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Daniel Howell engagement report

@danielhowell - 6.7M followers on X

Measured over 5 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.123%
of 6.7M followers
Per impression
4.08%
202K views on a typical post
Reach
3.02%
of its followers see a post
Typical post
8.3K
interactions (median)
Saved
0.062%
126 bookmarks on a typical post
Posting rate
0.17/day
active 17% of days
Peak time
19:00 UTC
Monday

Early reading. We have captured 5 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 8.3K interactions against 6.7M followers, an engagement rate of 0.123%. Posts are seen about 202K times each, and 4.08% of those impressions turn into an interaction. That is about 3.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 19:00 UTC, and Monday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 55K interactions, about 6.7x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 5 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 0.123%, Daniel Howell sits above the 50th percentile of the 36,521 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.434%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Apr 13, 20266.7x their median

    HAPPY 6 MONTHS OF PHAN BEING LEGAL

    46K7.2K936686711K viewsView on X
  • Jun 11, 20265.9x their median

    HAPPY BIRTH @danielhowell here are some beautiful photos of you from this year https://t.co/OPUVJVYygB

    42K5.3K670503516K viewsView on X
  • Apr 1, 20265.4x their median

    omg he proposed!!!!! https://t.co/pYCtTzv7I6

    39K4.7K1.4K1.7K1.4M viewsView on X
  • Jun 21, 20265.1x their median

    17 years ago today, Dan and Phil became Facebook friends. https://t.co/Rll3n8hIj1

    39K2.4K3521.0K4.2M viewsView on X
  • Jan 15, 20264.4x their median

    the experts on slowburn secret gay relationships have arrived Dan and Phil React to HEATED RIVALRY https://t.co/kd8Pdji7qr https://t.co/zTe7PcVbpB

    32K2.3K1.2K1.8K1.1M viewsView on X
  • Jul 3, 20264.6x their median

    Exclusive: Steven Spielberg has acquired the rights to develop a film based on the analogue Horror YouTube series 'DanAndPhilCRAFTS' https://t.co/A8JphQhh1w

    34K2.6K1.1K291582K viewsView on X
  • Jun 22, 20264.3x their median

    DAN AND PHIL - THE HARD LAUNCH WORLD TOUR

TICKETS ON SALE FRIDAY 12PM LOCAL TIME https://t.co/dPs8YqtW0h https://t.co/RGy5b9K6t5

    24K4.2K3.1K4.6K1.7M viewsView on X
  • Jan 30, 20263.1x their median

    TWUNC STILL GOT IT https://t.co/JyNmJ3AFzB

    23K2.6K915374356K viewsView on X
  • Jan 28, 20262.9x their median

    CORDIAL INVITE TO JOIN CELEBRATING THE BIRTH OF OUR PHIL https://t.co/EqxMJm1HXF

    21K1.6K711547498K viewsView on X
  • Jun 14, 20262.2x their median

    we are standing by to launch something BIG - if you want to be the first to know what we announce sign up here👀 https://t.co/cTW0TVnO0U https://t.co/VnucAhIjrY

    15K1.2K1.2K1.2K607K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 8.3K interactions against 6.7M followers, an engagement rate of 0.123%. Posts are seen about 202K times each, and 4.08% of those impressions turn into an interaction. That is about 3.02% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 19:00 UTC, and Monday is the busiest day of the week. Of the 5 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 55K interactions, about 6.7x its own typical post. Only 5 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Daniel Howell's engagement rate on X?
Daniel Howell (@danielhowell) has an engagement rate of 0.123%, based on the median interactions across 5 original posts from the last 30 days against 6,682,555 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.123%, Daniel Howell sits above the 50th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @danielhowell have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @danielhowell post?
Most posts go out around 19:00 UTC, and Monday is its busiest day, at roughly 0.17 posts per day across the measured window.

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