Honkai: Star Rail engagement report
@honkaistarrail - 2.2M followers on X
Measured over 43 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 3.3K interactions against 2.2M followers, an engagement rate of 0.151%. Measured over 43 original posts, its engagement rate beats 77% of 20,182 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 171K times each, and 1.91% of those impressions turn into an interaction. That is about 7.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 04:00 UTC, and Monday is the busiest day of the week. Of the 43 posts sampled, 100% carry an image or video, 23% are part of a thread and 67% link out. The account's strongest tracked post pulled 127K interactions, about 39x its own typical post. Recurring topics include #honkaistarrail, #starrail, #hsreuropetour.
Measured over 43 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #honkaistarrail, #starrail, #hsreuropetour.
Compared with accounts its own size
Honkai: Star Rail's engagement rate beats 77% of the tracked X accounts closest to it in follower count (20,182 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 66% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.151%, Honkai: Star Rail sits above the 50th percentile of the 204,491 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.677%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 04:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 67% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 67% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 464 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 15, 202639x their median
"Aha Instant" | Aeon ★ Aha "Akivili, who has set forth once more... can you guess who I am now? A comic artist? A Mourning Actor? A Nameless? The Lotto Goddess...? In this cosmic drama, Aha has worn countless Masks, but from beginning to end, I have been the master of every twist upon the stage. The stars are already singing for us. Ready to embark on a grand carnival of revelry together?" Cries and comedy intertwine, and the deathly still cosmos awakens to daybreak in a farce. Stepping back onto the stage of the Path, I tear off the god's mask. Who is Aha? I am Aha! To play, to trick, to hunt... Please bear witness to an Improv Tour where humans and gods dance as one! Aha! Proudly presenting the Aeon Aha as: ✧ "The Aeons' Strictest Mother" 1st Place ✧ ✧ "Aha Bets on Underdogs and Wins Big" 1st Place ✧ ✧ "Miss You So Much My Head Fell Off" 1st Place ✧
- Aug 11, 202630x their median
"Aha Instant" | Pearl "Welcome. I am 'Pearl,' an artwork investment specialist working for the IPC's Strategic Investment Department, and Planarcadia's current CEO. My calculated outcome: we can start with my artwork to get to know each other better." Color the stars, trace the myriad phenomena, and the lost pearls of civilization regain their luster. Born from the art of analysis, she pursues the pinnacle of beauty, yet has never lost her underlying hue of the Preservation: After her trial by fire, what kind of "Pearl" will she harvest? Aha! A special shout-out to Pearl for winning: ✧ 1st Place in "I Repair Artifacts in the Cosmos" ✧ ✧ 1st Place in "I'll Be Right Here to Catch You" ✧
- Sep 20, 202625x their median
News Flash! Ellen and Astra Yao will be boarding the Astral Express soon! The Honkai: Star Rail × Zenless Zone Zero collaboration will officially go live in Version 4.8. Ellen and Astra Yao will begin their adventure in Star Rail. There are more surprises in store, stay tuned~ #HSRxZZZcollab
- Sep 16, 202616x their median
Aeon ★ Aha, Yep, That's Me "The Erudition is a hunk of junk, the Preservation is a fool, The Hunt has no sense of humor, and the Destruction is a lunatic. All the Aeons are as stubborn as they come. What a shame for Aha!" ★ All content comes from Aha. In the event of any Aha, Aha takes full responsibility ★ #HonkaiStarRail #StarRail
- Jul 15, 202614x their median
限界を超えて #崩壊スターレイル #姫子・旅立ち https://t.co/7I2R9NNaRN
- Sep 5, 202615x their median
"Summeretto Medley: Tell Your World × Only by Chasing the Wind" Special Medley by Hatsune Miku & Robin MV Released!🪽 © Crypton Future Media, INC. https://t.co/PXrCtN0fgq ©︎COGNOSPHERE #HonkaiStarRail #RobinSummeretto #HatsuneMiku https://t.co/IwINSR8opf
- Aug 19, 202615x their median
Stellar Photography | "Dear, care to join me for a relaxing boat ride on the lake?" "Dear, care to join me for a relaxing boat ride on the lake? I've prepared some freshly preserved treats." "Life always reveals new facets when you least expect it. Sometimes quiet, sometimes brimming with curiosity. I quite enjoy observing these 'variables'." "As for the subject of the record... looks like we've got another little one."
- Sep 25, 202614x their median
Stellar Photography | "If you have no other matters to attend to, stay and admire this autumn moon with me." "Once bound by old grudges, I had no desire to linger." "Only now, with a moment of leisure, can I truly appreciate the courtyard filled with golden osmanthus and the shimmering waters of the pool." "If you have no other matters to attend to, stay and admire this autumn moon with me."
- Sep 4, 202613x their median
📢 Announcement A special message from #HatsuneMiku to Robin, the diva of #HonkaiStarRail! A spectacular medley woven from two voices: "Summeretto Medley: Tell Your World × Only by Chasing the Wind" Special MV will premiere on September 5th at 7:00 PM JST. https://t.co/DDznqZWYaa Don't miss it! 🌻🪽 #RobinSummeretto
- Aug 25, 202612x their median
"🎁Event With Rewards" Robin • Summeretto Character Trailer: "Chasing the Wind" | Honkai: Star Rail 📺: https://t.co/m6XreGR53K Who can surely know how the wind blows? Where the balloon's taking me to roam? English Voice: Robin • Summeretto — Alice Himora / Song Vocals: Chevy Male Trailblazer — Shaun Mendum March 7th — Skyler Davenport Follow this account and share this post to participate in the event 20 lucky winners will be randomly selected to receive gift cards worth approximately 25 USD. Deadline: 2026/9/1 23:59 (UTC+8) Download the Game https://t.co/b0xiOj21tD ▼ View Detailed Event Rules: https://t.co/taS2KZThBt #HonkaiStarRail #StarRail
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 3.3K interactions against 2.2M followers, an engagement rate of 0.151%. Measured over 43 original posts, its engagement rate beats 77% of 20,182 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 171K times each, and 1.91% of those impressions turn into an interaction. That is about 7.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 04:00 UTC, and Monday is the busiest day of the week. Of the 43 posts sampled, 100% carry an image or video, 23% are part of a thread and 67% link out. The account's strongest tracked post pulled 127K interactions, about 39x its own typical post. Recurring topics include #honkaistarrail, #starrail, #hsreuropetour.
- What is Honkai: Star Rail's engagement rate on X?
- Honkai: Star Rail (@honkaistarrail) has an engagement rate of 0.151%, based on the median interactions across 43 original posts from the last 30 days against 2,166,260 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.151%, Honkai: Star Rail sits above the 50th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @honkaistarrail have real engagement?
- Its engagement rate beats 77% of the tracked X accounts closest to it in follower count (20,182 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @honkaistarrail post?
- Most posts go out around 04:00 UTC, and Monday is its busiest day, at roughly 2.1 posts per day across the measured window.