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GameStop engagement report

@gamestop - 1.9M followers on X

Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
1.28%
of 1.9M followers
Per impression
0.812%
2.9M views on a typical post
Reach
157.9%
of its followers see a post
Typical post
24K
interactions (median)
Saved
0.085%
2.5K bookmarks on a typical post
Posting rate
0.17/day
active 13% of days
Peak time
21:00 UTC
Monday

Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 24K interactions against 1.9M followers, an engagement rate of 1.28%. Posts are seen about 2.9M times each, and 0.812% of those impressions turn into an interaction. That is about 157.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 21:00 UTC, and Monday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 25% are part of a thread. The account's strongest tracked post pulled 287K interactions, about 12x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 4 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 1.28%, GameStop sits above the 75th percentile of the 36,521 accounts in this comparison. That places it in the top 25% band, which runs 0.434% to 2.10%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Apr 17, 202612x their median

    https://t.co/7M9bn9Qc5D

    247K31K18.2K73M viewsView on X
  • Dec 1, 20176.8x their median

    Gamestop looked me right in my face and told me my PS3 was worth $18

    128K29K7622.9KView on X
  • Jul 21, 20266.4x their median

    A rapper visited GameStop in Springfield, Pennsylvania to buy GTA V and Pokémon plush. Thank you for your business! https://t.co/yTjf4IK3pD

    143K6.7K2.2K1.3K6.3M viewsView on X
  • May 1, 20263.9x their median

    She's back, and so are the classics. https://t.co/RKrn5AZ9GR

    86K3.4K2.4K1.6K59M viewsView on X
  • Jul 1, 20261.9x their median

    A GameStop Customer in Columbus, Ohio traded his old Xbox 360 collection for over $1,000 in store credit. Left with new PS5 games and very happy! https://t.co/h6ihTeVlxz

    40K1.9K2.6K1.6K16M viewsView on X
  • Aug 17, 20261.8x their median

    A GameStop Customer in Clackamas, Oregon traded hundreds of broken consoles for $10,690.06 in store credit. Thanks for your junk, Josh! https://t.co/cQy2dvKFKQ

    40K9458903104.7M viewsView on X
  • Aug 3, 2026

    Stop beating it. Trade your busted controller in for the same credit as a working one until August 15. Only at GameStop. https://t.co/NGkjVunm3w

    28K1.7K1.2K1.1K15M viewsView on X
  • Mar 28, 2026

    https://t.co/Tsnl1xMAFP

    29K1.5K67531015M viewsView on X
  • May 6, 2026

    I’m selling stuff on eBay to pay for eBay https://t.co/REaITX9iXr

    21K3.0K2.6K7093.0M viewsView on X
  • Jun 23, 2026

    A Statement from GameStop https://t.co/ngYyxlyjfP

    20K1.4K8973212.5M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 24K interactions against 1.9M followers, an engagement rate of 1.28%. Posts are seen about 2.9M times each, and 0.812% of those impressions turn into an interaction. That is about 157.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 21:00 UTC, and Monday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 25% are part of a thread. The account's strongest tracked post pulled 287K interactions, about 12x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is GameStop's engagement rate on X?
GameStop (@gamestop) has an engagement rate of 1.28%, based on the median interactions across 4 original posts from the last 30 days against 1,858,229 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 1.28%, GameStop sits above the 75th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @gamestop have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @gamestop post?
Most posts go out around 21:00 UTC, and Monday is its busiest day, at roughly 0.17 posts per day across the measured window.

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