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Donna Brazile engagement report

@donnabrazile - 575K followers on X

Measured over 22 original posts from a 30-day window, last computed on September 3, 2026.

Engagement

Middle of its size range
Per follower
0.054%
of 575K followers
Per impression
0.648%
48K views on a typical post
Reach
8.30%
of its followers see a post
Typical post
309
interactions (median)
Saved
0.025%
12 bookmarks on a typical post
Posting rate
3.07/day
active 30% of days
Peak time
14:00 UTC
Wednesday

A typical post picks up 309 interactions against 575K followers, an engagement rate of 0.054%. Measured over 22 original posts, its engagement rate beats 58% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 48K times each, and 0.648% of those impressions turn into an interaction. That is about 8.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 22 posts sampled, 36% carry an image or video and 50% link out. The account's strongest tracked post pulled 46K interactions, about 148x its own typical post. Recurring topics include #gloriasteinem, #americanbeef, #breaking.

Measured over 22 original posts from a 30-day window, last computed on September 3, 2026. Recurring tags: #gloriasteinem, #americanbeef, #breaking.

Compared with accounts its own size

Donna Brazile's engagement rate beats 58% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.054%, Donna Brazile sits above the 25th percentile of the 66,536 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.5%
p902.09%
p99119.7%
Engagement rate as a share of followers, across the 66,536 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,995 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.5%
90th percentile2.09%
99th percentile119.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video36% of posts+111%+108% to +115%34K
Outbound link50% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 36% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 162 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 25, 2026148x their median

    Dolly Parton spent decades quietly funding band uniforms and instruments at Black high schools across the South - never once putting her name on it. No headlines, no fanfare — just help, given because it was needed. Rhinestones on the outside, gold on the inside. 💛

    39K6.2K147116419K viewsView on X
  • Aug 26, 202633x their median

    We will always love you, Dolly ♥️ https://t.co/N280RnY1We

    8.9K1.2K1487789K viewsView on X
  • Aug 23, 202630x their median

    2,750 PEOPLE. IN BEEVILLE, TEXAS. We SHATTERED the attendance record at the Grand Dancehall. In deep-red, rural Texas. Something is happening out here. You can feel it. Beeville! WE MADE HISTORY TONIGHT. https://t.co/4coqwaTP4c

    7.7K1.1K34857319K viewsView on X
  • Aug 21, 202626x their median

    Talarico has always and will always put his radical trans agenda ahead of women. There’s no one more dangerous and extreme.  Women’s sports are for women only. There is nothing complicated about that. https://t.co/LPVdp0G9ut

    5.4K1.8K64754407K viewsView on X
  • Aug 26, 202615x their median

    Wiped out: US faces surging toilet paper prices amid trade war with Canada. https://t.co/yIiWMwNadq

    2.8K1.1K413430881K viewsView on X
  • Aug 25, 202615x their median

    In 2012 Miss Dolly Parton, Keke Palmer and Queen Latifa delivered this masterpiece scene from the “JOYFUL NOISE” with a tribute to Michael Jackson by performing the MAN IN THE MIRROR https://t.co/KWVzPaPfkS

    3.9K758284083K viewsView on X
  • Aug 25, 20269.8x their median

    Dolly Parton used the roughly $10 million in royalties she earned from Whitney Houston’s cover of “I Will Always Love You” to buy an office complex in a historically Black area of Nashville, partly as a tribute to Houston.

    2.7K32123850K viewsView on X
  • Sep 3, 20264.9x their median

    Thank you #GloriaSteinem https://t.co/z19dFPtxig

    1.3K1712829.5K viewsView on X
  • Sep 2, 20264.2x their median

    JUST IN: The U.S. Mint announced that $1 coins featuring President Trump's likeness have entered circulation and can be purchased on its website. https://t.co/R3jz7H95oJ

    7761142761421.4M viewsView on X
  • Sep 3, 2026

    Gloria Steinem was one of the most influential figures in modern American history. As a journalist, she used her pen to write stories that would inform the world about women, our status, our lives, bodies and more. What a great soul. Rest in power dear friend. We shall miss you.

    322452827.0K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#gloriasteinem#americanbeef#breaking#dollyparton#gloria

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 309 interactions against 575K followers, an engagement rate of 0.054%. Measured over 22 original posts, its engagement rate beats 58% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 48K times each, and 0.648% of those impressions turn into an interaction. That is about 8.29% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 22 posts sampled, 36% carry an image or video and 50% link out. The account's strongest tracked post pulled 46K interactions, about 148x its own typical post. Recurring topics include #gloriasteinem, #americanbeef, #breaking.

What is Donna Brazile's engagement rate on X?
Donna Brazile (@donnabrazile) has an engagement rate of 0.054%, based on the median interactions across 22 original posts from the last 30 days against 574,827 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.054%, Donna Brazile sits above the 25th percentile of the 66,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @donnabrazile have real engagement?
Its engagement rate beats 58% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @donnabrazile post?
Most posts go out around 14:00 UTC, and Wednesday is its busiest day, at roughly 3.07 posts per day across the measured window.

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