DoSomething engagement report
@dosomething - 616K followers on X
Measured over 27 original posts from a 30-day window, last computed on October 7, 2026.
Engagement
A typical post picks up 0 interactions against 616K followers, an engagement rate of 0%. Measured over 27 original posts, its engagement rate beats 0% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 657 times each, and 0% of those impressions turn into an interaction. That is about 0.107% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 96% link out. The account's strongest tracked post pulled 155 interactions, about 78x its own typical post. Recurring topics include #cybercivildefense, #getcybersmart2026, #offlinemode.
Measured over 27 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #cybercivildefense, #getcybersmart2026, #offlinemode.
Compared with accounts its own size
DoSomething's engagement rate beats 0% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 0% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0%, DoSomething sits below the 10th percentile of the 204,798 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 21:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 96% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 96% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 494 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 7, 202678x their median
33 years. 8.5M changemakers. 31.8M people clothed. 667K meals donated. 400K+ voters registered. This is what happens when young people show up. 🔥 Join 3 Actions in 3 Days → https://t.co/HDR9LWRqWa https://t.co/EZQVqZDpby
- Aug 20, 202620x their median
Your phone can wait. Your future cannot. Take the Offline Mode pledge and commit to distraction-free driving. Stay off your phone, keep your eyes on the road, and build a safer habit every time you get behind the wheel. Complete a 7-day or 30-day streak and report your progress for the opportunity to earn up to a $1,500 scholarship. Break the cycle and switch into Offline Mode. Learn more at https://t.co/vQvRTaARtK #OfflineMode
- Aug 22, 20263.0x their median
At @GothamFC Fan Fest, DoSomething brought Offline Mode directly to the community to start important conversations about distracted driving and what we can all do to make the road safer. One moment captured exactly why this campaign matters: "I'm an EMT and have seen so many injuries and fatal accidents because of distracted driving, so thank you for what you all are doing. It's so important." Offline Mode is about building safer habits, staying focused behind the wheel, and reminding young people that no notification is worth a life. Learn more and take the pledge at https://t.co/vQvRTaARtK #OfflineMode
- Jun 22, 20263.0x their median
Hey friends, summer's here: let's make sure everyone makes it home safe. Driver or passenger - take the Offline Mode pledge at https://t.co/KNpBFKClpp to commit to staying distraction-free on the road. Start your 7-day Offline Mode streak TODAY! Once you complete a 7-day streak, you'll be eligible for a $500 scholarship opportunity. We'll guide you with check-ins along the way. Bonus: Complete a 30-day streak, and you'll be eligible for a $1,500 scholarship opportunity! Let's Do This! Together. #OfflineMode #DoSomething #GM #RoadSafety
- Sep 21, 2026
You're not alone, even when it feels that way. 988 is free, confidential, and available 24/7. Call, text, or chat @988Lifeline This Suicide Prevention Month, save the number. Share it. Someone you love might need it. 💜🩵 #988 #SuicidePreventionMonth https://t.co/QTcrfzlRZ5
- Aug 8, 20262.5x their median
Help us celebrate our very first Offline Mode scholarship recipients of 2026! 📣 Aniya from Indiana and student at @SpelmanCollege has earned a $500 scholarship 📣 Cailyn from Florida has earned a $1,500 scholarship!!! Join thousands of young drivers and passengers like Aniya and Cailyn who are taking the pledge to stay offline behind the wheel, and sharing their reason why. And, find out how YOU can be eligible for the opportunity to earn up to a $1,500 scholarship: https://t.co/KNpBFKClpp
- Jun 2, 20261.7x their median
Chris from New Jersey knows what's at stake. Anti-trans legislation is hurting real people and real communities and the only way to fight back is to show up. 🗳️ If you're a young voter in California, Iowa, Montana, New Jersey, New Mexico, or South Dakota, your primary is tomorrow, Tuesday June 3. SHOW UP and make your voice heard! For all young changemakers: learn how you too, can show up before this year's general election at https://t.co/Hp7wH60bFh
- Sep 5, 20262.0x their median
‼️Do you check your phone before you even put your seatbelt on? Victoria doesn't, and she's showing us her go-to safe driving habits before hitting the road: phone on silent and out of reach, seatbelt buckled first, and music/GPS set before the engine starts. No distractions, just safety in mind. Take the Offline Mode pledge to stay distraction-free this #BackToSchool season. You'll be eligible for the opportunity to earn a $1,500 scholarship. 🎓 💥 https://t.co/KNpBFKClpp
- Sep 1, 20262.0x their median
Medical equity and economic mobility are just some of the issues young people care about, and the reasons they are showing up to vote. Emmanuel is 18, and already thinking about how policy shapes whether his neighbors can safely go to a hospital. "I am interested in being a part of the change that I want to see." Today, September 1st, is the Massachusetts state primary. Polls are open 7am–8pm. Whether it's healthcare access, economic mobility, or any issue YOU care about, who and what's on today's ballot will shape what's possible for the next few years. Find your polling place, check your voter registration status, or become a poll worker this November: https://t.co/Pb69vOdjIZ
- Aug 25, 20262.0x their median
The best notification is the one you never see while driving. 🙌 DoSomething Member Dannia shows us her go-to move: Driving Focus Mode ON + phone OUT OF REACH before hitting the road. Your focus = safer streets AND eligibility for the opportunity to earn up to a $1,500 in scholarship. Take the Offline Mode Pledge today. 🔗 https://t.co/vQvRTaARtK #OfflineMode #DriveSmart #PhoneFreeDriving #DoSomething #GM
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 0 interactions against 616K followers, an engagement rate of 0%. Measured over 27 original posts, its engagement rate beats 0% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 657 times each, and 0% of those impressions turn into an interaction. That is about 0.107% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.9 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 21:00 UTC, and Friday is the busiest day of the week. Of the 27 posts sampled, 100% carry an image or video and 96% link out. The account's strongest tracked post pulled 155 interactions, about 78x its own typical post. Recurring topics include #cybercivildefense, #getcybersmart2026, #offlinemode.
- What is DoSomething's engagement rate on X?
- DoSomething (@dosomething) has an engagement rate of 0%, based on the median interactions across 27 original posts from the last 30 days against 615,505 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0%, DoSomething sits below the 10th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @dosomething have real engagement?
- Its engagement rate beats 0% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @dosomething post?
- Most posts go out around 21:00 UTC, and Friday is its busiest day, at roughly 0.9 posts per day across the measured window.