Honkai: Star Rail engagement report
@honkaistarrail - 2.2M followers on X
Measured over 66 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 4.0K interactions against 2.2M followers, an engagement rate of 0.186%. Measured over 66 original posts, its engagement rate beats 91% of 3,791 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 272K times each, and 1.48% of those impressions turn into an interaction. That is about 12.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 66 posts sampled, 98% carry an image or video, 18% are part of a thread and 64% link out. The account's strongest tracked post pulled 99K interactions, about 24x its own typical post. Recurring topics include #honkaistarrail, #starrail, #starrailgc2026.
Measured over 66 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #honkaistarrail, #starrail, #starrailgc2026.
Compared with accounts its own size
Honkai: Star Rail's engagement rate beats 91% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 68% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.186%, Honkai: Star Rail sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 04:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Aug 11, 202624x their median
"Aha Instant" | Pearl "Welcome. I am 'Pearl,' an artwork investment specialist working for the IPC's Strategic Investment Department, and Planarcadia's current CEO. My calculated outcome: we can start with my artwork to get to know each other better." Color the stars, trace the myriad phenomena, and the lost pearls of civilization regain their luster. Born from the art of analysis, she pursues the pinnacle of beauty, yet has never lost her underlying hue of the Preservation: After her trial by fire, what kind of "Pearl" will she harvest? Aha! A special shout-out to Pearl for winning: ✧ 1st Place in "I Repair Artifacts in the Cosmos" ✧ ✧ 1st Place in "I'll Be Right Here to Catch You" ✧
- Jul 15, 202612x their median
限界を超えて #崩壊スターレイル #姫子・旅立ち https://t.co/7I2R9NNaRN
- Aug 19, 202612x their median
Stellar Photography | "Dear, care to join me for a relaxing boat ride on the lake?" "Dear, care to join me for a relaxing boat ride on the lake? I've prepared some freshly preserved treats." "Life always reveals new facets when you least expect it. Sometimes quiet, sometimes brimming with curiosity. I quite enjoy observing these 'variables'." "As for the subject of the record... looks like we've got another little one."
- Aug 25, 20269.6x their median
"🎁Event With Rewards" Robin • Summeretto Character Trailer: "Chasing the Wind" | Honkai: Star Rail 📺: https://t.co/m6XreGR53K Who can surely know how the wind blows? Where the balloon's taking me to roam? English Voice: Robin • Summeretto — Alice Himora / Song Vocals: Chevy Male Trailblazer — Shaun Mendum March 7th — Skyler Davenport Follow this account and share this post to participate in the event 20 lucky winners will be randomly selected to receive gift cards worth approximately 25 USD. Deadline: 2026/9/1 23:59 (UTC+8) Download the Game https://t.co/b0xiOj21tD ▼ View Detailed Event Rules: https://t.co/taS2KZThBt #HonkaiStarRail #StarRail
- Jul 24, 20269.2x their median
#スターレイルxFate コラボアップデート実装！ スターレイルの宇宙空間を航行するイメージのイラストを描かせていただきました。 ぜひコラボを楽しんでいただけたら嬉しいです。開催おめでとうございます！ #PR https://t.co/ie463MCW6v
- Aug 14, 20268.2x their median
Honkai: Star Rail × Zenless Zone Zero collaboration goes live in Winter 2026! Friends from that world will be joining the cosmic trailblazing adventure, so stay tuned! #HSRxZZZcollab #HonkaiStarRail #StarRail https://t.co/OhzyNaySfm
- Aug 10, 20265.9x their median
Special Broadcast | "Goodbye, All of Planarcadia" Planarcadia TV's special broadcast, "Goodbye, All of Planarcadia" will air on August 14 at 19:30 (UTC+8) on @honkaistarrail At this very moment, Planarcadia ░░░░░░░░░░░ ░░ Astral Express ░░░░ ░░░ Astro░░░░ ░░░░░░░!! #HonkaiStarRail #StarRail
- Jul 23, 20265.7x their median
「#崩壊Fate元年」から一年――物語は交錯する並行世界へ #スターレイルxFate コラボアップデートまであと1日 聖杯の泥に汚染された二相楽園を救う為に立ち向かうセイバーx銀狼タッグを描かせて頂きました! 再び交わる2つの世界 新たに凛とギルを迎え、物語はどんな展開を見せるのか お楽しみに! ＃PR https://t.co/hd38ajx9ti
- Aug 8, 20264.9x their median
▬ Honkai: Star Rail x @UGREEN_de special giveaway ▬ To celebrate this year's gamescom particpation, our booth partner UGREEN is bringing exclusive Yao Guang collaboration merch to Trailblazers around the world! Follow & comment for a chance to receive a Limited-Edition UGREEN Yao Guang Collectible Power Bank! Click on the image for details on how to participate, and power up for your next Trailblaze! Good luck!
- Aug 21, 20264.4x their median
Myriad Celestia Trailer: "Beyond the Chorus" | Honkai: Star Rail 📺: https://t.co/UGMtUJU8Ew Countless voices have tried to describe her and name her. When all the clamoring faded into silence, she heard a resonance from deep within her chest. English Voice: Robin — Alice Himora Sunday — Griffin Puatu Jade — Faye Mata Download the Game https://t.co/b0xiOj21tD #HonkaiStarRail #StarRail #RobinSummeretto
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 4.0K interactions against 2.2M followers, an engagement rate of 0.186%. Measured over 66 original posts, its engagement rate beats 91% of 3,791 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 272K times each, and 1.48% of those impressions turn into an interaction. That is about 12.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 66 posts sampled, 98% carry an image or video, 18% are part of a thread and 64% link out. The account's strongest tracked post pulled 99K interactions, about 24x its own typical post. Recurring topics include #honkaistarrail, #starrail, #starrailgc2026.
- What is Honkai: Star Rail's engagement rate on X?
- Honkai: Star Rail (@honkaistarrail) has an engagement rate of 0.186%, based on the median interactions across 66 original posts from the last 30 days against 2,167,397 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.186%, Honkai: Star Rail sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @honkaistarrail have real engagement?
- Its engagement rate beats 91% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @honkaistarrail post?
- Most posts go out around 04:00 UTC, and Friday is its busiest day, at roughly 2.97 posts per day across the measured window.