 #TVK history created ! Vazhthukkal! 👏 https://t.co/IS29Wu1ffX

    26K4.7K5913195K viewsView on X
  • May 4, 202654x their median

    Welcoming a New Era ❤️ 🔥

    26K4.4K306164K viewsView on X
  • May 10, 202646x their median

    C. Joseph Vijay Enum Naan 🤩🙌🏻 This feels personal na @actorvijay ❤️ Congratulations @TVKVijayHQ 🎉 https://t.co/b5CxSss9xY

    22K4.4K4811141K viewsView on X
  • Jun 22, 202641x their median

    Wishing our @CMOTamilnadu more light, more wins, more reasons to smile 😊 Happiest birthday @actorvijay Anna Still remember the words you said on stage “Shanthnu you are always in my prayers” ❤️ Grateful for the bond, for the moments & everything this brotherhood carries❤️ @TVKVijayHQ

    20K3.5K338157K viewsView on X
  • May 19, 202637x their median

    தென்னிந்திய திரைப்பட எழுத்தாளர்கள் சங்க உறுப்பினர்கள் அனைவரும் தமிழக மக்களால் புதிய விடி வெள்ளியாய் உதிக்க வைத்த முதல்வர் விஜய் அவர்களை, ‘நீங்க நல்லா இருக்கணும் நாடு முன்னேற இந்த நாட்டில் உள்ள ஏழைகளின் வாழ்வு முன்னேற’என்ற புரட்சித் தலைவரின் பாடல் வரிகளால் வாழ்த்தினோம் @TVKVijayHQ https://t.co/VkFGJwlPYS

    18K3.3K7319207K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#orukaidhiyindiary#appa#bhagyaraj#deepakravi#irreplaceable

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 561 interactions against 1.6M followers, an engagement rate of 0.034%. Posts are seen about 48K times each, and 1.18% of those impressions turn into an interaction. That is about 2.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.3 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 13:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 83% carry an image or video and 50% link out. The account's strongest tracked post pulled 106K interactions, about 188x its own typical post. Recurring topics include #orukaidhiyindiary, #appa, #bhagyaraj. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Shanthnu's engagement rate on X?
Shanthnu (@imKBRshanthnu) has an engagement rate of 0.034%, based on the median interactions across 6 original posts from the last 30 days against 1,640,641 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.034%, Shanthnu sits above the 25th percentile of the 9,981 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @imKBRshanthnu have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @imKBRshanthnu post?
Most posts go out around 13:00 UTC, and Sunday is its busiest day, at roughly 0.3 posts per day across the measured window.

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