iGA Istanbul Airport engagement report
@igairport - 161K followers on X
Measured over 21 original posts from a 30-day window, last computed on October 26, 2026.
Engagement
A typical post picks up 13 interactions against 161K followers, an engagement rate of 0.008%. Measured over 21 original posts, its engagement rate beats 18% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.779% of those impressions turn into an interaction. That is about 1.04% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 07:00 UTC, and Saturday is the busiest day of the week. Of the 21 posts sampled, 86% carry an image or video, 57% are part of a thread and 48% link out. The account's strongest tracked post pulled 1.7K interactions, about 129x its own typical post. Recurring topics include #istanbulairport, #jetexiga, #i̇stanbulhavalimanı.
Measured over 21 original posts from a 30-day window, last computed on October 26, 2026. Recurring tags: #istanbulairport, #jetexiga, #i̇stanbulhavalimanı.
Compared with accounts its own size
iGA Istanbul Airport's engagement rate beats 18% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.008%, iGA Istanbul Airport sits above the 10th percentile of the 205,582 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 07:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 86% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 48% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 86% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 48% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 412 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 24, 2026129x their median
4. ana pistimizin inşa sürecini yakından inceliyoruz. İlk doğu-batı yönlü pistimiz operasyonel verimliliği artırırken, havada bekleme ve taksi sürelerini kısaltacak. 4. ana pistimizin inşa sürecindeki mühendislik hikâyesini keşfedin. https://t.co/aWsjv75Jws
- Sep 24, 202612x their median
We take a closer look at the journey behind the construction of our 4th main runway. As iGA Istanbul Airport’s first east-west runway, it enhances operational efficiency while helping reduce airborne holding and taxi times. Discover the engineering journey behind our 4th main runway.
- Sep 19, 20266.8x their median
Havacılık tarihine yeni bir iz bırakıyoruz! ✈️ 🌍 İGA İstanbul Havalimanı’nın ilk doğu-batı yönlü pisti olan 4. ana pist ile operasyonel kapasitemizi, verimliliğimizi ve esnekliğimizi yeni bir seviyeye taşıyoruz. Yeni pistimizle, Türkiye’nin bayrak taşıyıcısı Türk Hava Yolları’nın İstanbul’dan dünyaya uzanan güçlü uçuş ağının büyümesine katkı sağlıyor; Türkiye’nin küresel havacılıktaki bağlarını güçlendiriyoruz. Gökyüzünde daha güçlü bağlantılar için birlikte ilerliyoruz. Bu gurur hepimizin! @a_uraloglu | @UABakanligi | @dhmikurumsal | @TK_TR #İstanbulHavalimanı
- Sep 19, 20265.5x their median
We are marking a new milestone in aviation history! ✈️ 🌍 With our 4th main runway, the first east-west runway at iGA Istanbul Airport, we are taking our operational capacity, efficiency and flexibility to a new level. With our new runway, we are supporting the strong global network of Türkiye’s flag carrier, Turkish Airlines, extending from Istanbul to destinations around the world, while further strengthening Türkiye’s global aviation connections. Together, we are moving forward to build stronger connections in the skies. This honour belongs to all of us! @a_uraloglu | @UABakanligi | @dhmikurumsal | @TurkishAirlines #IstanbulAirport
- Sep 23, 20262.9x their median
The journey behind our 4th runway is coming soon. ✈️ Watch the documentary on the Istanbul Airport TV YouTube channel. #IstanbulAirport https://t.co/vlx4JOWQAV
- Sep 6, 20262.8x their median
Şampiyon Türkiye! 🇹🇷🏆 Sahaya yüreğini koyan, mücadeleden bir an olsun vazgeçmeyen Milli Takımımızı yürekten tebrik ediyoruz. ❤️ Bu gurur hepimizin! ✨ @tvforgtr | #FileninSultanları | #İstanbulHavalimanı https://t.co/Jiuixh4d58
- Sep 29, 20262.6x their median
Our 4th main runway will help reduce airborne holding and taxi times, particularly for eastbound routes, while delivering time and fuel savings. 🎙️ Our CEO, @selahattin_blgn, in Runway 09: The Engineering Beneath the Surface Watch the full documentary now! 👉https://t.co/spR1gAIe6M #IstanbulAirport
- Sep 18, 20262.6x their median
The first flight has taken place on our 4th main runway. ✈️ Our east-west oriented 4th main runway was officially inaugurated at a ceremony attended by Mr. Recep Tayyip Erdoğan, President of the Republic of Türkiye; Mr. Abdulkadir Uraloğlu, Minister of Transport and Infrastructure; Mr. Cemal Kalyoncu, Chair of the Board of iGA Istanbul Airport; Mr. Mehmet Cengiz, Deputy Chair of the Board; our esteemed Board Members; Mr. Selahattin Bilgen, CEO of iGA Istanbul Airport; and distinguished guests. Our 4th main runway will significantly reduce airborne holding and taxi times, particularly for domestic flights and eastbound routes, delivering considerable savings in both time and fuel even under adverse weather conditions. Alongside our 4th main runway, the JETEX-iGA Terminal for private passengers and Hilton Istanbul Airport, both launched this year, as well as Florentia Village, Türkiye’s first luxury designer outlet project developed to international standards through a partnership between Kalyon İnşaat and Italy’s RDM-Fingen Group, were also officially opened. At iGA Istanbul Airport, we are proud to host new investments that strengthen Istanbul’s global connectivity and contribute to Türkiye’s economy. #IstanbulAirport
- Oct 7, 20261.8x their median
CNN Travel: "İGA İstanbul Havalimanı küresel bağlantı gücünde dünya lideri" @CNNTravel, son haberinde İGA İstanbul Havalimanı’nın küresel havacılıktaki yükselişine ve bağlantı gücündeki liderliğine yer verdi. Haberde; OAG’ın 2026 Megahubs Endeksi’ne göre Londra Heathrow’u geride bırakarak dünyanın bağlantı gücü en yüksek havalimanı olan İGA İstanbul Havalimanı’nın geniş uçuş ağı, büyüme kapasitesi ve güçlü altyapısı öne çıkan başlıklar oldu. CEO’muz @selahattin_blgn, İGA İstanbul Havalimanı’nın daha en başta bugünleri öngörerek planlandığını ve inşa edildiğini, bugün yaklaşık 350 destinasyona hizmet verdiğini ve İGA İstanbul Havalimanı’nın sunduğu verimlilik ve maliyet avantajlarının, yeni havayolu şirketlerinin de bu küresel ağa dahil olmasını kolaylaştırdığını vurguladı. OAG Baş Analisti John Grant da pist kapasitemiz, operasyonel esnekliğimiz ve stratejik konumumuzun küresel hub rolümüzü güçlendirdiğine dikkat çekti. *OAG, havacılık sektöründe faaliyet gösteren ve temel iş alanı, uçuş tarife verilerini toplamak ve standartlaştırmak olan veri sağlayıcı global bir şirkettir. Haberin tamamını okumak için bağlantıya tıklayabilirsiniz. https://t.co/rz5I0Lxu5M
- Sep 4, 20261.8x their median
More than a Summit. A meeting of minds, perspectives and people shaping the future of aviation. ✈️ At the @ACIWorld Airport Experience Summit 2026, we opened our doors to the global aviation community for meaningful conversations, inspiring exchanges and, of course, a memorable Gala Night. Thank you for bringing your ideas, energy and spirit to Istanbul. It was a pleasure having you with us. #IstanbulAirport
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 13 interactions against 161K followers, an engagement rate of 0.008%. Measured over 21 original posts, its engagement rate beats 18% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.779% of those impressions turn into an interaction. That is about 1.04% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 07:00 UTC, and Saturday is the busiest day of the week. Of the 21 posts sampled, 86% carry an image or video, 57% are part of a thread and 48% link out. The account's strongest tracked post pulled 1.7K interactions, about 129x its own typical post. Recurring topics include #istanbulairport, #jetexiga, #i̇stanbulhavalimanı.
- What is iGA Istanbul Airport's engagement rate on X?
- iGA Istanbul Airport (@igairport) has an engagement rate of 0.008%, based on the median interactions across 21 original posts from the last 30 days against 160,907 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.008%, iGA Istanbul Airport sits above the 10th percentile of the 205,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @igairport have real engagement?
- Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @igairport post?
- Most posts go out around 07:00 UTC, and Saturday is its busiest day, at roughly 1.1 posts per day across the measured window.