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DoSomething engagement report

@dosomething - 617K followers on X

Measured over 18 original posts from a 30-day window, last computed on August 26, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 617K followers
Per impression
0.296%
1.0K views on a typical post
Reach
0.16%
of its followers see a post
Typical post
3
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.6/day
active 57% of days
Peak time
22:00 UTC
Tuesday

A typical post picks up 3 interactions against 617K followers, an engagement rate of 0.001%. Measured over 18 original posts, its engagement rate beats 6% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.0K times each, and 0.296% of those impressions turn into an interaction. That is about 0.164% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.6 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 18 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 155 interactions, about 52x its own typical post. Recurring topics include #dosomething, #roadsafety.

Measured over 18 original posts from a 30-day window, last computed on August 26, 2026. Recurring tags: #dosomething, #roadsafety.

Compared with accounts its own size

DoSomething's engagement rate beats 6% of the tracked X accounts closest to it in follower count (3,809 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 23% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, DoSomething sits below the 10th percentile of the 36,960 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 36,960 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,518 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 22:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 22:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 22:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%73K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%102K
16:00 UTC-3%99K
17:00 UTC-2%92K
18:00 UTC-1%85K
19:00 UTC-2%80K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-2%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%233K
Monday0%292K
Tuesday-3%284K
Wednesday-1%253K
Thursday-2%246K
Friday-3%255K
Saturday+3%229K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Jun 7, 202652x their median

    33 years. 8.5M changemakers. 31.8M people clothed. 667K meals donated. 400K+ voters registered. This is what happens when young people show up. šŸ”„ Join 3 Actions in 3 Days → https://t.co/HDR9LWRqWa https://t.co/EZQVqZDpby

    7148003.2K viewsView on X
  • Aug 20, 20262.7x their median

    Your phone can wait. Your future cannot. Take the Offline Mode pledge and commit to distraction-free driving. Stay off your phone, keep your eyes on the road, and build a safer habit every time you get behind the wheel. Complete a 7-day or 30-day streak and report your progress for the opportunity to earn up to a $1,500 scholarship. Break the cycle and switch into Offline Mode. Learn more at https://t.co/vQvRTaARtK #OfflineMode

    1700962 viewsView on X
  • Jun 22, 20262.0x their median

    Hey friends, summer's here: let's make sure everyone makes it home safe. Driver or passenger - take the Offline Mode pledge at https://t.co/KNpBFKClpp to commit to staying distraction-free on the road. Start your 7-day Offline Mode streak TODAY! Once you complete a 7-day streak, you'll be eligible for a $500 scholarship opportunity. We'll guide you with check-ins along the way. Bonus: Complete a 30-day streak, and you'll be eligible for a $1,500 scholarship opportunity! Let's Do This! Together. #OfflineMode #DoSomething #GM #RoadSafety

    2310547 viewsView on X
  • Aug 22, 20261.7x their median

    At @GothamFC Fan Fest, DoSomething brought Offline Mode directly to the community to start important conversations about distracted driving and what we can all do to make the road safer. One moment captured exactly why this campaign matters: "I'm an EMT and have seen so many injuries and fatal accidents because of distracted driving, so thank you for what you all are doing. It's so important." Offline Mode is about building safer habits, staying focused behind the wheel, and reminding young people that no notification is worth a life. Learn more and take the pledge at https://t.co/vQvRTaARtK #OfflineMode

    11301.2K viewsView on X
  • Aug 8, 20261.7x their median

    Help us celebrate our very first Offline Mode scholarship recipients of 2026! šŸ“£ Aniya from Indiana and student at @SpelmanCollege has earned a $500 scholarship šŸ“£ Cailyn from Florida has earned a $1,500 scholarship!!! Join thousands of young drivers and passengers like Aniya and Cailyn who are taking the pledge to stay offline behind the wheel, and sharing their reason why. And, find out how YOU can be eligible for the opportunity to earn up to a $1,500 scholarship: https://t.co/KNpBFKClpp

    22101.4K viewsView on X
  • Jun 2, 20261.7x their median

    Chris from New Jersey knows what's at stake. Anti-trans legislation is hurting real people and real communities and the only way to fight back is to show up. šŸ—³ļø If you're a young voter in California, Iowa, Montana, New Jersey, New Mexico, or South Dakota, your primary is tomorrow, Tuesday June 3. SHOW UP and make your voice heard! For all young changemakers: learn how you too, can show up before this year's general election at https://t.co/Hp7wH60bFh

    5000708 viewsView on X
  • Aug 2, 2026

    "Once you realize you can do something, it's hard to live with yourself if you don't." — James Baldwin Celebrate his birthday by becoming a changemaker for good. When you take action with DoSomething, you're helping build a safer, kinder, fairer, and greener world, and making a real impact in your community right now. šŸ’„ https://t.co/mIg9P7qhDl #JamesBaldwin #DoSomething

    2020767 viewsView on X
  • Aug 1, 2026

    Your phone can wait. šŸ“µ Join 17,900+ young people who've already pledged to go phone-free behind the wheel. It's an opportunity to earn up to a $1,500 scholarship, with 2 recipients selected every month. Pledge today: https://t.co/OedsvFKmZv #DoSomething #RoadSafety #OfflineMode #DrivePledge #ScholarshipOpportunity #DriveDistractionFree #PledgeToday #SafeDriving

    3010694 viewsView on X
  • Jul 23, 2026

    Young advocates: for Disability Pride Month, help celebrate stories that shouldn't be silenced. Books by and about disabled people are some of the most challenged and banned titles in the country. That's not an accident, stories about disability, identity, and difference make people uncomfortable precisely because they push us to see the world differently. Pick up a banned or challenged book that centers disabled voices and experiences. Then tell us: how will YOU advocate for it? šŸ‘‰ https://t.co/fBiZnAOJKF #DisabilityPrideMonth #BannedBooks #ReadUncensored #DisabilityPride

    2200618 viewsView on X
  • Jun 29, 2026

    Real young people, with real reasons to stay off their phone while driving šŸš—šŸ’™ Savanna, Taylor, Makayla, Jeremy, and Daylen all took the Offline Mode pledge, because to them, distracted driving isn't just a statistic, it's personal. ā€¼ļø 1.6 million crashes every year are caused by phone use while driving. ā€¼ļø Texting alone makes you 23x more likely to crash. Take the pledge to stay distraction-free on the road, and complete a 7 or 30-day streak for the opportunity to earn up to a $1,500 scholarship. šŸ”— https://t.co/KNpBFKClpp

    2110557 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dosomething#roadsafety

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 3 interactions against 617K followers, an engagement rate of 0.001%. Measured over 18 original posts, its engagement rate beats 6% of 3,809 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.0K times each, and 0.296% of those impressions turn into an interaction. That is about 0.164% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.6 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 22:00 UTC, and Tuesday is the busiest day of the week. Of the 18 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 155 interactions, about 52x its own typical post. Recurring topics include #dosomething, #roadsafety.

What is DoSomething's engagement rate on X?
DoSomething (@dosomething) has an engagement rate of 0.001%, based on the median interactions across 18 original posts from the last 30 days against 617,176 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, DoSomething sits below the 10th percentile of the 36,960 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @dosomething have real engagement?
Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (3,809 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @dosomething post?
Most posts go out around 22:00 UTC, and Tuesday is its busiest day, at roughly 0.6 posts per day across the measured window.

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