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EastAfricaTV engagement report

@eastafricatv - 2.1M followers on X

Measured over 284 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Middle of its size range
Per follower
0.005%
of 2.1M followers
Per impression
0.93%
11K views on a typical post
Reach
0.54%
of its followers see a post
Typical post
104
interactions (median)
Saved
0.018%
2 bookmarks on a typical post
Posting rate
10.13/day
active 100% of days
Peak time
13:00 UTC
Thursday

A typical post picks up 104 interactions against 2.1M followers, an engagement rate of 0.005%. Measured over 284 original posts, its engagement rate beats 27% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 0.93% of those impressions turn into an interaction. That is about 0.539% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 284 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 655 interactions, about 6.3x its own typical post. Recurring topics include #habari, #michezo, #dadaz.

Measured over 284 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #habari, #michezo, #dadaz.

Compared with accounts its own size

EastAfricaTV's engagement rate beats 27% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 48% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, EastAfricaTV sits above the 10th percentile of the 156,027 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.1%
Engagement rate as a share of followers, across the 156,027 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 25,983 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link3% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 3% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 715 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 24, 20266.3x their median

    #HABARI Mwenyekiti wa Chama Cha Demokrasia na Maendeleo CHADEMA Tundu Lissu, amepandishwa kizimbani tayari kuendelea kufanya final submission (Mawasilisho ya mwisho) katika kesi ya uhaini inayomkabili. Lissu ambaye alianza kuwasilisha Mawasiliano hayo Jana Septemba 23, anatarajia kumaliza leo kabla ya upande wa Jamhuri kuanza kuwasilisha Mawasiliano yao ambayo. #EastAfricaTv #TogetherTunawakilisha

    607408027K viewsView on X
  • Aug 27, 20265.8x their median

    Niffer anatuambia ukaribu uliopo kati yake na Msemaji wa Klabu ya Yanga @alikamwe ambaye anamlipia bili zake wanapotoka pamoja. #EastAfricaTV #TogetherTunawakilisha https://t.co/4YNGx47d5n

    5561523564K viewsView on X
  • Sep 18, 20265.5x their median

    #HABARI Baraza la Mitihani la Tanzania (NECTA) na Wizara ya Elimu Tanzania wametia mabadiliko rasmi ya elimu ya msingi ambapo wanafunzi waliopo Darasa la Tano mwaka huu (2026) wanatarajiwa kumaliza elimu ya msingi mwaka ujao wa 2027 wakiwa Darasa la Sita. Kwa mujibu wa taarifa ya leo Septemba 18, 202- iliyotolewa na NECTA, mabadiliko hayo yanatokana na utekelezaji wa Sera Mpya ya Elimu na Mafunzo ya Mwaka 2014 (Toleo la 2023), ambayo imepunguza muda wa elimu ya msingi kutoka miaka saba hadi miaka sita yaani kuanzia Darasa la 1 hadi la 6. NECTA imeitaja 2027 kama mwaka wa Mpito ambapo wanafunzi hawatasoma Darasa la Saba, badala yake, watafanya Mtihani wa Kumaliza Elimu ya Msingi (PSLE) wakiwa Darasa la Sita mnamo mwaka 2027 na kisha kujiunga na Kidato cha Kwanza mwaka 2028. #EastAfricaTv #TogetherTunawakilisha

    5181826640K viewsView on X
  • Oct 1, 20265.3x their median

    Joseph Mbilinyi @TheRealJongwe 'Mr II Sugu' anasema utajiri wake wa sasa hauzidi Dola Milioni 10 sawa na Tsh Bilioni 26. Sugu ameweka wazi hilo kufuatia taarifa ya chanzo kimoja mitandoni kuweka ana utajiri wa Dola Milioni 50 mpaka 150 zilizosababishwa na uwekezaji, muziki, biashara na siasa. "Nimeikuta hii ONLINE leo, nawashukuru ila naomba niseme wazi estimation yao sio ya kweli. My true WEALTH pamoja na my wifey @happiness_.mbilinyi as of now haizidi 10mil USD only" ameandika Sugu Vipi utajiri wako wa sasa ni kiasi gani? #EastAfricaTV #TogetherTunawakilisha

    5191812237K viewsView on X
  • Aug 13, 20265.1x their median

    #HABARI Sauti za Wanachama wa Chama Cha Demokrasia na Maendeleo (CHADEMA) zimetawala mahakamani zikisema Free Tundu Lissu,katiba mpya. #EastAfricaTv #TogetherTunawakilisha https://t.co/DwoIiQmM6J

    478502218K viewsView on X
  • Sep 29, 20264.7x their median

    #AGIZO Mkuu wa Wilaya ya Ubungo Albert Msando ametoa akizo kwa wenye mabasi katika kituo kikuu cha Mabasi Magufuli kuondoa magari yao na kuyapeleka yadi kwao hata kama yana abiria. Msando ametoa agizo hilo mara baada ya kuwasili katika kituo hicho cha mabasi kufuatia mgomo wa madereva wa mabasi unaoendelea wakipinga mfumo wa kukatwa pointi. #EastAfricaTv #TogetherTunawakilisha

    4381131564K viewsView on X
  • Oct 4, 20264.5x their median

    #HABARI ‘’Tumekuja kwenu kuwaomba, ungeni chama hiki mkono. Leo mnalalamikia sehemu mablimbali, tukinyamaza watawaondoa kote huko walete wazungu hapa. Kwa hiyo kama CHADEMA ipo inawasemea ndio maana mpaka leo hawajawauza’’, Makamu Mwenyekiti wa Chama cha Demokrasia na Maendeleo (CHADEMA) Bara, John Heche. #EastAfricaTv #TogetherTunawakilisha

    417444116K viewsView on X
  • Sep 26, 20264.3x their median

    Unaambiwa EL NINO sio mvua kama wengi wanavyodhani, zaidi msikilize mtaalamu hapa. #MJADALA #SautiZaWananchi https://t.co/luaa1e7kUq

    4142311438K viewsView on X
  • Sep 8, 20264.3x their median

    #HABARI Jeshi la Polisi Dar es Salaam linamshikilia Conrad Agonza Kayoza, mwenye umri wa miaka 35, kwa tuhuma za kumshambulia kwa ngumi na mateke askari wa Usalama Barabarani aliyekuwa akitekeleza majukumu yake eneo la Lugalo, Kinondoni. Tukio hilo limetokea leo Septemba 8, 2026, majira ya saa 1:30 asubuhi katika Barabara ya Bagamoyo, ambapo Askari Polisi namba F.8886 SGT Andrew aliwaelekeza madereva kutotumia Service Road nje ya utaratibu, ikiwemo gari aina ya Toyota Runx lenye namba T 455 EER. Polisi imesema baada ya kusimamishwa, Conrad alishuka kwenye gari na kuanza kumshambulia askari huyo. Baadaye mtuhumiwa naye alishambuliwa na wananchi waliokuwa eneo hilo, kabla ya kupelekwa hospitalini kwa matibabu. Jeshi la Polisi limesema mtuhumiwa atahojiwa kwa kina baada ya kupata nafuu ili hatua za kisheria zichukuliwe, huku likitoa onyo kali kuwa halitasita kuchukua hatua dhidi ya mtu au kundi lolote litakalowashambulia askari wakati wakitekeleza majukumu yao. #EastAfricaTv #TogetherTunawakilisha

    35816661156K viewsView on X
  • Sep 28, 20264.2x their median

    #HABARI Tundu Lissu ameendelea kuwasilisha hoja za utetezi katika kesi ya uhaini, akidai kuwa ushahidi uliopo Mahakamani unaibua mashaka makubwa na ya msingi kuhusu kesi ya upande wa mashitaka. Lissu amesema Shahidi wa Kwanza, George Bagyem, ndiye aliyeamua kufunguliwa kwa faili la uhaini siku nne baada ya kuonyeshwa video ya mkutano wake, bila kwanza kuomba mwongozo kutoka kwa wakubwa wake. Lissu ameiomba Mahakama kuangalia kumbukumbu za ushahidi huo, akisisitiza kuwa hatua hiyo ilichukuliwa bila ushauri wa ZPC wala DCI Kingai. #EastAfricaTv #TogetherTunawakilisha

    414171121K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#habari#michezo#dadaz#eastafricatv#togethertunawakilisha

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 104 interactions against 2.1M followers, an engagement rate of 0.005%. Measured over 284 original posts, its engagement rate beats 27% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 11K times each, and 0.93% of those impressions turn into an interaction. That is about 0.539% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 10.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 284 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 655 interactions, about 6.3x its own typical post. Recurring topics include #habari, #michezo, #dadaz.

What is EastAfricaTV's engagement rate on X?
EastAfricaTV (@eastafricatv) has an engagement rate of 0.005%, based on the median interactions across 284 original posts from the last 30 days against 2,065,193 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, EastAfricaTV sits above the 10th percentile of the 156,027 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @eastafricatv have real engagement?
Its engagement rate beats 27% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @eastafricatv post?
Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 10.13 posts per day across the measured window.

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