Back to @i_wrap_official's profile

アイラップ【公式】 engagement report

@i_wrap_official - 372K followers on X

Measured over 21 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.033%
of 372K followers
Per impression
1.17%
11K views on a typical post
Reach
2.86%
of its followers see a post
Typical post
124
interactions (median)
Saved
0.094%
10 bookmarks on a typical post
Posting rate
2.17/day
active 17% of days
Peak time
22:00 UTC
Tuesday

A typical post picks up 124 interactions against 372K followers, an engagement rate of 0.033%. Measured over 21 original posts, its engagement rate beats 44% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 1.17% of those impressions turn into an interaction. That is about 2.85% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 21 posts sampled, 62% carry an image or video, 24% are part of a thread and 38% link out. The account's strongest tracked post pulled 71K interactions, about 569x its own typical post. Recurring topics include #防災の日, #アイラップ, #アイラップで簡単レシピ.

Measured over 21 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #防災の日, #アイラップ, #アイラップで簡単レシピ.

Compared with accounts its own size

アイラップ【公式】's engagement rate beats 44% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 51% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.033%, アイラップ【公式】 sits above the 25th percentile of the 66,128 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.9%
Engagement rate as a share of followers, across the 66,128 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,111 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 22:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 22:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 22:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video62% of posts+111%+108% to +115%34K
Outbound link38% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 62% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 38% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 146 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jan 1, 2024569x their median

    【#拡散希望RTお願いします】 温かい食事は心を落ち着かせます。 #アイラップ での炊飯方法をご紹介☝️ #アイラップ炊飯 の お米と水の割合は『 1:1.2 』 今回は無洗米を使用し、 お米は20分ほど浸水しておきます。 (お米は研がなくても食べられます) #地震 #停電 #防災 #非常食 https://t.co/D7IFiKoSna

    44K26K12470843M viewsView on X
  • Sep 1, 202639x their median

    \防災の日 コラボキャンペーン/ 日常も非日常でも役立つ、乾電池エボルタネオ(単1〜4形)やアイラップシリーズを【10名様】にプレゼント❗️ 【応募方法】 1. @Panasonic_EN_JP と @i_wrap_officialをフォロー 2. この投稿をリポスト 【応募締切】 9月7日 23:59まで https://t.co/QHNFXJIxlz

    1.1K3.7K8114116K viewsView on X
  • Aug 31, 202635x their median

    【9月1日は防災の日】※拡散希望 (防災士、料理家様へ) アイラップで湯せんする際は、 鍋底に耐熱皿を『必ず』敷いて下さい。 鍋 に 直 接 入 れ な い で ← 2重でも『必ず』耐熱皿を敷いて下さい。 講習会やSNSで広まっており、 全てメーカーへのクレームとなってます。 (鍋底の下は熱源です) https://t.co/WAde9ZK30f

    2.7K1.6K635113K viewsView on X
  • Aug 30, 20264.8x their median

    \今日は 野菜の日 特集/ _人人人人人人人人人人人人_ >  簡単トロトロなす🍆 <  ̄Y^Y^Y^Y^Y^Y^Y^Y^Y^Y ̄ なすの表面に穴(楊枝等)をあけ、 アイラップ に入れレンジで2分チン✨ 熱々を裂いたところにバターと… 麺つゆをかければトロトロなすの完成💕 ↓作り方はリプ欄参照 https://t.co/Jn0N7Inene

    532622139K viewsView on X
  • Aug 31, 20263.3x their median

    【9月1日は防災の日】 先輩防災士に聞いた話。 震災で炊き出しのカレーを提供。 水の節約に皿にラップを敷いたら スプーンとお皿がコツコツ接触して 破れてしまう人が続出したそう…。 それから防災講習を開くたびに アイラップを敷くのを勧めてるそうです。 在宅避難時などのご参考にどうぞ。 https://t.co/6fUTzk8Pt5

    326750232K viewsView on X
  • Aug 31, 20263.2x their median

    【9月1日は防災の日】 2016年熊本地震では炊き出しの おにぎりで集団食中毒が発生。 おにぎりぽっけ はその事例を 基に主婦の皆さんと開発しました。 素手でご飯に触れるのは リスクに繋がる事があります。 おにぎりを作る際は アイラップやラップ類を使って リスクを避けましょう。 https://t.co/8tQ9u5JC5x

    324701323K viewsView on X
  • Aug 31, 20262.4x their median

    【今日は 防災の日】※無料公開中 令和8年熊本地震を受け、 Gakken 『#アイラップで簡単レシピ お役立ち防災編』の電子版全ページが2026年9月6日迄の期間限定で無料公開中です。 ↓↓↓コチラから読めます↓↓↓ https://t.co/dbQrCv5bfM

    202880638K viewsView on X
  • Aug 31, 20261.7x their median

    【9月1日は防災の日】 情報も備えのひとつとして… ポリ袋防災(@i_wrap_bousai)の フォローもよろしくお願いします。 災害(断水や停電)で役立つ活用法を 弊社防災士がご紹介! アイラップは日常も非日常も大活躍。 普段からローリングストックを心がけ、 イザという時に備えましょう。 https://t.co/drsAuQMVzn

    179340111K viewsView on X
  • Aug 31, 20261.7x their median

    【9月1日は防災の日】 イザという時… 避難所生活では暇つぶしも必要です。 非常持ち出し袋に電池を使わない ミニゲームを入れておくと良いです。 部品や駒を無くしにくい物もあります。 ※写真のオセロは回転式 ついつい必需品だけ用意しがちですが、 こんな備えも有効です。(SNSで学んだ) https://t.co/9WamVekaEa

    171330111K viewsView on X
  • Sep 1, 2026

    【9月1日は防災の日】 弊社が展開するポリタンク… 災害が起きてから注文が殺到します。 どこの地域でも、 断水する可能性があります。 日頃の備えは大切です。 急には大量量産はできません。 ご注文もお早めにどうぞ。 普段の置き場所を工夫して、 防災グッズを入れておきましょう。 https://t.co/SrQeEZMIXL

    15126129.4K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#防災の日#アイラップ#アイラップで簡単レシピ#アイラップ炊飯#musicshower

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

Buy or sell X accounts - escrow-protected

PlayerSells is an escrow marketplace for X accounts. Every deal is protected, with no middleman risk.

Reading these numbers

A typical post picks up 124 interactions against 372K followers, an engagement rate of 0.033%. Measured over 21 original posts, its engagement rate beats 44% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 1.17% of those impressions turn into an interaction. That is about 2.85% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 21 posts sampled, 62% carry an image or video, 24% are part of a thread and 38% link out. The account's strongest tracked post pulled 71K interactions, about 569x its own typical post. Recurring topics include #防災の日, #アイラップ, #アイラップで簡単レシピ.

What is アイラップ【公式】's engagement rate on X?
アイラップ【公式】 (@i_wrap_official) has an engagement rate of 0.033%, based on the median interactions across 21 original posts from the last 30 days against 372,058 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.033%, アイラップ【公式】 sits above the 25th percentile of the 66,128 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @i_wrap_official have real engagement?
Its engagement rate beats 44% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @i_wrap_official post?
Most posts go out around 22:00 UTC, and Tuesday is its busiest day, at roughly 2.17 posts per day across the measured window.

Keep going