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Gregg Carlstrom engagement report

@glcarlstrom - 128K followers on X

Measured over 29 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Middle of its size range
Per follower
0.104%
of 128K followers
Per impression
0.728%
18K views on a typical post
Reach
14.3%
of its followers see a post
Typical post
134
interactions (median)
Saved
0.119%
22 bookmarks on a typical post
Posting rate
2.1/day
active 50% of days
Peak time
07:00 UTC
Monday

A typical post picks up 134 interactions against 128K followers, an engagement rate of 0.104%. Measured over 29 original posts, its engagement rate beats 55% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 0.728% of those impressions turn into an interaction. That is about 14.4% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 07:00 UTC, and Monday is the busiest day of the week. Of the 29 posts sampled, 7% carry an image or video, 7% are part of a thread and 76% link out. The account's strongest tracked post pulled 808 interactions, about 6.0x its own typical post. Recurring topics include #iran, #gulf, #oott.

Measured over 29 original posts from a 30-day window, last computed on October 2, 2026. Recurring tags: #iran, #gulf, #oott.

Compared with accounts its own size

Gregg Carlstrom's engagement rate beats 55% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 33% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.104%, Gregg Carlstrom sits above the 25th percentile of the 205,152 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,152 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video7% of posts+111%+108% to +115%34K
Outbound link76% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 7% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 76% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 315 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 16, 20266.0x their median

    "A cloud region losing customer data because of an airstrike—I don't think that's ever happened before." https://t.co/hhkzDFU8XL

    579181163275K viewsView on X
  • Sep 16, 20264.6x their median

    The US fired not only 60-70 Patriot interceptors during that attack in Jordan last week, but also "more than a dozen" THAADs: "The expenditure is about what the US has used in a full week at other times in the war." https://t.co/EzieJf51Qf

    451139131584K viewsView on X
  • Sep 20, 20263.7x their median

    "While Trump focuses on oil, Hormuz remains shuttered to other commodities." - container ships down 94% compared to a year ago - cost of shipping a container from China to the UAE increased eightfold - shipments of everything from limestone to fertilizer down by more than half - businesses in the Gulf facing shortages: car dealers, for example, can't bring in new models "What the Americans are doing now is not viable long term... it's only focused on getting oil and gas out, it's not focused on getting cargo and commodities in." https://t.co/c0xb1nwg06

    3011836859K viewsView on X
  • Sep 23, 20263.2x their median

    WHITE HOUSE OFFICIAL: REPORTS OF US CONSIDERING DIESEL EXPORT BAN ARE “FAKE NEWS”

    323452141122K viewsView on X
  • Sep 15, 20262.3x their median

    Saudi wants British help in Yemen, MbS is flying to Cairo today presumably to ask Sisi for the same, and perhaps hoping for Turkish support as well Really shortlisting on experience here: it's a coalition of the previously routed https://t.co/sUkLz08WqH

    19572241426K viewsView on X
  • Sep 14, 20262.0x their median

    "The Houthi advance was aided because they were able to intercept the communications of Saudi-backed fighters... militants listened in on calls between their opponents' commanders, giving them insight into their plans. They were also able to speak directly to rival fighters on the ground, urging them to surrender." https://t.co/nqYfmGOSe5

    184733418K viewsView on X
  • Sep 28, 20261.9x their median

    New: UK counter terror police say they have released the five RAF Fairford suspects on bail Counter Terrorism Policing chief Laurence Taylor says: “To be very clear, this does not mean the investigation is over. They are subject to stringent conditions on their movement and contact with others. They absolutely remain under investigation as we explore multiple lines of enquiry.” “We are considering this from every possible angle,” Taylor said, “including, that this may be activity committed by proxies, or individuals either knowingly or unknowingly, working on behalf of a foreign state.”

    12150503879K viewsView on X
  • Sep 21, 20261.8x their median

    Didn't take long for Saudi to start redirecting oil through Hormuz rather than Yanbu (in fact, it was already underway before the pipeline hit): "A total ​of 18 tankers, mostly VLCCs carrying 34m barrels of crude, exited Hormuz in the week of September 13. Saudi accounted for half ​the exports." "Saudi oil moving through Hormuz averaged 2.9m bpd over the past ​six days, up from just 700,000 bpd in August." https://t.co/BMPX3oY1cC

    1646513452K viewsView on X
  • Sep 21, 20261.7x their median

    The world isn't just short of oil, but oil tankers as well: "Earlier this month, the cost of hiring an oil supertanker to load inside the Persian Gulf and transit the Strait of Hormuz topped $1m a day. That works out to $26 a barrel, or roughly a quarter of the crude's value." https://t.co/RrBaeJeHMo

    1635410628K viewsView on X
  • Sep 17, 20261.6x their median

    Interesting piece on how Iran is struggling to reroute trade via land borders while the American blockade idles its ports: "Hundreds of Iranian truck drivers are currently stuck at Iran's border with Pakistan, unable to send their goods... the same thing is happening at Iran's land borders with Turkey, Turkmenistan and Afghanistan." "In some cases, the overland bottlenecks and diversions now contribute as much as a third of the price for common goods once they reach Tehran... the cost of transporting one container from China to Iran costs $12,000 via land routes compared with $3,000 by sea." https://t.co/WHpEdPqEPY

    140617220K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#iran#gulf#oott#us

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 134 interactions against 128K followers, an engagement rate of 0.104%. Measured over 29 original posts, its engagement rate beats 55% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 0.728% of those impressions turn into an interaction. That is about 14.4% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 07:00 UTC, and Monday is the busiest day of the week. Of the 29 posts sampled, 7% carry an image or video, 7% are part of a thread and 76% link out. The account's strongest tracked post pulled 808 interactions, about 6.0x its own typical post. Recurring topics include #iran, #gulf, #oott.

What is Gregg Carlstrom's engagement rate on X?
Gregg Carlstrom (@glcarlstrom) has an engagement rate of 0.104%, based on the median interactions across 29 original posts from the last 30 days against 128,238 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.104%, Gregg Carlstrom sits above the 25th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @glcarlstrom have real engagement?
Its engagement rate beats 55% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @glcarlstrom post?
Most posts go out around 07:00 UTC, and Monday is its busiest day, at roughly 2.1 posts per day across the measured window.

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