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Carl Pei engagement report

@getpeid - 828K followers on X

Measured over 8 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Top quarter for its size
Per follower
0.222%
of 828K followers
Per impression
1.43%
129K views on a typical post
Reach
15.5%
of its followers see a post
Typical post
1.8K
interactions (median)
Saved
0.073%
94 bookmarks on a typical post
Posting rate
0.57/day
active 30% of days
Peak time
11:00 UTC
Friday

A typical post picks up 1.8K interactions against 828K followers, an engagement rate of 0.222%. Measured over 8 original posts, its engagement rate beats 85% of 3,809 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 129K times each, and 1.43% of those impressions turn into an interaction. That is about 15.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.57 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 8 posts sampled, 63% carry an image or video and 25% link out. The account's strongest tracked post pulled 6.7K interactions, about 3.6x its own typical post.

Measured over 8 original posts from a 30-day window, last computed on August 31, 2026. Recurring tag: #nothing.

Compared with accounts its own size

Carl Pei's engagement rate beats 85% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 61% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.222%, Carl Pei sits above the 50th percentile of the 36,960 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.435%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 36,960 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,518 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%73K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%102K
16:00 UTC-3%99K
17:00 UTC-2%92K
18:00 UTC-1%85K
19:00 UTC-2%80K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-2%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%233K
Monday0%292K
Tuesday-3%284K
Wednesday-1%253K
Thursday-2%246K
Friday-3%255K
Saturday+3%229K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jul 26, 20263.6x their median

    New product https://t.co/4imyScVZ8N

    6.4K112161201.3M viewsView on X
  • Aug 22, 20263.4x their median

    The details are not details. They make the design. Nothing OS 5.0 launches on 25 Aug, 11 BST. https://t.co/r0Nmx2JN1X

    5.8K22522554957K viewsView on X
  • Jun 3, 20262.9x their median

    Amazing brand ambassador https://t.co/ncMS3yACsI

    5.0K3313620106K viewsView on X
  • Jul 9, 20261.9x their median

    Our biggest bet in India yet: title sponsor of @RCBTweets, the reigning IPL champions. Six months on, they won it again. Over 400M watched the final. We built a limited RCB Edition of Phone (4b) to celebrate. Sold out in Bengaluru in under 2 hours. This is just the start. 🔴 https://t.co/JiNhf9vF8X

    3.3K139617126K viewsView on X
  • Aug 25, 20261.8x their median

    Nothing OS 5.0 launches in a few minutes. Tune in on Nothing’s YouTube channel to see what’s new. https://t.co/FGyAO7uo7h

    3.0K11311334166K viewsView on X
  • Aug 23, 20261.6x their median

    In Nothing OS 5.0, you can separate Notifications and Quick Settings, giving you faster access to what you need. More details on 25 Aug, 11am BST. https://t.co/RIL1T45LXj

    2.7K11418939225K viewsView on X
  • Jun 19, 2026

    Uber driver: Are you the CEO of Ear (1)? Can I take a selfie?

    2.3K32854113K viewsView on X
  • Aug 8, 2026

    What's the best software to read markdown files with? Want something lightweight with beautiful UI/UX. Obsidian is cool but feels too bloated.

    1.8K3129222479K viewsView on X
  • Jun 7, 2026

    First time properly testing Tesla FSD this past week. For those who haven't tried: enter a location on the map and the car takes you there automatically. v14.3.3 is wild. Parking still needs work, but the productivity gain is insane: calls, meetings, thinking, vibe coding ideas. You get used to it surprisingly fast. From now on, I'll only drive traditional cars mostly for fun, not because I have to.

    1.5K797015112K viewsView on X
  • Aug 26, 2026

    Nothing OS 5.0 is here. 🌎 Our biggest software update yet, with 80+ updates across design, personalisation, performance, and AI. With Nothing OS 5.0, the experience feels more refined, more personal, and more responsive. We’ve sharpened the design, and added more ways to customise your phone to improve everyday interactions, so they feel faster and more seamless. We’re also continuing to build AI with purpose, and solve for everyday utility. Open Beta starts today with Phone (3). Let us know what you think!

    1.4K86102866K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#nothing

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.8K interactions against 828K followers, an engagement rate of 0.222%. Measured over 8 original posts, its engagement rate beats 85% of 3,809 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 129K times each, and 1.43% of those impressions turn into an interaction. That is about 15.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.57 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 11:00 UTC, and Friday is the busiest day of the week. Of the 8 posts sampled, 63% carry an image or video and 25% link out. The account's strongest tracked post pulled 6.7K interactions, about 3.6x its own typical post.

What is Carl Pei's engagement rate on X?
Carl Pei (@getpeid) has an engagement rate of 0.222%, based on the median interactions across 8 original posts from the last 30 days against 828,305 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.222%, Carl Pei sits above the 50th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @getpeid have real engagement?
Its engagement rate beats 85% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @getpeid post?
Most posts go out around 11:00 UTC, and Friday is its busiest day, at roughly 0.57 posts per day across the measured window.

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