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Fashion engagement report

@fashion - 165K followers on X

Measured over 3 original posts from a 30-day window, last computed on October 23, 2026.

Engagement

Per follower
0.009%
of 165K followers
Per impression
2.29%
655 views on a typical post
Reach
0.4%
of its followers see a post
Typical post
15
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.1/day
active 10% of days
Peak time
03:00 UTC
Monday

Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 15 interactions against 165K followers, an engagement rate of 0.009%. Posts are seen about 655 times each, and 2.29% of those impressions turn into an interaction. That is about 0.398% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 03:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% link out. The account's strongest tracked post pulled 232 interactions, about 15x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 3 original posts from a 30-day window, last computed on October 23, 2026.

Where this sits in the catalog

At 0.009%, Fashion sits above the 10th percentile of the 204,798 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 03:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 03:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 03:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 138 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Mar 18, 202515x their median

    Amazon has added a Michael Kors storefront https://t.co/0NpxAuCC4O

    221961407.3K viewsView on X
  • Jul 7, 20265.1x their median

    Zendaya stuns in Givenchy by Alexander McQueen white gown from collection called The Search for the Golden Fleece and relevant Philip Treacy mask at The Odyssey premiere https://t.co/7YB0cP8yhf

    1757203.2K viewsView on X
  • May 16, 20263.7x their median

    Alysa Liu names Louis Vuitton’s newest House Ambassador earlier this month. She told Elle it feels "surreal" to be named a Louis Vuitton house ambassador, calling it an honor and a privilege https://t.co/qYMzZ8PjFn

    1637203.4K viewsView on X
  • Jul 23, 20263.5x their median

    Rock Shoe from Bravest Studios x Canyaon #rocks https://t.co/jVMks1u8y5

    349002.9K viewsView on X
  • Oct 16, 20262.7x their median

    Selena in Red Prada Gown: People gave Selena Gomez the look of the week for the red Prada gown she wore to the fourth annual Rare Impact Fund Benefit https://t.co/GOBuTloB4e

    43411602 viewsView on X
  • Mar 16, 20262.0x their median

    Fashion Deal: The Karl Lagerfeld Women's Short Sleeve Sequin Mesh Ruffle Hem A-line Dress is on sale for $105.99 (47% off) at Amazon #ad https://t.co/b78UmjmJ52

    1531113.4K viewsView on X
  • Mar 10, 2026

    Fashion Deal: The Guess Womens Luchia is on sale for $39.54 (60% off) at Amazon https://t.co/OtoLLl5nhU

    88603.2K viewsView on X
  • Nov 28, 2025

    Black Friday Fashion Deal: The COACH Lillie Carryall is $185.50 (30% off) at Amazon https://t.co/zBJz24NO7l

    106101.2K viewsView on X
  • Oct 15, 2026

    Kendall Jenner stars in a new shoot for Intimissimi modeling items from the Ultralight with Cashmere Collection https://t.co/v1cwSSutCz

    015001.6K viewsView on X
  • Dec 9, 2025

    Fashion Deal: The Michael Kors Womens Mandy Bootie is $9.99 (67% off) at Amazon https://t.co/ix1rzHiKqH

    85202.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 15 interactions against 165K followers, an engagement rate of 0.009%. Posts are seen about 655 times each, and 2.29% of those impressions turn into an interaction. That is about 0.398% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 03:00 UTC, and Monday is the busiest day of the week. Of the 3 posts sampled, 100% link out. The account's strongest tracked post pulled 232 interactions, about 15x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Fashion's engagement rate on X?
Fashion (@fashion) has an engagement rate of 0.009%, based on the median interactions across 3 original posts from the last 30 days against 164,767 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, Fashion sits above the 10th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @fashion have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @fashion post?
Most posts go out around 03:00 UTC, and Monday is its busiest day, at roughly 0.1 posts per day across the measured window.

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