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Evernote engagement report

@evernote - 373K followers on X

Measured over 3 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Per follower
0.017%
of 373K followers
Per impression
0.68%
9.6K views on a typical post
Reach
2.56%
of its followers see a post
Typical post
65
interactions (median)
Saved
0.105%
10 bookmarks on a typical post
Posting rate
0.1/day
active 10% of days
Peak time
16:00 UTC
Wednesday

Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 65 interactions against 373K followers, an engagement rate of 0.017%. Posts are seen about 9.6K times each, and 0.68% of those impressions turn into an interaction. That is about 2.56% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 247 interactions, about 3.8x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 3 original posts from a 30-day window, last computed on October 2, 2026.

Where this sits in the catalog

At 0.017%, Evernote sits above the 10th percentile of the 213,098 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 213,098 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,393 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 427 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jan 19, 20263.8x their median

    Evernote v11 is here! 🚀 Now, everyone can try our latest features: 🧠 AI Assistant 🔍 Semantic Search 📝 AI Meeting Notes Plus, improvements to core workflows like navigation and editing. We're excited to kick off the new year with v11, which marks a new chapter for Evernote. Stay tuned for even more development and innovation ahead. 💚 Evernote v11 is currently rolling out to all users. To start using it now, download it directly at https://t.co/DMTIUeKR0W.

    16823411534K viewsView on X
  • Aug 14, 20261.9x their median

    🔌 Evernote MCP is now available Connect Evernote to AI tools like Claude, ChatGPT, and Cursor, so your notes can play a bigger role in the workflows you already use. Bring Evernote context into conversations, create and update content, and keep everything connected back to your account. Users with a paid subscription can get started with the MCP here: https://t.co/sRFpzPmAW5

    87821616K viewsView on X
  • Jan 27, 20261.9x their median

    You’ve heard about Evernote v11, now see it in action. ⚡📹 Watch Product Lead @fedesimio demo the new AI Assistant, Semantic Search, and AI Meeting Notes, and share the story of how Evernote got to v11. We’re excited to start this new chapter together. V11 is available for everyone—update your app or download it at https://t.co/DMTIUeKR0W. 💚

    66946122K viewsView on X
  • Dec 2, 20251.8x their median

    At Evernote, we've always prioritized security...now we've got the certificate to prove it! That's right, Evernote is now ISO 27001 certified 🎉 ISO 27001 is the leading international standard for information security—it's an official recognition of the many steps we take to safeguard your data, such as robust security controls, ongoing risk assessments, and continuous improvements. None of this would be possible without our security team and their continued dedication to Evernote’s cybersecurity, risk management, and resilience. 💚 We’re proud to have your achievements officially recognized. Learn more about Evernote’s security here: https://t.co/Ftq8AdF3fJ

    86816211K viewsView on X
  • Jul 22, 20261.5x their median

    💚 Since v11 launched in January, we’ve shipped 115+ improvements across the Editor, AI, audio, and mobile. From Tabs and inline formatting tools to better audio transcription, AI Prompts, and AI Assistant on mobile, here’s a quick look at some of the highlights. Watch the recap video, read the blog, and explore the full list of improvements from January through June 2026. 📝 Blog: https://t.co/o9r1WGnWhQ 🔎 Full list of improvements: https://t.co/zOzHGCqDPi

    66624214K viewsView on X
  • May 8, 20261.5x their median

    We’ve been hearing your requests for an MCP... and it’s officially in the works! ⚙️ 🔔 Join the waitlist and share your ideas to help shape what we build: https://t.co/Au9Ngy07LK.

    64131748.4K viewsView on X
  • Sep 18, 2026

    Do more with PDFs in Evernote 📂 As of this week, the new PDF editor lets you: 🔀 Rearrange, rotate, and delete pages or insert blank ones 🖇️ Merge PDFs or extract selected pages into a separate PDF 🎨 Draw, highlight, add and format text, and erase annotations 🚫 Permanently redact sensitive content, removing it from the file you can share it safely Available on Desktop and Web from version 11.34.8.

    7691119.6K viewsView on X
  • Mar 30, 2026

    Tabs are here 🤩 Open multiple notes in tabs and switch between them instantly without losing your place. Watch the video to see how to quickly open and manage tabs using your mouse or keyboard shortcuts. Plus, you can easily spot when a recording is running thanks to the red flashing dot on the tab. 🔴 💡 Ask AI Assistant for more helpful tips.

    6471116.8K viewsView on X
  • Jun 18, 2026

    ✍️ Keep your favorite formatting tools available inline The inline toolbar on Desktop is now fully customizable. Add the tools you use most, remove the ones you don't, and tailor the writing experience to your workflow.

    5621929.7K viewsView on X
  • Dec 22, 2025

    ⚡ We shipped 160+ improvements in 2025. Next up: releasing v11 in early 2026! 🎉 Read the full recap of this year’s product improvements on our blog ➡️ https://t.co/ExArkjH2t4 Here’s a snapshot of what's new: 🎨 Create content faster in the Editor with expanded slash commands, better Markdown support, and a smarter Insert menu. 🧠 Stay in your flow using Focus mode, inline calculations, and a smoother audio recording experience. ⚡ Find things faster thanks to a better search experience with clearer in-note matches and improved filtering. 💡A smoother experience with multi-note selection on Mobile, improved note headers, and better display options for pasted links. Thanks for bringing your projects, plans, and ideas to life with Evernote this year. We can’t wait to bring you v11 and see what you create next. 💚 Previews of the new AI features (AI Assistant, Semantic Search, and AI Meeting Notes) are available for paying customers in v10—we’re putting the final touches on them now. See you in 2026! 🚀

    5499621K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 65 interactions against 373K followers, an engagement rate of 0.017%. Posts are seen about 9.6K times each, and 0.68% of those impressions turn into an interaction. That is about 2.56% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 247 interactions, about 3.8x its own typical post. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Evernote's engagement rate on X?
Evernote (@evernote) has an engagement rate of 0.017%, based on the median interactions across 3 original posts from the last 30 days against 372,877 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.017%, Evernote sits above the 10th percentile of the 213,098 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @evernote have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @evernote post?
Most posts go out around 16:00 UTC, and Wednesday is its busiest day, at roughly 0.1 posts per day across the measured window.

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