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E! Entertainment engagement report

@eentertainment - 3.2M followers on X

Measured over 61 original posts from a 30-day window, last computed on August 20, 2026.

Engagement

Bottom quarter for its size
Per follower
0%
of 3.2M followers
Per impression
0.1%
12K views on a typical post
Reach
0.38%
of its followers see a post
Typical post
12
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
2.07/day
active 53% of days
Peak time
02:00 UTC
Wednesday

A typical post picks up 12 interactions against 3.2M followers, an engagement rate of 0%. Measured over 61 original posts, its engagement rate beats 11% of 1,003 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 12K times each, and 0.1% of those impressions turn into an interaction. That is about 0.381% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 02:00 UTC, and Wednesday is the busiest day of the week. Of the 61 posts sampled, 100% carry an image or video and 11% link out. The account's strongest tracked post pulled 139 interactions, about 12x its own typical post. Recurring topics include #cocktailwars, #annapigeon, #howimetyourmother.

Measured over 61 original posts from a 30-day window, last computed on August 20, 2026. Recurring tags: #cocktailwars, #annapigeon, #howimetyourmother.

Compared with accounts its own size

E! Entertainment's engagement rate beats 11% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 8% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, E! Entertainment sits below the 10th percentile of the 9,789 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.

p100.001%
p250.006%
p50 (median)0.046%
p750.319%
p902.64%
p99357.2%
Engagement rate as a share of followers, across the 9,789 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 446,562 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.319%
90th percentile2.64%
99th percentile357.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+79%+73% to +85%5.8K
Outbound link11% of posts-49%-50% to -47%6.1K
Typical length--7%-8% to -5%9.0K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 11% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 110 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 15, 202612x their median

    Charlotte's "NO" gets me every time 😭😭😭 Sex and the City is playing on E! https://t.co/qlRUPskTE3

    12564439K viewsView on X
  • Aug 8, 202610x their median

    The wait's finally over! The series premiere of #AnnaPigeon starts NOW on @USANetwork! https://t.co/yKfCqzDVDQ

    8927518.4K viewsView on X
  • Jul 14, 20269.6x their median

    Prepare to be shaken, stirred, and served. 🍸 #CocktailWars hosted by #LanceBass and #JoeyFatone premieres August 18 on E! https://t.co/Y9GnsAaeWW

    22876011K viewsView on X
  • Aug 12, 20267.3x their median

    "I've never seen Miranda Priestly and Kris Jenner in the same room 🤨 Relive your favorite #KUWTK moments at the link: https://t.co/bPnjc1okAy " https://t.co/HbWuVX88by

    8151142K viewsView on X
  • Aug 5, 20264.5x their median

    Life's never dull when Anna's around. Watch a special presentation of @USANetwork's new series, #AnnaPigeon, this Friday at 10/9c on E! https://t.co/3s0bdPBWXj

    44100012K viewsView on X
  • Aug 10, 20262.8x their median

    Proud of you, Marshall 🤣 Watch #HowIMetYourMother Tuesdays on E! https://t.co/7If2h7P3dn

    3040016K viewsView on X
  • Aug 16, 20262.3x their median

    Lance and Joey definitely know Gen Z phrases 😂 #CocktailWars premieres Tuesday at 10/9c on E! https://t.co/m1K6DehE3o

    2232124K viewsView on X
  • Aug 5, 20262.2x their median

    This gets me through the day tbh 😭 #TheHelp is playing this month on E! https://t.co/nyO5iAgO12

    2231016K viewsView on X
  • Aug 10, 20262.1x their median

    Between Joey and Lance, who is most likely to... 👀 #CocktailWars premieres August 18 on E! https://t.co/Q9ThHVtQQ7

    1762016K viewsView on X
  • Aug 7, 20261.9x their median

    MAYBE IF YOU HAD A BUSINESS..... Your favorite #KUWTK moments are streaming at the link: https://t.co/yln1vGe3b2 https://t.co/J0uzyGNjpO

    1733022K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#cocktailwars#annapigeon#howimetyourmother#kuwtk#grownups

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 12 interactions against 3.2M followers, an engagement rate of 0%. Measured over 61 original posts, its engagement rate beats 11% of 1,003 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 12K times each, and 0.1% of those impressions turn into an interaction. That is about 0.381% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 02:00 UTC, and Wednesday is the busiest day of the week. Of the 61 posts sampled, 100% carry an image or video and 11% link out. The account's strongest tracked post pulled 139 interactions, about 12x its own typical post. Recurring topics include #cocktailwars, #annapigeon, #howimetyourmother.

What is E! Entertainment's engagement rate on X?
E! Entertainment (@eentertainment) has an engagement rate of 0%, based on the median interactions across 61 original posts from the last 30 days against 3,152,383 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, E! Entertainment sits below the 10th percentile of the 9,789 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @eentertainment have real engagement?
Its engagement rate beats 11% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @eentertainment post?
Most posts go out around 02:00 UTC, and Wednesday is its busiest day, at roughly 2.07 posts per day across the measured window.

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