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David Axelrod engagement report

@davidaxelrod - 1.4M followers on X

Measured over 56 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.071%
of 1.4M followers
Per impression
1.27%
78K views on a typical post
Reach
5.58%
of its followers see a post
Typical post
991
interactions (median)
Saved
0.029%
22 bookmarks on a typical post
Posting rate
4.03/day
active 93% of days
Peak time
15:00 UTC
Friday

A typical post picks up 991 interactions against 1.4M followers, an engagement rate of 0.071%. Measured over 56 original posts, its engagement rate beats 65% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 78K times each, and 1.27% of those impressions turn into an interaction. That is about 5.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 56 posts sampled, 43% carry an image or video and 50% link out. The account's strongest tracked post pulled 1.0M interactions, about 1495x its own typical post.

Measured over 56 original posts from a 30-day window, last computed on October 25, 2026. Recurring tag: #genz.

Compared with accounts its own size

David Axelrod's engagement rate beats 65% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 54% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.071%, David Axelrod sits above the 25th percentile of the 204,880 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,880 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video43% of posts+111%+108% to +115%34K
Outbound link50% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 43% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 272 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jan 20, 20251495x their median

    AMERICA IS BACK. 🇺🇸 Every single day I will be fighting for you with every breath in my body. I will not rest until we have delivered the strong, safe and prosperous America that our children deserve and that you deserve. This will truly be the golden age of America. https://t.co/cCuSV8Q44Z

    740K126K142K13K110M viewsView on X
  • Aug 14, 202646x their median

    I’ll never steal your pen.

    62K6.5K1.8K2261.5M viewsView on X
  • Aug 17, 202641x their median

    CNN issued a statement condemning Trump after he attacked and berated CNN reporter Kristen Holmes in the Oval Office https://t.co/GKOwUStZyB

    34K5.5K8002481.8M viewsView on X
  • Jul 31, 202636x their median

    The Justice Department is admitting that a $14 million renovation on the Lincoln Memorial Reflecting Pool in Washington, DC, was flawed, and is dropping the criminal case against a former Olympian that accused him of damaging the pool, according to a new court filing. https://t.co/ZvFnQUocq4

    26K5.8K1.9K1.3K2.5M viewsView on X
  • Aug 5, 202633x their median

    I love Michigan and am so proud to have put up my hand to serve. I spoke with Abdul a few moments ago to offer him my full support as we work to defeat Mike Rogers this November. Thank you, Michigan. https://t.co/xVnIAFBqLl

    27K2.0K3.8K7314.4M viewsView on X
  • Sep 16, 202621x their median

    Closing the Kennedy Center, the official national memorial to John F. Kennedy, unless and until the name Donald J. Trump is added to it isn't the act of a president. It's the act of a petulant child. https://t.co/CdWehPLoMH via @NYTimes

    16K3.4K875131143K viewsView on X
  • Sep 12, 202620x their median

    The Chicago skyline tonight. https://t.co/d6AtosMNx6

    19K1.1K5115164K viewsView on X
  • Oct 6, 202619x their median

    Jackson: She’s always had health care. That’s not the way it is for most of us. Collins: First of all, I have not been insured my whole life. I spent a year running for governor in 1994…. https://t.co/HIaXgoyQ9U

    16K1.6K5613472.2M viewsView on X
  • Aug 17, 202617x their median

    Trump just lost it in the Oval Office, yelling at a female reporter: Quiet! quiet! Fake News. You’re a loud, boisterous person. You’re fake news. Be quiet. You’re a fake reporter. https://t.co/chXzMMXTGK

    13K2.2K1.7K5493.0M viewsView on X
  • Sep 12, 202616x their median

    New Yorkers should be proud of the character and sensitivity with which their mayor represented them today and during the days leading up to the 9/11 commemoration. He kept the focus where it belonged. https://t.co/YkvEg3vYqk via @NYTimes

    8.9K1.4K5.1K255340K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#genz

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 991 interactions against 1.4M followers, an engagement rate of 0.071%. Measured over 56 original posts, its engagement rate beats 65% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 78K times each, and 1.27% of those impressions turn into an interaction. That is about 5.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 56 posts sampled, 43% carry an image or video and 50% link out. The account's strongest tracked post pulled 1.0M interactions, about 1495x its own typical post.

What is David Axelrod's engagement rate on X?
David Axelrod (@davidaxelrod) has an engagement rate of 0.071%, based on the median interactions across 56 original posts from the last 30 days against 1,401,426 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.071%, David Axelrod sits above the 25th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @davidaxelrod have real engagement?
Its engagement rate beats 65% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @davidaxelrod post?
Most posts go out around 15:00 UTC, and Friday is its busiest day, at roughly 4.03 posts per day across the measured window.

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