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Google Health engagement report

@googlehealth - 407K followers on X

Measured over 1 original post from a 30-day window, last computed on September 29, 2026.

Engagement

Per follower
0.023%
of 407K followers
Per impression
0.837%
11K views on a typical post
Reach
2.72%
of its followers see a post
Typical post
91
interactions (median)
Saved
0.055%
6 bookmarks on a typical post
Posting rate
0.07/day
active 3% of days
Peak time
16:00 UTC
Tuesday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 91 interactions against 407K followers, an engagement rate of 0.023%. Posts are seen about 11K times each, and 0.837% of those impressions turn into an interaction. That is about 2.67% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 6.4K interactions, about 70x its own typical post. Recurring topics include #fitbitair, #pokemonsleep. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on September 29, 2026. Recurring tags: #fitbitair, #pokemonsleep.

Where this sits in the catalog

At 0.023%, Google Health sits above the 10th percentile of the 201,985 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.142%
p750.672%
p902.54%
p9982.5%
Engagement rate as a share of followers, across the 201,985 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,906 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.672%
90th percentile2.54%
99th percentile82.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 205 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • May 7, 202670x their median

    Get up close and personal with your health. On May 26, the Fitbit app becomes the #GoogleHealth app for both Android and iOS— combining the best of Fitbit tracking with the power of Google to create a more holistic wellness experience. Learn more: https://t.co/ABOOMCvA0J https://t.co/d7UAyE7YK6

    5.2K4694642122.2M viewsView on X
  • May 7, 202637x their median

    New dream team just dropped. Get the lowdown on everything #GoogleHealth announced today: https://t.co/tVl6HuDYMw

    3.0K2368056290K viewsView on X
  • May 8, 202618x their median

    Sweatproof. Breathable. Moisture-wicking. We call that a triple threat. Pre-order your @stephencurry30 Google #FitbitAir Special Edition https://t.co/NIyMjMrrtb https://t.co/ENn4rXOhZ3

    1.4K1115716150K viewsView on X
  • May 7, 202616x their median

    Gives new meaning to “light as a feather.” Pre-order your lightweight, smart, screenless Google #FitbitAir starting at $99.99¹: https://t.co/p4rzwfiAAY Available May 26. ¹Price varies depending on territory. https://t.co/xrK96AcaU7

    1.2K856660372K viewsView on X
  • May 6, 202611x their median

    Something’s in the air…

    9092261371.4M viewsView on X
  • May 21, 202611x their median

    It's happening! The #GoogleHealth app has started rolling out to Fitbit users. Look for the app on Android and iOS between now and May 26 ✨ Everything you need to know: https://t.co/m0Pj3pkRJT

    590383232863K viewsView on X
  • May 6, 202610x their median

    Get your wrist ready for 5.7.26

    8982618562K viewsView on X
  • Jun 4, 20269.2x their median

    We’ve loved seeing how people are styling, modifying, and accessorizing Google #FitbitAir already. Now, we’re officially releasing the hardware specs to help creators, makers, and accessory brands keep cooking: https://t.co/OKtHbHls1a

    744304613137K viewsView on X
  • May 15, 20269.0x their median

    Your goals are personal. Your guidance should be too. Check out the #GoogleHealth app on May 26 https://t.co/XyKQG4yRL8 https://t.co/281GXViCIB

    7444031558K viewsView on X
  • Aug 27, 20267.1x their median

    A wild Special Edition appeared! 🚨 The Google #FitbitAir¹ Special Edition #PokemonSleep² features a night-themed colorway and a custom label with Sleeping Pikachu. Track your sleep, then wake up to new discoveries in Pokémon Sleep. Catch yours early: https://t.co/36yAYpr0G3 https://t.co/PDnovGtG7U

    5485831738K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fitbitair#pokemonsleep

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 91 interactions against 407K followers, an engagement rate of 0.023%. Posts are seen about 11K times each, and 0.837% of those impressions turn into an interaction. That is about 2.67% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 16:00 UTC, and Tuesday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 6.4K interactions, about 70x its own typical post. Recurring topics include #fitbitair, #pokemonsleep. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Google Health's engagement rate on X?
Google Health (@googlehealth) has an engagement rate of 0.023%, based on the median interactions across 1 original posts from the last 30 days against 406,993 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.023%, Google Health sits above the 10th percentile of the 201,985 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @googlehealth have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @googlehealth post?
Most posts go out around 16:00 UTC, and Tuesday is its busiest day, at roughly 0.07 posts per day across the measured window.

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