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dublinbusnews engagement report

@dublinbusnews - 124K followers on X

Measured over 36 original posts from a 30-day window, last computed on October 3, 2026.

Engagement

Bottom 10% for its size
Per follower
0.002%
of 124K followers
Per impression
0.076%
2.6K views on a typical post
Reach
2.11%
of its followers see a post
Typical post
2
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.33/day
active 43% of days
Peak time
07:00 UTC
Thursday

A typical post picks up 2 interactions against 124K followers, an engagement rate of 0.002%. Measured over 36 original posts, its engagement rate beats 6% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.6K times each, and 0.076% of those impressions turn into an interaction. That is about 2.11% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 07:00 UTC, and Thursday is the busiest day of the week. Of the 36 posts sampled, 75% carry an image or video and 69% link out. The account's strongest tracked post pulled 8 interactions, about 4.0x its own typical post. Recurring topics include #dbsvcupdate, #dbarehiring, #dbgettingthere.

Measured over 36 original posts from a 30-day window, last computed on October 3, 2026. Recurring tags: #dbsvcupdate, #dbarehiring, #dbgettingthere.

Compared with accounts its own size

dublinbusnews's engagement rate beats 6% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 4% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.002%, dublinbusnews sits below the 10th percentile of the 213,098 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.147%
p750.698%
p902.61%
p9982.9%
Engagement rate as a share of followers, across the 213,098 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,393 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.147%
75th percentile0.698%
90th percentile2.61%
99th percentile82.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video75% of posts+111%+108% to +115%34K
Outbound link69% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 75% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 69% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 187 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 27, 20264.0x their median

    We wish to advise customers that route 65b, 65 & 77a will not serve the N81 between Killinarden and Citywest Rd for the remainder of the night due to antisocial behaviour. Buses diverted via Jobstown and Fortunestown Way in both directions.

    71004.1K viewsView on X
  • Sep 23, 20263.5x their median

    We wish to advise customers that the TFI live app is currently down. On street real-time screens are not effected and our buses are operating as per schedule. @TFIupdates

    31215.6K viewsView on X
  • Sep 22, 20262.5x their median

    #DBSvcUpdate Diversion on Route 150 on Tuesday 22 Septemeber 2026. https://t.co/oP81MnnFZD Malairt Slí ar Bhealach 150 ó Dé Máirt, an 22 Meán Fómhair 2026. @TFIupdates https://t.co/VHglqVbA4F

    32002.3K viewsView on X
  • Sep 30, 20262.0x their median

    #DBSvcUpdate We wish to advise passengers there is diversions on Routes 6, 27B, 130 and the H-Spine. For more details: https://t.co/4FwjFb580u @TFIupdates https://t.co/MHK7SYAQIK

    11114.2K viewsView on X
  • Sep 28, 20262.0x their median

    #DBSvcUpdate Diversion on Routes 37, 39, 39a and 44 on Thursday 1 October 2026. https://t.co/4sEJdTBZ73 Malairt Slí ar Bhealaí 37, 39, 39a agus 44 Déardaoin 1 Deireadh Fómhair 2026. @TFIupdates https://t.co/ErkQtFzypU

    21102.5K viewsView on X
  • Sep 27, 20262.0x their median

    #DBSvcUpdate We wish to advise customers that routes 77A and 65B are un able to serve Citywest due to antisocial behavior. Services will operate as far as Jobstown untill 19:00. @TFIupdates

    21103.9K viewsView on X
  • Sep 29, 20261.5x their median

    #DBSvcUpdate Stop Change on Routes 1, 13 and 44 from Sunday 25 October 2026. https://t.co/AzIrZvjrm4 Nuashonruithe Seirbhíse ar Bhealaí 1, 13 agus 44 ó Dé Domhnaigh 25 Deireadh Fómhair 2026. @TFIupdates https://t.co/rtaiyWkWpg

    21002.6K viewsView on X
  • Sep 27, 20261.5x their median

    Route 19 is unable to serve Balbutcher Lane for the remainder of the night due to antisocial behaviour. Buses will divert via the Ballymun Rd in both directions.

    30004.0K viewsView on X
  • Sep 27, 20261.5x their median

    Route 19 is unable to serve Balbutcher Lane until 7:20pm due to antisocial behaviour. Buses will divert via the Ballymun Rd in both directions.

    30004.0K viewsView on X
  • Sep 26, 20261.5x their median

    #DBSvcUpdate Diversions due to the closure of Molesworth Street. Please see link for more information: https://t.co/qt3De1F1Vk @TFIupdates https://t.co/yhnqHceP0r

    11015.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dbsvcupdate#dbarehiring#dbgettingthere#dublinbus#dbsvsupdate

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 2 interactions against 124K followers, an engagement rate of 0.002%. Measured over 36 original posts, its engagement rate beats 6% of 21,185 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.6K times each, and 0.076% of those impressions turn into an interaction. That is about 2.11% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 07:00 UTC, and Thursday is the busiest day of the week. Of the 36 posts sampled, 75% carry an image or video and 69% link out. The account's strongest tracked post pulled 8 interactions, about 4.0x its own typical post. Recurring topics include #dbsvcupdate, #dbarehiring, #dbgettingthere.

What is dublinbusnews's engagement rate on X?
dublinbusnews (@dublinbusnews) has an engagement rate of 0.002%, based on the median interactions across 36 original posts from the last 30 days against 124,324 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.002%, dublinbusnews sits below the 10th percentile of the 213,098 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @dublinbusnews have real engagement?
Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @dublinbusnews post?
Most posts go out around 07:00 UTC, and Thursday is its busiest day, at roughly 1.33 posts per day across the measured window.

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