Yo’ Favorite GRAMMY AWARD-WINNING Cousin engagement report
@durandbernarr - 190K followers on X
Measured over 2 original posts from a 30-day window, last computed on October 12, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 3.0K interactions against 190K followers, an engagement rate of 1.58%. Posts are seen about 93K times each, and 3.25% of those impressions turn into an interaction. That is about 48.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 02:00 UTC, and Wednesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 39K interactions, about 13x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 2 original posts from a 30-day window, last computed on October 12, 2026.
Where this sits in the catalog
At 1.58%, Yo’ Favorite GRAMMY AWARD-WINNING Cousin sits above the 75th percentile of the 204,798 accounts in this comparison. That places it in the top 25% band, which runs 0.678% to 2.55%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 02:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 104 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 29, 202613x their median
Congratulations again @TEYANATAYLOR! What a talent!! It was so nice to spend some time together. @Kehlani, @durandbernarr & @destinCONRAD, it was really nice to see you too ♥️ https://t.co/FIuUd8eWeW
- May 22, 20266.9x their median
Now the road REALLY won’t turn me loose! I’m beyond excited to be joining my frennnnnnn on tour!!!! Thank you so much @kehlani for this opportunity and I guarantee it’s gonna be a dope experience! See y’all on the road 🤗 https://t.co/CSALQw0veh
- Aug 10, 20265.2x their median
Janet Jackson pulled up to the kehlani show last night and made sure she caught my set and said she loved it. How does one process being ADORED by Royalty???? Nobody can tell me nothin'. https://t.co/rPzrue5DYG
- Sep 17, 2026
And for the record, y’all… I never said I wasn’t Ellie. You just saw us together one time and made your own conclusion. https://t.co/eCw3H24M2G
- Aug 15, 2026
This is your sign to get your ass in the gym once a month. 💪🏽 https://t.co/eioYC3Y2dp
- Jun 22, 2026
Today’s Vocal Legends !!! @durandbernarr https://t.co/W3KbkTc0yW
- Aug 2, 2026
Don’t Mind us… we just in Amsterdam cuttin’ up to @dollybabe https://t.co/Vsibbvekad
- Sep 16, 2026
Happy Birthday to Meeeee 🎥: @vegaztae https://t.co/GaMjblNWT0
- Jul 8, 2026
Ask and you shall receive! https://t.co/mmyLupSfxE
- Jun 26, 2026
Hey @durandbernarr baby, can we keep the people dancing all summer❤️💃🥰😘. https://t.co/FIcmqHZ5PE https://t.co/u5cg7rmDWc
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 3.0K interactions against 190K followers, an engagement rate of 1.58%. Posts are seen about 93K times each, and 3.25% of those impressions turn into an interaction. That is about 48.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 02:00 UTC, and Wednesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 39K interactions, about 13x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Yo’ Favorite GRAMMY AWARD-WINNING Cousin's engagement rate on X?
- Yo’ Favorite GRAMMY AWARD-WINNING Cousin (@durandbernarr) has an engagement rate of 1.58%, based on the median interactions across 2 original posts from the last 30 days against 190,490 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 1.58%, Yo’ Favorite GRAMMY AWARD-WINNING Cousin sits above the 75th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @durandbernarr have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @durandbernarr post?
- Most posts go out around 02:00 UTC, and Wednesday is its busiest day, at roughly 0.17 posts per day across the measured window.