EastAfricaTV engagement report
@eastafricatv - 2.1M followers on X
Measured over 82 original posts from a 30-day window, last computed on August 20, 2026.
Engagement
A typical post picks up 80 interactions against 2.1M followers, an engagement rate of 0.004%. Measured over 82 original posts, its engagement rate beats 30% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.686% of those impressions turn into an interaction. That is about 0.566% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 82 posts sampled, 99% carry an image or video, 6% are part of a thread and 10% link out. The account's strongest tracked post pulled 532 interactions, about 6.7x its own typical post. Recurring topics include #habari, #dadaz, #michezo.
Measured over 82 original posts from a 30-day window, last computed on August 20, 2026. Recurring tags: #habari, #dadaz, #michezo.
Compared with accounts its own size
EastAfricaTV's engagement rate beats 30% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 44% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.004%, EastAfricaTV sits above the 10th percentile of the 9,981 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.007%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.007% |
| 50th percentile | 0.047% |
| 75th percentile | 0.325% |
| 90th percentile | 2.60% |
| 99th percentile | 357.9% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 15K |
| 01:00 UTC | +4% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -5% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 17K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 29K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 30K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 24K |
| 20:00 UTC | 0% | 22K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 17K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +8% | 59K |
| Monday | +8% | 72K |
| Tuesday | +1% | 94K |
| Wednesday | -4% | 78K |
| Thursday | -3% | 71K |
| Friday | -5% | 73K |
| Saturday | +2% | 64K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 99% of posts | +79% | +73% to +85% | 5.8K |
| Outbound link | 10% of posts | -49% | -50% to -47% | 6.1K |
| Typical length | - | +13% | +10% to +15% | 6.4K |
- 99% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 10% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
- Its average post runs 610 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 13% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 13, 20266.7x their median
#HABARI Sauti za Wanachama wa Chama Cha Demokrasia na Maendeleo (CHADEMA) zimetawala mahakamani zikisema Free Tundu Lissu,katiba mpya. #EastAfricaTv #TogetherTunawakilisha https://t.co/DwoIiQmM6J
- Aug 13, 20264.4x their median
#HABARI Makamu Mwenyekiti wa CHADEMA Bara, John Heche, amekutana na kufanya mazungumzo na Wenyeviti wa CHADEMA kutoka mikoa yote nchini katika kikao kilichofanyika mkoani Dodoma. Mkutano huo umefanyika leo, Agosti 13, 2026, ukiwakutanisha viongozi wa chama kutoka maeneo mbalimbali ya Tanzania Bara. Kwa mujibu wa taarifa hiyo, mazungumzo hayo yalihusisha wenyeviti wote wa mikoa ya CHADEMA nchini. Taarifa haikueleza kwa kina ajenda au maamuzi yaliyofikiwa katika kikao hicho. #EastAfricaTv #TogetherTunawakilisha
- Aug 10, 20264.0x their median
#HABARI Makamu wa Rais wa Jamhuri ya Muungano wa Tanzania Mhe. Balozi Dkt. Emmanuel Nchimbi amemtembelea na kumjulia hali, Rais Mstaafu wa Awamu ya Nne wa Jamhuri ya Muungano wa Tanzania Mhe. Dkt. Jakaya Mrisho Kikwete, katika makazi yake, Kawe Jijini Dar es Salaam, leo tarehe 10 Agosti 2026. #EastAfricaTv #TogetherTunawakilisha
- Aug 18, 20263.9x their median
Muonekano mpya wa mtangazaji Salama Jabir @EceJay baada ya kuondoa nywele zake kichwani! Comment alama ya moto ila angalia usiunguze page yetu kama umeipenda hii style mpya ya Salama 👇 #EastAfricaTV #TogetherTunawakilisha https://t.co/ylBWNyrhyw
- Aug 11, 20263.9x their median
#MICHEZO: "Wachezaji wa sasa wameweka pesa mbele zaidi kuliko kupenda timu walizopo, Simba kwa sasa wanatakiwa kupata mbadala wa Mwalimu" - Dua Said - Mchezaji wa zamani wa Simba @kibezedon #Michezo #Hainakuchoka #EastAfricaTV https://t.co/1ZkJBgvokA
- Aug 9, 20263.7x their median
#HABARI Chama cha Demokrasia na Maendeleo (CHADEMA) kimetangaza kuwa shauri la uhaini linalomkabili Mwenyekiti wake, Tundu Lissu, litaendelea kusikilizwa kesho, Jumatatu Agosti 10, 2026 kuanzia saa 3:00 asubuhi. Kwa mujibu wa taarifa hiyo, kesi hiyo itasikilizwa katika Mahakama Kuu ya Tanzania, Masjala ya Dar es Salaam, na imepangwa kuendelea kwa mfululizo hadi Septemba 7, 2026. CHADEMA imewahimiza wanachama, wapenzi wa chama, wadau wa demokrasia na wananchi kujitokeza mahakamani kushuhudia mwenendo wa kesi hiyo, ikieleza kuwa imevuta hisia na ufuatiliaji mkubwa nchini. Taarifa hiyo imetolewa leo, Agosti 9, 2026, na Mkurugenzi wa Mawasiliano na Uenezi wa CHADEMA, Brenda Rupia. #EastAfricaTv #TogetherTunawakilisha
- Aug 19, 20263.7x their median
#HABARI Kijana maarufu mkoani Arusha anayefahamika kwa jina la Labani amezikwa leo katika Mtaa wa Matejo, baada ya kufariki dunia Agosti 15, 2026. Taarifa za awali zilieleza kuwa Labani aliangukiwa na ukuta wakati akinyeshea ukuta katika nyumba ya kaka yake, lakini vijana waliomfahamu wamekanusha taarifa hizo na kusema alifariki baada ya kuugua ghafla kifua na tumbo. Mazishi yake yamewakutanisha ndugu, jamaa, marafiki na vijana waliokuwa karibu naye, huku wakimkumbuka kwa maisha na nyakati walizoshirikiana. Mwanadada Latifa amewaomba wote waliowahi kukwazana na Labani kumsamehe, akisema marehemu hana tena nafasi ya kueleza upande wake au kuomba msamaha, huku akimuomba Mungu amsamehe makosa yake na ampokee katika rehema zake. #EastAfricaTv #TogetherTunawakilisha
- Aug 18, 20263.2x their median
The African Boy @juma_jux amewajibu wanaoponda muonekano wake mpya akisema anajipenda jinsi alivyo kwa sasa na anajivunia muonekano huo. Jux ameeleza hilo kupitia ujumbe mfupi alioshea kupitia ukurasa wake wa mtandao wa Instagram. "Napenda jinsi nilivyo! Mvuto wa kipekee, mtazamo wa kibabe, kujiamini na najivunia" "Dhumuni lilikuwa rahisi, kuonekana na mvuto wa kipekee na mtazamo wa kibabe na tulielewa vyema tulichopaswa kufanya" ameandika Juma Jux #EastAfricaTV #TogetherTunawakilisha
- Aug 17, 20263.2x their median
#MICHEZO: Supastaa huyo wa kimataifa wa Ureno mwenye umri wa miaka 41 hivi karibuni amethibitisha kuwa anajiandaa kustaafu soka la ushindani baada ya mkataba wake na klabu ya Al-Nassr kukamilika mwezi Juni 2027. Ronaldo amebainisha kuwa ana mipango madhubuti ya maisha baada ya soka, ikiwa ni pamoja na kusafiri, kucheza mchezo wa Padel, na kusimamia uwekezaji wake mbalimbali alioandaa tangu ujana wake. Licha ya kuwa ukingoni mwa ushindani, nahodha huyu bado ana malengo makubwa ya kibinafsi anayotaka kuyakamilisha kabla ya msimu huu kwisha, ikiwa ni pamoja na kufikisha idadi ya mabao 1,000 rasmi katika ngazi ya klabu na timu ya taifa. Unamuona Ronaldo akifikisha magoli 1000 msimu huu? #Michezo #Hainakuchoka #EastAfricaTV @nickymeena_
- Aug 19, 20262.4x their median
🗣️Mwanne Othman Kamby anaamini msanii akifanya kazi na @diamondplatnumz nyota yake inazidi kuwa kubwa. Hiyo imekuja baada ya mkongwe Angelique Kidjo kutunukiwa heshima ya Hollywood Walk of Fame,pale Los Angeles Marekani. Na Diamond Platnumz na Kidjo tayari wameshafanya wimbo wa pamoja 'Kakua' #DADAZ
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 80 interactions against 2.1M followers, an engagement rate of 0.004%. Measured over 82 original posts, its engagement rate beats 30% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.686% of those impressions turn into an interaction. That is about 0.566% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 82 posts sampled, 99% carry an image or video, 6% are part of a thread and 10% link out. The account's strongest tracked post pulled 532 interactions, about 6.7x its own typical post. Recurring topics include #habari, #dadaz, #michezo.
- What is EastAfricaTV's engagement rate on X?
- EastAfricaTV (@eastafricatv) has an engagement rate of 0.004%, based on the median interactions across 82 original posts from the last 30 days against 2,062,596 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.004%, EastAfricaTV sits above the 10th percentile of the 9,981 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @eastafricatv have real engagement?
- Its engagement rate beats 30% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @eastafricatv post?
- Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 2.97 posts per day across the measured window.