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צבא ההגנה לישראל engagement report

@idfonline - 343K followers on X

Measured over 41 original posts from a 30-day window, last computed on September 3, 2026.

Engagement

Middle of its size range
Per follower
0.047%
of 343K followers
Per impression
1.55%
10K views on a typical post
Reach
3.02%
of its followers see a post
Typical post
161
interactions (median)
Saved
0.029%
3 bookmarks on a typical post
Posting rate
2.53/day
active 27% of days
Peak time
14:00 UTC
Wednesday

A typical post picks up 161 interactions against 343K followers, an engagement rate of 0.047%. Measured over 41 original posts, its engagement rate beats 51% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 10K times each, and 1.55% of those impressions turn into an interaction. That is about 3.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.5 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 41 posts sampled, 44% carry an image or video, 39% are part of a thread and 22% link out. The account's strongest tracked post pulled 528 interactions, about 3.3x its own typical post.

Measured over 41 original posts from a 30-day window, last computed on September 3, 2026.

Compared with accounts its own size

צבא ההגנה לישראל's engagement rate beats 51% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 60% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.047%, צבא ההגנה לישראל sits above the 25th percentile of the 65,980 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99120.0%
Engagement rate as a share of followers, across the 65,980 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,142 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile120.0%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video44% of posts+111%+108% to +115%34K
Outbound link22% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 44% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 22% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 197 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 27, 20263.3x their median

    שומר ראש של סינוואר ומחבל נוח'בה: צה"ל ושב"כ חיסלו שני מחבלי חמאס שפשטו למחנה רעים בטבח 7 באוקטובר לכל הפרטים👇 https://t.co/kDjVwpds9B https://t.co/c4mwGZPs2A

    4624123211K viewsView on X
  • Aug 26, 20263.0x their median

    יותר מ-400 תשתיות טרור הושמדו ואמצעי לחימה רבים אותרו: פעילות כוחות צוות הקרב החטיבתי גולני במרחב הבטחוני לכל הפרטים👇👇 https://t.co/h7UfO9Nwf5 https://t.co/LMgXrTD2wK

    4065616513K viewsView on X
  • Sep 2, 20262.6x their median

    להסרת איום מיידי: צה"ל חיסל מפקד במחלקת הביטחון הצבאי של ארגון הטרור חמאס צה"ל תקף שלשום, וחיסל את המחבל טלאל מוצטפא צאלח בדוי, מפקד במחלקת הביטחון הצבאי בחטיבת העיר עזה של ארגון הטרור חמאס. בנוסף, בתקיפה חוסל מומו סעיד מחמד הוארי, מחבל בארגון הטרור חמאס >> https://t.co/KmcUQAqapk

    358461939.6K viewsView on X
  • Aug 29, 20262.0x their median

    להסרת איום מיידי: צה"ל חיסל מפקד פלגת נוח'בה וצלף מארגון הטרור חמאס ברצועת עזה צה"ל תקף בצפון רצועת עזה אתמול וחיסל את המחבלים האני עבד אלחי פחרי מזלום, מפקד פלגת נוח'בה ואת חסן זידאן חסן דירי, צלף בזרוע הצבאית של ארגון הטרור חמאס https://t.co/S0AcZdp1Eq

    2693713412K viewsView on X
  • Aug 28, 20261.9x their median

    מפקד שפשט ב-7 באוקטובר ומפקד תצפיות בגא״פ: צה״ל חיסל שני מפקדים מארגוני הטרור חמאס וגא״פ ברצועת עזה צה"ל תקף במרחב שאטי אתמול, וחיסל את המחבל אברהים נביל אברהים בס, מפקד בזרוע הצבאית של ארגון הטרור חמאס. המחבל פשט לשטח מדינת ישראל בטבח ה-7 באוקטובר https://t.co/hpFWNeLxDn

    2632913412K viewsView on X
  • Aug 30, 20261.9x their median

    קידם מתווי טרור בטווח הזמן המיידי: צה"ל חיסל מפקד נוח'בה בזרוע הצבאית של ארגון הטרור חמאס שפשט לשטח מדינת ישראל בטבח ה-7 באוקטובר צה"ל תקף אתמול במרחב ג'באליה שבצפון רצועת עזה, וחיסל את המחבל עבד אלפתאח אבו-אלעיש, מפקד נוח'בה בזרוע הצבאית של ארגון הטרור חמאס>>> https://t.co/3eVZvqn7aF

    261379112K viewsView on X
  • Aug 31, 20261.8x their median

    היווה איום מיידי: צה"ל חיסל מפקד אספקה ותחזוקה בארגון הטרור חמאס צה"ל תקף במרחב צברה שבעיר עזה מוקדם יותר היום וחיסל את המחבל עמר מוחמד רושדי סראג, מפקד בפלוגת האספקה והתחזוקה של העיר עזה בארגון הטרור חמאס >> https://t.co/mxdzgtcEbt

    2473414111K viewsView on X
  • Aug 28, 20261.6x their median

    בפעילות מיוחדת בהובלה מודיעינית של שב"כ, כוחות הביטחון חיסלו שלושה מחבלים בג׳נין בהם המחבל קייס ביטאוי, בכיר בהתארגנות הטרור בג׳נין לשעבר לכל הפרטים👇 https://t.co/AXL5bhIPZA https://t.co/QekHteFqqR

    2133310413K viewsView on X
  • Aug 26, 2026

    הרמטכ”ל, רב-אלוף אייל זמיר, נפגש ביום ראשון עם מפקד חיל האוויר האמריקאי, גנרל קנת’ וילסבאק, יחד עם מפקד חיל האוויר, אלוף עומר טישלר. השניים דנו בהערכת המצב האזורית, בקידום הלמידה מהמערכה המשותפת ובמרחבי שיתוף פעולה עתידיים>>> https://t.co/WeGIu3O1Z4

    198227216K viewsView on X
  • Aug 27, 2026

    בתגובה לשיגור רחפני נפץ לעבר כוחותינו במרחב הביטחוני: צה"ל תקף תשתיות של ארגון הטרור חיזבאללה במרחב נבטייה שבדרום לבנון צה"ל תקף לפני זמן קצר תשתיות של ארגון הטרור חיזבאללה במרחב נבטייה שבדרום לבנון https://t.co/gSubn6YgFU

    171357513K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 161 interactions against 343K followers, an engagement rate of 0.047%. Measured over 41 original posts, its engagement rate beats 51% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 10K times each, and 1.55% of those impressions turn into an interaction. That is about 3.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.5 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 41 posts sampled, 44% carry an image or video, 39% are part of a thread and 22% link out. The account's strongest tracked post pulled 528 interactions, about 3.3x its own typical post.

What is צבא ההגנה לישראל's engagement rate on X?
צבא ההגנה לישראל (@idfonline) has an engagement rate of 0.047%, based on the median interactions across 41 original posts from the last 30 days against 342,682 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.047%, צבא ההגנה לישראל sits above the 25th percentile of the 65,980 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @idfonline have real engagement?
Its engagement rate beats 51% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @idfonline post?
Most posts go out around 14:00 UTC, and Wednesday is its busiest day, at roughly 2.53 posts per day across the measured window.

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