fal engagement report
@fal - 70K followers on X
Measured over 28 original posts from a 30-day window, last computed on September 21, 2026.
Engagement
A typical post picks up 145 interactions against 70K followers, an engagement rate of 0.218%. Measured over 28 original posts, its engagement rate beats 62% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 1.01% of those impressions turn into an interaction. That is about 20.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 28 posts sampled, 93% carry an image or video, 82% are part of a thread and 18% link out. The account's strongest tracked post pulled 1.1K interactions, about 7.3x its own typical post.
Measured over 28 original posts from a 30-day window, last computed on September 21, 2026.
Compared with accounts its own size
fal's engagement rate beats 62% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.218%, fal sits above the 50th percentile of the 205,582 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.679%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 18:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 93% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 18% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 93% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 18% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 318 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 11, 20267.3x their median
Introducing H3 Max Camera Controls, the world's fastest 3D video model. Turn a single viewpoint into a navigable 3D scene in less than 3 seconds. Set the horizontal and vertical camera angle in degrees, and H3 Max Camera Controls moves through the scene while preserving geometry, position, and materials across perspectives. Fast enough to control the camera in real time.
- Sep 18, 20266.4x their median
H3 Max Lip Sync is now live on fal. Upload one photo and one audio clip and get back a lip-synced video in seconds, with natural expression and movement, in any language. In our evals, H3 Max Lip Sync ranks #1 for both quality and speed, with a median generation time of just 11 seconds. Try it now on fal.
- Sep 9, 20264.6x their median
One image. Every angle. Rendered under 3 seconds. Multi-angle is now live for H3 Max on fal Set the horizontal and vertical camera angle in degrees and H3 Max moves through the scene from a single viewpoint. Shape, position, and materials stay put as the perspective changes, so the angles read as the same moment rather than separate generations.
- Sep 7, 20264.3x their median
Native, real-time Full HD (1080p) generation is now available for the H3 Max family! Both H3 Max and H3 Max Turbo now generate video in Full HD in real time, meaning 5 seconds of video in under 5 seconds of generation time, with more detail in every frame. https://t.co/WD7vVLzdJh
- Sep 10, 20262.5x their median
FLUX 3 Video Edit is now live on fal - One prompt and the clip changes: swap a character, rebuild the background, restyle the shot, rewrite the dialogue - Lip sync follows the new dialogue automatically, including translations - Change colors, materials, and visual effects, or alter the events of a clip entirely
- Sep 15, 20262.5x their median
fal Agent now has a new $50/month tier for people who want to experiment. With H3 Max, a 5-second 768p video costs $0.20 and generates in under 3 seconds. We want more people to be able to build and experiment at that speed. fal Agent gives you one workspace for every image, video, and 3D model on fal. It chooses the right model for each task while keeping your characters and references consistent across models. The full $50 comes back as fal credits, usable across Agent, Playground, and anywhere on fal. Unspent credits roll over.
- Sep 19, 20261.9x their median
We're excited to share that Seedance 2.5 is now available on US-hosted infrastructure on fal. This follows the availability of US-hosted Seedance 2.0 on fal last week, bringing even more of the latest generative media models to US customers. For customers who want face restrictions lifted, our team can support you through the appropriate process. Build securely on fal.
- Sep 8, 2026
Phota Identity v2 by PhotaLabs is now live on fal. Create a persistent identity once, then use it across supported image models. Phota Identity is for anyone building premium content, digital twins, or brand content at scale. - SOTA identity preservation across expressions, poses, skin tones, lighting, outfits, and scenes - Personal models from as few as 5 photos, ready in about a minute - More creative control without losing the person’s identity
- Sep 9, 2026
Ad Delayer from @bria_ai_ is now live on fal - Recovers a layered, editable composition from a finished flat ad - Headlines come back as SVG text, so localizing a variant is a structural edit, not a re-creation - Layers arrive typed and ordered https://t.co/cWWGKGZGr1
- Sep 8, 2026
GPT Image 2.5 is now available on fal - Edits scoped precisely to the instruction, leaving subject, composition, and background untouched. - Reference subjects stay recognizable across new settings and styles. - Consistency holds across long editing sessions without quality drifting.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 145 interactions against 70K followers, an engagement rate of 0.218%. Measured over 28 original posts, its engagement rate beats 62% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 1.01% of those impressions turn into an interaction. That is about 20.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.6 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 18:00 UTC, and Thursday is the busiest day of the week. Of the 28 posts sampled, 93% carry an image or video, 82% are part of a thread and 18% link out. The account's strongest tracked post pulled 1.1K interactions, about 7.3x its own typical post.
- What is fal's engagement rate on X?
- fal (@fal) has an engagement rate of 0.218%, based on the median interactions across 28 original posts from the last 30 days against 69,636 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.218%, fal sits above the 50th percentile of the 205,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @fal have real engagement?
- Its engagement rate beats 62% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @fal post?
- Most posts go out around 18:00 UTC, and Thursday is its busiest day, at roughly 2.57 posts per day across the measured window.