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家電とリフォームのエディオン【公式】 engagement report

@edion_PR - 427K followers on X

Measured over 62 original posts from a 30-day window, last computed on September 26, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 427K followers
Per impression
0.329%
15K views on a typical post
Reach
3.47%
of its followers see a post
Typical post
48
interactions (median)
Saved
0.014%
2 bookmarks on a typical post
Posting rate
3.63/day
active 87% of days
Peak time
12:00 UTC
Friday

A typical post picks up 48 interactions against 427K followers, an engagement rate of 0.011%. Measured over 62 original posts, its engagement rate beats 36% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.329% of those impressions turn into an interaction. That is about 3.45% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 62 posts sampled, 100% carry an image or video, 55% are part of a thread and 34% link out. The account's strongest tracked post pulled 28K interactions, about 584x its own typical post. Recurring topics include #エディオン, #いいなちゃん, #エディオン女子陸上競技部.

Measured over 62 original posts from a 30-day window, last computed on September 26, 2026. Recurring tags: #エディオン, #いいなちゃん, #エディオン女子陸上競技部.

Compared with accounts its own size

家電とリフォームのエディオン【公式】's engagement rate beats 36% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 23% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, 家電とリフォームのエディオン【公式】 sits above the 10th percentile of the 205,475 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link34% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 34% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 188 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 1, 2026584x their median

    \フォロー&リポストで当たる✨/ エディオンPB『e angle』の電気ケトル をプレゼント🎁 コロンとした形とくすみカラーが素敵♪ 毎日のほっと一息に嬉しい安心設計です☕️ 毎日のティータイムにいかがですか? ▼応募方法 ① @edion_PR をフォロー ② 本投稿をリポスト ③ 欲しい色をリプライ https://t.co/3APIVq4Zbp

    4.6K14K8.8K357335K viewsView on X
  • Aug 28, 2026490x their median

    \エディオンスーパーSALE!決算還元/ えらべるPayが合計500名様に当たる🎁 7日目♬ 8/31まで毎日チャレンジOK! 🥇1等 1,000円分 🥈2等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/58gDtyBlkC 最大1万円分当たるエディオンジャンボもお見逃しなく😊

    3.4K20K135542K viewsView on X
  • Sep 20, 2026429x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日5日目♬ 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.8K17K196120K viewsView on X
  • Sep 18, 2026428x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日3日目♬ 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.7K17K2212117K viewsView on X
  • Sep 22, 2026426x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日7日目♬ 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.7K17K187115K viewsView on X
  • Sep 19, 2026421x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日4日目! 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.7K16K2213123K viewsView on X
  • Sep 21, 2026420x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日6日目! 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.7K16K277115K viewsView on X
  • Sep 17, 2026419x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな)名様にその場で当たる✨9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/dSsrwWvzQ5 https://t.co/Y3zz9YL1pr

    3.4K17K216191K viewsView on X
  • Sep 23, 2026410x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日8日目! 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.6K16K283110K viewsView on X
  • Sep 24, 2026399x their median

    最大1万円分!いいなちゃんの決算大還元🎁 えらべるPayが期間中合計1,170(いいな) 名様にその場で当たる✨本日9日目♬ 9/30まで毎日チャレンジOK! 🥇1等 10,000円分 🥈2等 1,000円分 🥉3等 200円分 ▼応募 ① @edion_PR をフォロー ② この投稿をリポスト ③ 結果を見る↓ https://t.co/Sovvh3Hkto

    3.5K16K15499K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#エディオン#いいなちゃん#エディオン女子陸上競技部#レゴセール#レゴブロッククリアランスセール

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 48 interactions against 427K followers, an engagement rate of 0.011%. Measured over 62 original posts, its engagement rate beats 36% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 0.329% of those impressions turn into an interaction. That is about 3.45% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Friday is the busiest day of the week. Of the 62 posts sampled, 100% carry an image or video, 55% are part of a thread and 34% link out. The account's strongest tracked post pulled 28K interactions, about 584x its own typical post. Recurring topics include #エディオン, #いいなちゃん, #エディオン女子陸上競技部.

What is 家電とリフォームのエディオン【公式】's engagement rate on X?
家電とリフォームのエディオン【公式】 (@edion_PR) has an engagement rate of 0.011%, based on the median interactions across 62 original posts from the last 30 days against 427,403 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, 家電とリフォームのエディオン【公式】 sits above the 10th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @edion_PR have real engagement?
Its engagement rate beats 36% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @edion_PR post?
Most posts go out around 12:00 UTC, and Friday is its busiest day, at roughly 3.63 posts per day across the measured window.

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